Djeco
brand-locked demand (top 5 brands take 100% of clicks) — Djeco doesn't clear our bar today.
Flapen Score
Is Djeco profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Djeco is a £27K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.
Djeco: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +2.1% over the last 90 days and 2.3% of searches end in a purchase.
£27K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 24 products
Top Djeco products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Djeco Kids Handmade Faux Leather Wallet & Coin Purse Set - Sweet Fashionista European Illustrations Ages 6+
- Price
- £14.09
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 3y ago
Djeco - Create with Stickers - Create Animals Multicoloured 20.3 x 20.3 x 2.5 centimetres
- Price
- £7.80
- Rating
- 4.6/5
- Reviews
- 374
- Age
- 14y ago
Janod - Set of 6 hair clip to Create - Flower Garden - Childrens Creative Leisure Kit - Fine motor skills and creativity - From 5 years - J09179
- Price
- £9.72
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 1y ago
Djeco DJ09339 Cyanotype Starter Kit
- Price
- £15.50
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 1y ago
Djeco - Glitter dresses
- Price
- £15.41
- Rating
- 3.9/5
- Reviews
- 67
- Age
- 15y ago
Trending
90-day click momentumJanod - Set of 6 hair clip to Create - Flower Garden - Childrens Creative Leisure Kit - Fine motor skills and creativity - From 5 years - J09179
- Price
- £9.72
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 1y ago
Janod - Magic Ocean - 3 Diamond Keychains - Keychain Making Kit - Child Craft Kit - Fine Motor Skills and Concentration Learning - from 7 Years Old - J07793
- Price
- £7.37
- Rating
- 4.2/5
- Reviews
- 28
- Age
- 2y ago
Djeco DJ09339 Cyanotype Starter Kit
- Price
- £15.50
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 1y ago
Animal Antics The Game That Gets Kids Roaring Clucking & Rolling with Laughter | Card Game for Kids Age 5+ | Family Fun | Travel Game | Party Game | Great Gift Idea
- Price
- £11.80
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 1y ago
Fairy Potions DIY Craft Kits for Kids Mix 20 Magical Wizard Potions with Energy Crystal Dust Creative Gift Toy
- Price
- £15.20
- Rating
- 4.6/5
- Reviews
- 1,750
- Age
- 3y ago
Newest
by launch dateAnimal Antics The Game That Gets Kids Roaring Clucking & Rolling with Laughter | Card Game for Kids Age 5+ | Family Fun | Travel Game | Party Game | Great Gift Idea
- Price
- £11.80
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 1y ago
Janod - Set of 6 hair clip to Create - Flower Garden - Childrens Creative Leisure Kit - Fine motor skills and creativity - From 5 years - J09179
- Price
- £9.72
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 1y ago
Janod - Set of 6 hair clip to Create - Forest animals - Childrens Creative Leisure Kit - Fine motor skills and creativity - From 5 years - J09180
- Price
- £9.90
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 1y ago
Djeco DJ09385 Coyoacan Surrealism Kit I
- Price
- £14.92
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1y ago
Djeco DJ09339 Cyanotype Starter Kit
- Price
- £15.50
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
Brands
4 falling
Sellers
29
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
51%
Top 20: 96%
Open market
0%
- Djeco77%
- Janod21%
- Mostof1%
- Animal Antics1%
Djeco demand & seasonality
Weekly search volume, with the niche's key stats alongside.
What reviews say buyers love and hate about Djeco
What buyers mention most, as a share of all reviews.
What buyers love
100% of reviews“Great family game”
“Will probably be go-to present for birthday parties”
“Really good quality”
“This is excellent for kids brilliant value for money it has so much in it much better than the really expensive postion sets i have bought my kids”
“Easy craft activity with minimal mess”
What buyers complain about
100% of reviews“Poor quality and release loose for a 9 year old”
Djeco return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
8%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Djeco questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
