Dirndl

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £12K a year.

Searches, last 12 months

127K

Growth, 90 days vs prior 90

-8.9%

Conversion, latest week

0.3%

Market size, estimated

£12Ka year

Peak month

September21.0× the quietest month

Top search term

dirndl dress women55K searches a year

Listings sell for £36.37 on average, from £10.74 to £96.14. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £36.37 that is £0 to £4K a year per listing.

Average price

£36.37inside the $15 to $100 sweet spot

Price range

£10.74–£96.14

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

£0–£4K

Returns

22.9%of orders · Amazon United Kingdom median 0.6%

4% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 28.2% of listings are out of stock. The average listing ranks #4,428 within Novelty & Special Use Clothing. It carries 225 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

4%

Prime listings

77%

Out of stock, average day

28.2%

Average rank

#4,428in Novelty & Special Use Clothing

Average rating

4.15 starsAmazon United Kingdom average 4.36 stars

Average reviews

225per listing

Listings tracked

26

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

38 months