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Diabetic Socks for Women

Maybe

Returns run at only 0.7% of orders. But demand is soft, at -30.0% this quarter, so Diabetic Socks for Women is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 2,461 Fashion niches · +7 vs the category median of 48
Market size
£137K/yr229K searches / yr
90-day growth
-30.0%search demand this quarter
Competition
32%top-5 click share · 27 brands · 40 sellers

Flapen Score

Diabetic Socks for Women against its category

The dotted line is the Fashion average. Past it, Diabetic Socks for Women is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Diabetic Socks for Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Diabetic Socks for Women 229K times last year and spent an estimated £137K. The top 5 brands take 57% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

5.8% of searches ended in a purchase last week.

Shoppers searched for this 229K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £137K a year.

Searches, last 12 months
229K
Growth, 90 days vs prior 90
-30.0%
Conversion, latest week
5.8%
Market size, estimated
£137Ka year
Peak month
December3.6× the quietest month
Top search term
diabetic socks for women165K searches a year

02 · Price

A sale here is worth £10.35.

Listings sell for £10.35 on average, from £3.18 to £19.28. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At £10.35 that is £1K to £3K a year per listing.

Average price
£10.35under the $15 to $100 sweet spot
Price range
£3.18–£19.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #116 within Socks & Tights. It carries 787 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
95%
Out of stock, average day
5.2%
Average rank
#116in Socks & Tights
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
787per listing
Listings tracked
66

04 · Newcomers

Amazon counts 0 of last year's 18 launches as successful.

18 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
18
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Diabetic Socks for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£3K£5K£8K£11K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 falling

Sellers

40

Top-5 brand share

57%

Top 20: 97%

Top-5 click share

32%

Top 20: 70%

Open market

38%

  • LOFIR17%
  • ZFSOCK16%
  • ITRAT8%
  • Gentle Grip8%
  • IOMI8%
  • Sevello Clothing5%

Demand

Diabetic Socks for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.6×

Search terms

Top Diabetic Socks for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • diabetic socks for women165K/yr
  • womens diabetic socks16K/yr
  • ladies diabetic socks16K/yr
  • diabetic socks for women 4-813K/yr
  • ladies diabetic socks 4-7 gentle grip6K/yr
  • diabetic socks women5K/yr
  • womens diabetic socks size 4-74K/yr
  • socks for diabetics women4K/yr

Reviews and returns

What reviews say buyers love and hate about Diabetic Socks for Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall16%−0.05

Far too small

Too tight

Too big

Stretchability/Expandability/Elasticity6%−0.04

Says non elastic

Found these unusable as not enough stretch

very little stretch

Ankle Support6%−0.04

ankles although advertised as such

Nit forcing around ankles

A bit tight around the ankles

Thickness5%−0.03

Thin socks

They are not particularly thick

It was so thin in this area that you could clearly see right through it

Quality-Overall4%

Poor quality

not as good as these

Not the best

Love

Comfort-Overall32%+3.02

are comfortable and breathable

Lovely and comfortable

Comfortable to wear

Size-Overall10%−0.05

Really good fit exactly as described

not at all tight

Fit great

Value For Money9%+0.45

value for money

Good price

Excellent value

Soft Feel8%

The fabric has a soft feel

Super soft super comfortable socks

Lovely and soft

Quality-Overall7%

The socks are good quality

Great Quality and Choice of Colours

Good quality

Return

0.7% Return rate 68% Fixable by listing

Size-Overall33%▅█▇▆▆▇

Far too small

Too tight

Too big

Feet Fit7%▆▆█▃▇▆
Width7%█▂▇█▂▄
Color6%▆▁▁▇▅█
Quality-Overall5%▃▅█▂▄▅

Poor quality

not as good as these

Not the best

FAQ

Common Diabetic Socks for Women questions

Answered from the same tracked data.