Descendants

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.

Searches, last 12 months

90K

Growth, 90 days vs prior 90

+25.9%

Conversion, latest week

0.5%

Market size, estimated

£8Ka year

Peak month

August1.7× the quietest month

Top search term

descendants84K searches a year

Listings sell for £17.27 on average, from £8.74 to £25.03. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £17.27 that is £0 to £2K a year per listing.

Average price

£17.27inside the $15 to $100 sweet spot

Price range

£8.74–£25.03

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

65% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 16.0% of listings are out of stock. The average listing ranks #451 within Girls. It carries 592 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

70%

Out of stock, average day

16.0%

Average rank

#451in Girls

Average rating

4.39 starsAmazon United Kingdom average 4.36 stars

Average reviews

592per listing

Listings tracked

20

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months