Deals of the Day Sale Prime
MaybeAn estimated 0.7% of orders come back. But buyers convert on only 0.5% of searches, so Deals of the Day Sale Prime is a Maybe.
- Flapen Score
- 57 / 100Top 19% of 2,461 Fashion niches · +9 vs the category median of 4857
- Market size
- £202K/yr3.4M searches / yr
- 90-day growth
- +9.0%search demand this quarter
- Competition
- 29%top-5 click share · 48 brands · 163 sellers
Flapen Score
Deals of the Day Sale Prime against its category
The dotted line is the Fashion average. Past it, Deals of the Day Sale Prime is stronger. Inside it, weaker.
Market
The Deals of the Day Sale Prime market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Deals of the Day Sale Prime 3.4M times last year and spent an estimated £202K. The top 5 brands take 41% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £202K a year.
- Searches, last 12 months
- 3.4M
- Growth, 90 days vs prior 90
- +9.0%
- Conversion, latest week
- 0.5%
- Market size, estimated
- £202Ka year
- Peak month
- October3.2× the quietest month
- Top search term
- deals of the day sale prime540K searches a year
02 · Price
A sale here is worth £11.82.
Listings sell for £11.82 on average, from £2.08 to £46.84. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £11.82 that is £1K to £3K a year per listing.
- Average price
- £11.82under the $15 to $100 sweet spot
- Price range
- £2.08–£46.84
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #216 within Socks & Hosiery. It carries 12,743 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 79%
- Out of stock, average day
- 2.0%
- Average rank
- #216in Socks & Hosiery
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 12,743per listing
- Listings tracked
- 77
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Deals of the Day Sale Prime products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SINOPHANT High Waisted Leggings for Women Buttery Soft Elastic Opaque Tummy Control Leggings Plus Size Workout Gym Yoga(Black1 S-M)
- Price
- £6.37
- Rating
- 4.4/5
- Reviews
- 52,454
- Age
- 7y ago

SOXCO 10 Pairs Mens WORK Socks Black Crew Length 9-11
- Price
- £10.74
- Rating
- 4.5/5
- Reviews
- 25,235
- Age
- 3y ago

Mens DKNY GIANTS - 3pk Black/White/Grey
- Price
- £16.06
- Rating
- 4.3/5
- Reviews
- 3,957
- Age
- 4y ago

Giovici Mens Boxers Bamboo Anti Chafing Soft Comfortable Boxer Briefs Longer Leg - Boxer Shorts Multipack - Moisture Wicking Technology (3 Pack Black L)
- Price
- £12.43
- Rating
- 4.4/5
- Reviews
- 6,570
- Age
- 4y ago

5 Pack Sports Bras for Women UK Sale Clearance Push Up Seamless Bra Wireless Ladies Full Coverage Bralette Workout Running Gym Crop Top Solid Color Yoga Bra Non Wired Comfy Bras for Fitness Jogging
- Price
- £7.30
- Rating
- 4.2/5
- Reviews
- 139
- Age
- 1y ago
Trending
estimated 90-day click momentum
Amazon Essentials Womens Thong Sandal Black 5.5 UK
- Price
- £8.22
- Rating
- 4.2/5
- Reviews
- 23,780
- Age
- 7y ago

DotVol Womens Full Figure Front Closure Wirefree Jacquard Back Support Posture Bra(Beige 36DD)
- Price
- £15.48
- Rating
- 4.3/5
- Reviews
- 386
- Age
- 2y ago

Amazon Essentials Mens Pullover Sweatshirt Hoodie (Available in Big & Tall) Forest Green S
- Price
- £13.26
- Rating
- 4.4/5
- Reviews
- 51,490
- Age
- 5y ago

QINCAO Mens Boxers Briefs 6 Pack Combed Cotton Tagless Soft & Slim Fit
- Price
- £14.94
- Rating
- 4.4/5
- Reviews
- 46,537
- Age
- 6y ago

JUKMO Mens Stretch Tactical Belt 1.5 Elastic Nylon Web with Flip Buckle
- Price
- £11.07
- Rating
- 4.7/5
- Reviews
- 11,503
- Age
- 1y ago
Newest
by launch date
5 Pack Sports Bras for Women UK Sale Clearance Push Up Seamless Bra Wireless Ladies Full Coverage Bralette Workout Running Gym Crop Top Solid Color Yoga Bra Non Wired Comfy Bras for Fitness Jogging
- Price
- £7.30
- Rating
- 4.2/5
- Reviews
- 139
- Age
- 1y ago

5 Pack Sports Bras for Women UK Sale Clearance Push Up Seamless Bra Wireless Ladies Full Coverage Bralette Workout Running Gym Crop Top Solid Color Yoga Bra Non Wired Comfy Bras for Fitness Jogging
- Price
- £7.55
- Rating
- 4.2/5
- Reviews
- 139
- Age
- 1y ago

Cotton Linen Shirts for Women UK Clearance Summer Short Sleeve Tee Tunic Fashion Button Down V Neck Blouses Solid Color Loose Fit Tops Lightweight Comfy Vacation Clothes B White
- Price
- £3.29
- Rating
- 4.2/5
- Reviews
- 218
- Age
- 1y ago

Aurmly Bamboo Mens Boxers Shorts Comfortable Man Underwear with Open Fly Soft boxer for Men Antibacterial Underpants 6 Pack Moisture Wicking Size L
- Price
- £13.39
- Rating
- 4.5/5
- Reviews
- 328
- Age
- 1y ago

deals of the day clearance prime womens 925 Sterling Silver Pearl Drop Earrings For Women Trendy Gold Hypoallergenic Dangle Earrings Aaa+ Quality Wedding Earrings Jewelry For Brides
- Price
- £2.49
- Rating
- 4.1/5
- Reviews
- 29
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 29% of clicks, no more. An open shelf where new products get seen.
Brands
48 falling
Sellers
163
Est. top-5 brand share
41%
Top 20: 79%
Est. top-5 click share
29%
Top 20: 59%
Open market
54%
- DKNY14%
- SINOPHANT8%
- SOXCO7%
- Amazon Essentials6%
- QINCAO6%
- Giovici5%
Demand
Deals of the Day Sale Prime search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.2×
Search terms
Top Deals of the Day Sale Prime search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- deals of the day sale prime540K/yr
- amazon warehouse clearance uk246K/yr
- prime deals139K/yr
- warehouse deals clearance288K/yr
- deals272K/yr
- amazon resale items233K/yr
- amazon outlet clearance uk103K/yr
- sales clearance free delivery292K/yr
- deals of the day187K/yr
- clearance sale items196K/yr
Reviews and returns
What reviews say buyers love and hate about Deals of the Day Sale Prime
We read the reviews and the return reasons for every product selling here.
“doesnt charge”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Deals of the Day Sale Prime questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









