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deadpool costume

Skip it

A small market ($16K/yr) — this niche doesn't clear our bar today.

Market size 4Growth 6Conversion 6Competition 38Returns 23Price range 79Avg price 95Brand share 24Review moat 83Quality gap 84

Avg price

Incredible£27.35

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Great349.9

avg incumbent reviews — the moat a new listing must climb

Price range

Great£2.46–£63.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad91%

top-5 brand share — brand-locked demand

Returns

Bad5.6%

return rate — above 5% kills the launch gate

Growth

Bad-38.6%

90-day search growth — must beat 0% to launch

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad£16K

£16K/yr · 127K searches

According to Flapen's Amazon United Kingdom niche tracking, deadpool costume is a £16K/yr Amazon United Kingdom market (127K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 34/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

deadpool costume market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
£7K–£14K
units × avg price
Conversion rate
0.4%
Avg BSR
#3,281
Page quality
0%
Prime
76%
Sponsored
29%
Out of stock
18.8%
Avg brand age
43 months
Avg seller age
192 days

Competition & brand share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 rising

Sellers

41

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

62%

Top 20: 99%

Open market

7%

  • Rubies48%
  • Marvel26%
  • Lspoer9%
  • HDAKDDHG4%
  • FoxyPrinting3%
  • Dead pool3%
  • Open — no brand owns it (4 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 91 weeks — -38.6% search growth over the last 90 days.
45K35KSpike '25Spike '26Prime Day '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 17.6×

Top deadpool costume search terms

  • deadpool costume81K/yr
  • deadpool costume adult30K/yr
  • deadpool suit3K/yr
  • deadpool cosplay2K/yr
  • deadpool outfit3K/yr
  • dead pool costumes2K/yr
  • deadpool costumes2K/yr
  • dead pool costume1K/yr
  • deadpool and wolverine costume903/yr
  • realistic deadpool costume592/yr
All search terms

Top deadpool costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£78110%£2K15%£2K20%£3K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

What buyers say about deadpool costume

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall31%

“Great fit. large.”

Value For Money25%

“Great value for Halloween”

Comfort-Overall17%

“Verry good and really comfortable to wear hard wearing”

Quality-Overall8%

“costume quality was very good for the price paid”

Fun/Entertainment Experience6%

“The kids also enjoyed the costume”

What buyers complain about

Size-Overall33%

“Sizing isnt correct”

Allergies17%

“Velcro on the back is quite itchy”

Durability11%

“It does not feel too durable”

Top return reasons

Size-Overall82%
Quality-Overall7%
Material Quality3%
Advertised Vs Actual Product2%
Defective Material/Parts2%
Product Condition1%
Shape/Style1%
Pockets/Compartments1%
Durability1%
Smell1%

Common questions

Is deadpool costume profitable to sell on Amazon United Kingdom?
The niche generates £16K/yr across 21 tracked products. 90-day search growth is -38.6%. Flapen's verdict: Skip it (34/100).
How competitive is the deadpool costume niche?
10 brands and 41 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in deadpool costume?
Top complaints mined from reviews: Size-Overall, Allergies, Durability. The return rate is 5.6% — above our launch gate.
When does demand for deadpool costume peak?
Demand peaks in Oct–Nov; the busiest month runs 17.6× the quietest.
What does it cost to enter the deadpool costume niche?
Listings span £2.46–£63.78; the average listing price is £27.35 (sweet spot $15–$100). The average incumbent carries 350 reviews — the moat a new listing must climb.