deadpool
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Review moat
Great408.07avg incumbent reviews — the moat a new listing must climb
Price range
Great£3.77–£56.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£14.63avg listing price — sweet spot $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-20.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad£18K£18K/yr · 249K searches
According to Flapen's Amazon United Kingdom niche tracking, deadpool is a £18K/yr Amazon United Kingdom market (249K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Sep–Oct–Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
deadpool market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- £37K–£44K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #379
- Page quality
- 0%
- Prime
- 87%
- Sponsored
- 57%
- Out of stock
- 11.4%
- Avg brand age
- 40 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
17 falling
Sellers
141
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
46%
Top 20: 88%
Open market
22%
- Marvel39%
- Funko14%
- shumintaojin8%
- SharkBebe7%
- Deadpool5%
- POP5%
Demand & seasonality
Weekly Amazon search volume, last 99 weeks — -20.9% search growth over the last 90 days.Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 16.6×
Top deadpool search terms
- deadpool198K/yr
- deadpo28K/yr
- dead pool11K/yr
- deadpool gifts12K/yr
Top deadpool products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Marvel Deadpool Socks for Men & Teens UK Size 6.5-10.5 5 Pack Casual Ankle Sports Socks Groot Guardians of the Galaxy Gifts (Black/Red Deadpool 6.5/10.5 UK)
Marvel£11.674.5★406 rev
Funko POP! Marvel: Deadpool & Wolverine - Deadpool - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys For Kids & Adults - Model Figure for Collectors and Display
Funko£10.494.8★2,201 rev
shumintaojin Boys pajamas Fashion clothing T-shirt+pants Game cartoon costume nightgown sleepcoat nightwear 6-12Years Black
shumintaojin£13.724.6★117 rev
Marvel Legends Series Dogpool and Deadpool Marvel Studios Deadpool & Wolverine Film Collectible 15-cm Action Figure Gift
Marvel£34.074.8★226 rev
Pyramid International Deadpool (MERC Goals) Gift Set 11oz/315ml Mug with Coaster and Keychain Marvel Comics Merchandise Fun Collectible Drinkware Gift for Fans One Size
Deadpool£10.554.6★364 rev
Newest
by launch date
SharkBebe Boys MEME Hoodies Six Seven Sweatshirts Game Jumper 67 Kids Cotton Pullover Top Hoodie Ages 4-13 Years (UK Age 11 Years 12 Years Regular Black)
SharkBebe£12.9820 rev
SharkBebe Boys MEME Hoodies Six Seven Sweatshirts Game Jumper 67 Kids Cotton Pullover Top Hoodie Ages 4-13 Years (UK Age 12 Years 13 Years Regular Black)
SharkBebe£12.9720 rev
SharkBebe Boys MEME Hoodies Six Seven Sweatshirts Game Jumper 67 Kids Cotton Pullover Top Hoodie Ages 4-13 Years (UK Age 11 Years 12 Years Regular Blue)
SharkBebe£12.9820 rev
Marvel Legends Series Dogpool and Deadpool Marvel Studios Deadpool & Wolverine Film Collectible 15-cm Action Figure Gift
Marvel£34.07226 rev
HodarSun Kids 67 MEME Jumper 6 7 Hoodies for Boys and Girls Six Seven Long Sleeve Pullover Sweatshirt Blue Age 8-9
HodarSun£12.4624 rev
Trending
90-day click momentumHodarSun Kids 67 MEME Jumper 6 7 Hoodies for Boys and Girls Six Seven Long Sleeve Pullover Sweatshirt Blue Age 8-9
HodarSun£12.464.2★
SharkBebe Boys MEME Hoodies Six Seven Sweatshirts Game Jumper 67 Kids Cotton Pullover Top Hoodie Ages 4-13 Years (UK Age 11 Years 12 Years Regular Black)
SharkBebe£12.984.6★
SharkBebe Boys MEME Hoodies Six Seven Sweatshirts Game Jumper 67 Kids Cotton Pullover Top Hoodie Ages 4-13 Years (UK Age 12 Years 13 Years Regular Black)
SharkBebe£12.974.6★
SharkBebe Boys MEME Hoodies Six Seven Sweatshirts Game Jumper 67 Kids Cotton Pullover Top Hoodie Ages 4-13 Years (UK Age 11 Years 12 Years Regular Blue)
SharkBebe£12.984.6★
Banxidi 67 MEME Hoodies Boys Girls Six Seven Jumper Tops Kids Comfort Cotton Hoodied Swearshirt for Ages 2-13 Years
Banxidi£13.213.8★
What buyers say about deadpool
What buyers praise and complain about, mined from review topics.What buyers love
“Very well made”
“This us a gift”
“Its an amazing figure that looks great to add to my collection”
“Great toys”
“Easy to attach and looks cool”
“Good size figure”
“Fantastic value for any deadpool fan”
“very good material”
“different way of playing every design feels special”
“the sound is has cleaner”
What buyers complain about
“Looks great however quality of these keychain Funkos seems to have diminished”
“The body spins around making it feel quite flimsy”
“I really thought it was gonna be a tiny bit bigger”
“Not New as per the description”
“Dont last long”
“I wouldnt actually display this”
“its not quite what I thought it was going to be”
Top return reasons
Common questions
- Is deadpool profitable to sell on Amazon United Kingdom?
- The niche generates £18K/yr across 30 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is -20.9%. Flapen's verdict: Skip it (42/100).
- How competitive is the deadpool niche?
- 17 brands and 141 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 73% of demand.
- What do buyers complain about in deadpool?
- Top complaints mined from reviews: Quality-Overall, Strength, Size-Overall. The return rate is 0.6%.
- When does demand for deadpool peak?
- Demand peaks in Sep–Oct–Nov–Dec; the busiest month runs 16.6× the quietest.
- What does it cost to enter the deadpool niche?
- Listings span £3.77–£56.12; the average listing price is £14.63 (sweet spot $15–$100). The average incumbent carries 408 reviews — the moat a new listing must climb.