Daughter Gifts
MaybeThe top 5 brands take only 21% of clicks. But demand is soft, at -20.3% this quarter, so Daughter Gifts is a Maybe.
- Flapen Score
- 58 / 100Top 16% of 2,461 Fashion niches · +10 vs the category median of 4858
- Market size
- £283K/yr823K searches / yr
- 90-day growth
- -20.3%search demand this quarter
- Competition
- 21%top-5 click share · 85 brands · 114 sellers
Flapen Score
Daughter Gifts against its category
The dotted line is the Fashion average. Past it, Daughter Gifts is stronger. Inside it, weaker.
Market
The Daughter Gifts market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Daughter Gifts 823K times last year and spent an estimated £283K. The top 5 brands take 21% of clicks. Demand peaks in Sep–Oct–Dec. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
3.2% of searches ended in a purchase last week.
Shoppers searched for this 823K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £283K a year.
- Searches, last 12 months
- 823K
- Growth, 90 days vs prior 90
- -20.3%
- Conversion, latest week
- 3.2%
- Market size, estimated
- £283Ka year
- Peak month
- December4.9× the quietest month
- Top search term
- daughter gifts259K searches a year
02 · Price
A sale here is worth £10.71.
Listings sell for £10.71 on average, from £3.47 to £24.27. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At £10.71 that is £1K to £3K a year per listing.
- Average price
- £10.71under the $15 to $100 sweet spot
- Price range
- £3.47–£24.27
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #279 within Luggage & Travel Gear. It carries 608 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 3.6%
- Average rank
- #279in Luggage & Travel Gear
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 608per listing
- Listings tracked
- 103
04 · Newcomers
Amazon counts 3 of last year's 40 launches as successful.
40 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 40
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Daughter Gifts products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Giftasy Daughter Gifts Daughter Birthday Gifts - Handmade Crochet Cute Cat Presents for Daughter from Mum Dad for Christmas Graduation Engagement Wedding Mothers Day
- Price
- £8.80
- Rating
- 4.6/5
- Reviews
- 184
- Age
- 11mo ago

Pandora Moments Womens Sterling Silver Sparkling Infinity Stud Earrings With Gift Box
- Price
- £24.04
- Rating
- 4.6/5
- Reviews
- 4,770
- Age
- 3y ago

Daughter Birthday Gifts from Mum Mother Dad - 14Oz Pink Marble Ceramic Gold Print Coffee Mug Thoughtful Present for Graduation Christmas 18th 21st 30th 50th with Lid Spoon Card Luxury Gift Box
- Price
- £10.87
- Rating
- 4.6/5
- Reviews
- 5,371
- Age
- 1y ago

JMIMO Daughter Gifts Handmade Sunflower Crochet Daughter Birthday Christmas Graduation Gifts from Dad Mum Daughter Proud of You Present Idea
- Price
- £8.36
- Rating
- 4.4/5
- Reviews
- 15
- Age
- 6mo ago

Jeasona 5 Pairs Cat Socks for Women 4-7 Cotton Gifts for Cat Lovers Birthday Gifts for Mum Her Girlfriend Christmas Gifts
- Price
- £7.59
- Rating
- 4.7/5
- Reviews
- 14,059
- Age
- 8y ago
Trending
90-day click momentum
Perfect Gifts for Daughter from Mum Dad - Birthday Gifts for Daughter Present & Gift for Adult Daughters - Beaded Wrist Jewelry Adornment - Christmas Valentines Gifts Set
- Price
- £8.47
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 5mo ago

Thoughtful Birthday Gift for Daughter - Meaningful Butterfly Decor (Multicolor)
- Price
- £8.31
- Rating
- 4.7/5
- Reviews
- 73
- Age
- 1y ago

Jeasona 5 Pairs Cat Socks for Women 4-7 Cotton Gifts for Cat Lovers Birthday Gifts for Mum Her Girlfriend Christmas Gifts
- Price
- £7.59
- Rating
- 4.7/5
- Reviews
- 14,059
- Age
- 8y ago

Smilya Daughter Bracelet Birthday Gifts for Daughter Silver Heart Bracelet infinity Bracelet Birthday Gifts for Daughter
- Price
- £7.86
- Rating
- 4.6/5
- Reviews
- 49
- Age
- 6mo ago

JMIMO Daughter Gifts Handmade Sunflower Crochet Daughter Birthday Christmas Graduation Gifts from Dad Mum Daughter Proud of You Present Idea
- Price
- £8.36
- Rating
- 4.4/5
- Reviews
- 15
- Age
- 6mo ago
Newest
by launch date
Perfect Gifts for Daughter from Mum Dad - Birthday Gifts for Daughter Present & Gift for Adult Daughters - Beaded Wrist Jewelry Adornment - Christmas Valentines Gifts Set
- Price
- £8.47
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 5mo ago

Smilya Daughter Bracelet Birthday Gifts for Daughter Silver Heart Bracelet infinity Bracelet Birthday Gifts for Daughter
- Price
- £7.86
- Rating
- 4.6/5
- Reviews
- 49
- Age
- 6mo ago

JMIMO Daughter Gifts Handmade Sunflower Crochet Daughter Birthday Christmas Graduation Gifts from Dad Mum Daughter Proud of You Present Idea
- Price
- £8.36
- Rating
- 4.4/5
- Reviews
- 15
- Age
- 6mo ago

BBTO 3 Pcs Daughter Gift Set Includes Inspirational Notebook Keychain Ballpoint Pen Encouragement Graduation Valentines Birthday Gifts for Daughter from Mum and Dad
- Price
- £9.28
- Rating
- 4.3/5
- Reviews
- 26
- Age
- 10mo ago

TTOVEN Pocket Hug Daughter Gifts from Mum Dad Birthday Gifts for daughter Graduation Christmas Presents
- Price
- £4.81
- Rating
- 4.7/5
- Reviews
- 55
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
85 falling
Sellers
114
Top-5 brand share
21%
Top 20: 60%
Top-5 click share
21%
Top 20: 55%
Open market
75%
- Giftasy5%
- PANDORA4%
- ALBISS4%
- JMIMO4%
- Jeasona4%
- Shudehill Giftware4%
Demand
Daughter Gifts search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Dec · busiest ÷ quietest = 4.9×
Search terms
Top Daughter Gifts search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- daughter gifts259K/yr
- daughter birthday gifts86K/yr
- daughter53K/yr
- gifts for daughter55K/yr
- gifts for daughters adult52K/yr
- birthday gifts for daughter adult22K/yr
- mum and daughter gifts38K/yr
- birthday gifts for daughter23K/yr
- daughter gifts from mum34K/yr
- mother and daughter gifts46K/yr
Reviews and returns
What reviews say buyers love and hate about Daughter Gifts
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
these studs are extremely tiny
Value for money the box is bigger than I expected
Bit small
This is not silver
So disappointed, its states its 925 Sterling silver, its not my daughters finger is now green, which tells me it is silver plated and not solid silver, buyers be aware
Not Sterling Silver
Different place different price
Seriously not worth the price
Look more expensive than they were
And not as good as I initially thought
the socks were very poor quality
Poor quality
now the second one has broken after four months which is such a shame
Within a few weeks it broke
not built to last
Love
Cute gift
Beautiful gift
Birthday gift
Amazing Quality
Excellent quality perfect gift
Good quality card
Brilliant price
Amazing value
Value for money
Fits beautifully
Really good size box
perfect handbag size
As shown
As promised
As Described
Return
0.6% Return rate 67% Fixable by listing
these studs are extremely tiny
Value for money the box is bigger than I expected
Bit small
And not as good as I initially thought
the socks were very poor quality
Poor quality
Also it did not fit the description as it described on the box
Not as described
Nothing like picture on Amazon
Different place different price
Seriously not worth the price
Look more expensive than they were
now the second one has broken after four months which is such a shame
Within a few weeks it broke
not built to last
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Daughter Gifts questions
Answered from the same tracked data.









