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Darts Gifts for Men

Maybe

Returns run at only 0.6% of orders. But demand is soft, at -27.3% this quarter, so Darts Gifts for Men is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 2,461 Fashion niches · +5 vs the category median of 48
Market size
£100K/yr260K searches / yr
90-day growth
-27.3%search demand this quarter
Competition
38%top-5 click share · 38 brands · 72 sellers

Flapen Score

Darts Gifts for Men against its category

The dotted line is the Fashion average. Past it, Darts Gifts for Men is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Darts Gifts for Men market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Darts Gifts for Men 260K times last year and spent an estimated £100K. The top 5 brands take 42% of clicks. Demand peaks in Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 260K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £100K a year.

Searches, last 12 months
260K
Growth, 90 days vs prior 90
-27.3%
Conversion, latest week
3.4%
Market size, estimated
£100Ka year
Peak month
December14.2× the quietest month
Top search term
darts gifts102K searches a year

02 · Price

A sale here is worth £11.29.

Listings sell for £11.29 on average, from £3.91 to £32.53. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £11.29 that is £0 to £1K a year per listing.

Average price
£11.29under the $15 to $100 sweet spot
Price range
£3.91–£32.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #519 within Novelty & Special Use Clothing. It carries 548 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
90%
Out of stock, average day
1.5%
Average rank
#519in Novelty & Special Use Clothing
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
548per listing
Listings tracked
49

04 · Newcomers

Amazon counts 0 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Darts Gifts for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 38% of clicks. An open shelf where new products get seen.

£0£3K£6K£9K£12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

38 falling

Sellers

72

Top-5 brand share

42%

Top 20: 87%

Top-5 click share

38%

Top 20: 79%

Open market

58%

  • WINMAU11%
  • CyeeLife9%
  • University Games8%
  • Top Trumps5%
  • Difistik5%
  • UV STYLISH5%

Demand

Darts Gifts for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Spike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 14.2×

Search terms

Top Darts Gifts for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • darts gifts102K/yr
  • darts gifts for men71K/yr
  • darts gift23K/yr
  • dart gifts24K/yr
  • dart gifts for men17K/yr
  • darts gifts for boys8K/yr
  • gifts for darts lovers9K/yr
  • funny darts gifts6K/yr

Reviews and returns

What reviews say buyers love and hate about Darts Gifts for Men

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability18%−0.17

break quickly

Shaft all broke within a week

This broke after just over a month

Quality-Overall15%+0.90

Not very well made to be fair

Poor quality

The box was very light which led us to believe it might not be the quality we required

Size-Overall12%−0.05

Not fit for purpose

A bit smaller than I thought

I was unable to make it small enough to be of any benefit

Value For Money12%

Didn't last long not worth the price very disappointed

I bought a selection of darts all more expensive than those

Also think it's somewhat overpriced

Strength5%−0.02

Not bad flight I see why u get 9 in it though easily breakable

A bit flimsy

Theyre quite flimsy, the flights are thin and basic and the plastic shafts are weak too

Love

Quality-Overall26%+0.90

Excellent product

It's well made and looks great

The socks feel good quality too

Value For Money16%

Excellent value for money

Good for the price

Excellent value for money

Advertised Vs Actual Product8%+0.41

Just what I needed

As expected

Does the job

Gifting Purpose7%+0.36

Gift for Grandson

Christmas gift

Great gift

Fun/Entertainment Experience6%+0.81

Great Christmas fun

Overall a fun game for all

Great fun

Return

0.6% Return rate 34% Fixable by listing

Size-Overall24%▅▇▅▆█▃

Not fit for purpose

A bit smaller than I thought

I was unable to make it small enough to be of any benefit

Durability14%█▅▃▅▄▂

break quickly

Shaft all broke within a week

This broke after just over a month

Defective Material/Parts12%█▄▇▇▁▄
Quality-Overall10%▄▄█▄▃▆

Not very well made to be fair

Poor quality

The box was very light which led us to believe it might not be the quality we required

Functionality-Overall5%▆▄▂█▃█

FAQ

Common Darts Gifts for Men questions

Answered from the same tracked data.