Daphne Costume
FailShoppers spend only $34K a year here, so Daphne Costume is a Fail.
- Flapen Score
- 35 / 100Ranks 2,174 of 2,461 Fashion niches · −13 vs the category median of 4835
- Market size
- £34K/yr163K searches / yr
- 90-day growth
- -22.8%search demand this quarter
- Competition
- 71%top-5 click share · 11 brands · 14 sellers
Flapen Score
Daphne Costume against its category
The dotted line is the Fashion average. Past it, Daphne Costume is stronger. Inside it, weaker.
Market
The Daphne Costume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Daphne Costume 163K times last year and spent an estimated £34K. The top 5 brands take 87% of clicks. Flapen scores it 35 out of 100, a Fail.
01 · Demand
0.9% of searches ended in a purchase last week.
Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £34K a year.
- Searches, last 12 months
- 163K
- Growth, 90 days vs prior 90
- -22.8%
- Conversion, latest week
- 0.9%
- Market size, estimated
- £34Ka year
- Top search term
- daphne costume124K searches a year
02 · Price
A sale here is worth £22.53.
Listings sell for £22.53 on average, from £6.00 to £36.87. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £22.53 that is £0 to £2K a year per listing.
- Average price
- £22.53inside the $15 to $100 sweet spot
- Price range
- £6.00–£36.87
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 3.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
63% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 34.9% of listings are out of stock. The average listing ranks #2,382 within Novelty & Special Use Clothing. It carries 72 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 75%
- Out of stock, average day
- 34.9%
- Average rank
- #2,382in Novelty & Special Use Clothing
- Average rating
- 4.33 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 72per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Daphne Costume products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
For G and PL Halloween Womens Cosplay Costume Party Slimming Fit Long Sleeve Mini Dress with Scarf Purple XXL
- Price
- £24.50
- Rating
- 3.5/5
- Reviews
- 2
- Age
- 2y ago

FeMereina Halloween Velma and Daphne Costume for Women Long Sleeve Crop Top and Mini Skirt with Scarf Meddling Cutie Halloween Costume (Light Purple M)
- Price
- £12.62
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 10mo ago

FeMereina Halloween Velma and Daphne Costume for Women Long Sleeve Crop Top and Mini Skirt with Scarf Meddling Cutie Halloween Costume (Light Purple S)
- Price
- £12.97
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 10mo ago

AYYOHON Velma Costume Women Daphne Dress Brown Bob Wig Glasses Pullover Skirt Set Purple Mini Dress Halloween Cosplay Suit M
- Price
- £34.13
- Rating
- 4.3/5
- Reviews
- 7
- Age
- 1y ago

Morph Purple Womens Mystery Solving Detective Costume With Wig 70s Cartoon Character Costumes For Women Detective With Wig L
- Price
- £27.88
- Rating
- 4.5/5
- Reviews
- 51
- Age
- 1y ago
Trending
90-day click momentum
Morph Purple Womens Mystery Solving Detective Costume With Wig 70s Cartoon Character Costumes For Women Detective With Wig L
- Price
- £27.88
- Rating
- 4.5/5
- Reviews
- 51
- Age
- 1y ago

Purple Headband and Green Scarf Fashion Scarf Combo for Halloween Theme Parties and Daily Wear
- Price
- £6.43
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 12mo ago

Ovokcina Halloween Costume Dresses Long Sleeve Bodycon Purple Daphne Mini Dress with Scarf L Purple S
- Price
- £23.66
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 5y ago

Seawhisper Fred Orange Scarf Chiffon Bandana Orange Neckerchief Ladies Neck Scarves for Women
- Price
- £6.00
- Rating
- 4.2/5
- Reviews
- 47
- Age
- 3y ago

Ovokcina Halloween Costume Dresses Short Sleeve Bodycon Purple Daphne Scoopy Doo Mini Dress with Scarf Purple Large
- Price
- £19.19
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 2y ago
Newest
by launch date
dinghaole 2 Pcs Purple Headband and Green Scarf Halloween Costume Accessories for Women for Halloween Cosplay Themed Parties and Photography Cosplay
- Price
- £7.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago

FeMereina Halloween Velma and Daphne Costume for Women Long Sleeve Crop Top and Mini Skirt with Scarf Meddling Cutie Halloween Costume (Light Purple M)
- Price
- £12.62
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 10mo ago

FeMereina Halloween Velma and Daphne Costume for Women Long Sleeve Crop Top and Mini Skirt with Scarf Meddling Cutie Halloween Costume (Light Purple S)
- Price
- £12.97
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 10mo ago

Purple Headband and Green Scarf Fashion Scarf Combo for Halloween Theme Parties and Daily Wear
- Price
- £6.43
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 12mo ago

AKFJDLAD Halloween Adult Cosplay Costume Women Purple Mini Skirt Costume Matching Silk Scarf Hairpiece Wig Hairpin Socks Set (2XL)
- Price
- £30.20
- Rating
- 5.0/5
- Reviews
- 11
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
11 rising
Sellers
14
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
10%
- For G and PL29%
- FeMereina28%
- Morph14%
- AYYOHON12%
- Ovokcina4%
- MSBASIC3%
- Open — no brand owns it (5 brands, 10%)
Demand
Daphne Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 10.1× · 9 of 12 months tracked
Search terms
Top Daphne Costume search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- daphne costume124K/yr
- daphne scooby doo costume6K/yr
- daphne costume adult17K/yr
- daphne dress10K/yr
- fred and daphne costume6K/yr
Reviews and returns
What reviews say buyers love and hate about Daphne Costume
What buyers praise, what they complain about and why they send it back, from the reviews.
Love
Good quality product
Return
3.6% Return rate 76% Fixable by listing
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Daphne Costume questions
Answered from the same tracked data.









