Is dalmatian costume adult profitable to sell on Amazon United Kingdom?

The niche generates £24K/yr across 21 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -87.2%. Flapen's verdict: Skip it (36/100).

How competitive is the dalmatian costume adult niche?

15 brands and 19 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 78% of demand.

What do buyers complain about in dalmatian costume adult?

Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 3.8%.

When does demand for dalmatian costume adult peak?

Demand peaks in Mar–Oct; the busiest month runs 38.3× the quietest.

What does it cost to enter the dalmatian costume adult niche?

Listings span £6.63–£24.60; the average listing price is £16.84 (sweet spot $15–$100). The average incumbent carries 139 reviews — the moat a new listing must climb.

dalmatian costume adult

Skip it

Soft demand (-87.2% this quarter) — this niche doesn't clear our bar today.

Review moat

Great139.24

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great£16.84

avg listing price — sweet spot $15–$100

Price range

Good£6.63–£24.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad£24K

£24K/yr · 100K searches

Growth

Bad-87.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, dalmatian costume adult is a £24K/yr Amazon United Kingdom market (100K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Mar–Oct. Verdict: Skip it — 36/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

dalmatian costume adult market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: £34K–£42K; units × avg price
Conversion rate: 1.4%
Avg BSR: #1,221
Page quality: 0%
Prime: 81%
Sponsored: 76%
Out of stock: 23.2%
Avg brand age: 34 months
Avg seller age: 202 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 rising

Sellers

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

64%

Top 20: 99%

Open market

18%

HEWERON22%
Sincere Party19%
COSAVOROCK15%
Generic14%
YLLSOPHAN9%
Kavoc4%

Demand & seasonality

Weekly Amazon search volume, last 72 weeks — -87.2% search growth over the last 90 days.

Peak months: Mar, Oct · busiest ÷ quietest = 38.3×

Open Trend

Top dalmatian costume adult search terms

dalmatian costume adult57K/yr -83.1%1.4% conv.
dalmatian costume12K/yr -82.4%0.8% conv.
101 dalmatian costume adult12K/yr -94.2%0.9% conv.
dalmatian onesie adult7K/yr -91.8%1.4% conv.
adult dalmatian costume5K/yr -89.7%0.4% conv.
dalmatian onesie7K/yr -92.7%1.3% conv.

All search terms

Top dalmatian costume adult products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 21 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Sincere Party Adult Dalmatian Onesie Costume Fleece Dalmatian Pajamas Jumpsuit for Men and Women Large

Sincere Party£22.854.3★52 rev

Dalmatian Costume Adult Women Men Animal Onesie with Hood and Tail Soft Warm Fleece Pyjamas Onesie Jumpsuit Cute Dalmatian Animal Costume for women Carnival Christmas Partys Party (White XL)

Generic£9.290.0★0 rev

COSAVOROCK 3D Animal Dalmatian Print T-Shirt Mens Short Sleeve Shirt Black/White XL

COSAVOROCK£16.934.1★193 rev

HEWERON Adult Cartoon Onesie Pajamas Animal Spotty Dog Cosplay Costume Homewear Sleepwear for Women and Men

HEWERON£22.124.2★176 rev

YLLSOPHAN Adult Men Women Animal Pattern Hooded Pyjamas Sleeping Wear Onesie Soft Flannel Extra Thickness Loose Fit Halloween Party Costume (UK Alpha XXL Regular Regular Cow-Loose Fit)

YLLSOPHAN£16.144.3★6 rev

Newest

by launch date

Dalmatian Costume Adult Women Men Animal Onesie with Hood and Tail Soft Warm Fleece Pyjamas Onesie Jumpsuit Cute Dalmatian Animal Costume for women Carnival Christmas Partys Party (White XL)

Generic£9.290 rev

5mo ago

Dazzroi 4Pcs Spotted Dog Costume Accessories Set Funny Animal Cosplay Set Includes Furry Dog Ears Headband Nose Tail Bow Tie Dogs Fancy Dress Kit for World Book Day Halloween Party Carnival

Dazzroi£7.171 rev

6mo ago

YLLSOPHAN Adult Men Women Animal Pattern Hooded Pyjamas Sleeping Wear Onesie Soft Flannel Extra Thickness Loose Fit Halloween Party Costume (UK Alpha XXL Regular Regular Cow-Loose Fit)

YLLSOPHAN£16.146 rev

9mo ago

OLAOLA Adult Dalmatian Animal Onesie Costume Pyjamas S(51-55)

OLAOLA£24.60304 rev

1y ago

Dalmatian Dog Costume Accessories Set Include Dalmatian Dog Ears Headband Red Heart Choker Sticks Puppy Dog Tail for World Book Cosplay Party Supplies (Style2)

Kavoc£11.8015 rev

1y ago

What buyers say about dalmatian costume adult

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall33%

“comfortable”

Quality-Overall33%

“Quality is good”

Advertised Vs Actual Product17%

“It was just as described”

Add-Ons/Attachments17%

“Great accessories”

What buyers complain about

Adhesion/Stickiness50%

“Ears glued down very little pink showing bad product tail dinet match ears different material poor product wouldn't reccomened”

Size-Overall17%

“Poor fit”

Quality-Overall17%

“Poor quality”

Ease Of Use17%

“Could not use it at all”

Top return reasons

Size-Overall79%

Quality-Overall8%

Thigh Fit3%

Functionality-Overall3%

Advertised Vs Actual Product2%

Touch/Button Controls2%

Waist Fit2%

Shoulder Fit2%

Material Quality2%

Strength2%

Common questions

Is dalmatian costume adult profitable to sell on Amazon United Kingdom?: The niche generates £24K/yr across 21 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -87.2%. Flapen's verdict: Skip it (36/100).
How competitive is the dalmatian costume adult niche?: 15 brands and 19 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in dalmatian costume adult?: Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall, Quality-Overall. The return rate is 3.8%.
When does demand for dalmatian costume adult peak?: Demand peaks in Mar–Oct; the busiest month runs 38.3× the quietest.
What does it cost to enter the dalmatian costume adult niche?: Listings span £6.63–£24.60; the average listing price is £16.84 (sweet spot $15–$100). The average incumbent carries 139 reviews — the moat a new listing must climb.