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Dalmatian Costume Adult

Fail

Demand is soft, at -87.2% this quarter, so Dalmatian Costume Adult is a Fail.

Flapen Score
36
36 / 100
Ranks 2,138 of 2,461 Fashion niches · −12 vs the category median of 48
Market size
£24K/yr100K searches / yr
90-day growth
-87.2%search demand this quarter
Competition
64%top-5 click share · 15 brands · 19 sellers

Flapen Score

Dalmatian Costume Adult against its category

The dotted line is the Fashion average. Past it, Dalmatian Costume Adult is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dalmatian Costume Adult market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dalmatian Costume Adult 100K times last year and spent an estimated £24K. The top 5 brands take 78% of clicks. Demand peaks in Mar–Oct. Flapen scores it 36 out of 100, a Fail.

01 · Demand

1.4% of searches ended in a purchase last week.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -87.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-87.2%
Conversion, latest week
1.4%
Market size, estimated
£24Ka year
Peak month
March38.3× the quietest month
Top search term
dalmatian costume adult57K searches a year

02 · Price

A sale here is worth £16.84.

Listings sell for £16.84 on average, from £6.63 to £24.60. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £16.84 that is £0 to £2K a year per listing.

Average price
£16.84inside the $15 to $100 sweet spot
Price range
£6.63–£24.60
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
3.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 23.2% of listings are out of stock. The average listing ranks #1,221 within Tops, T-Shirts & Shirts. It carries 139 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
81%
Out of stock, average day
23.2%
Average rank
#1,221in Tops, T-Shirts & Shirts
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
139per listing
Listings tracked
21

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Dalmatian Costume Adult products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£2K£4K£5K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

15 rising

Sellers

19

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

64%

Top 20: 99%

Open market

18%

  • HEWERON22%
  • Sincere Party19%
  • COSAVOROCK15%
  • Generic14%
  • YLLSOPHAN9%
  • Kavoc4%

Demand

Dalmatian Costume Adult search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '25Prime Day '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Oct · busiest ÷ quietest = 38.3×

Search terms

Top Dalmatian Costume Adult search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dalmatian costume adult57K/yr
  • dalmatian costume12K/yr
  • 101 dalmatian costume adult12K/yr
  • dalmatian onesie adult7K/yr
  • adult dalmatian costume5K/yr
  • dalmatian onesie7K/yr

Reviews and returns

What reviews say buyers love and hate about Dalmatian Costume Adult

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness50%−0.44

Ears glued down very little pink showing bad product tail dinet match ears different material poor product wouldn't reccomened

Size-Overall17%−0.13

Poor fit

Very poor fit

Quality-Overall17%+1.09

Poor quality

Ease Of Use17%−0.13

Could not use it at all

Love

Comfort-Overall33%+2.05

comfortable

Quality-Overall33%+1.09

Quality is good

As stated great quality

Advertised Vs Actual Product17%+0.88

It was just as described

Add-Ons/Attachments17%+0.88

Great accessories

Return

3.8% Return rate 84% Fixable by listing

Size-Overall79%▁█▇▇▅▅

Poor fit

Very poor fit

Quality-Overall8%▁▁▂▄▁█

Poor quality

Thigh Fit3%▁▁█▁▁▁
Functionality-Overall3%▁▁█▁▁▁
Advertised Vs Actual Product2%▁▁█▁▁▁

FAQ

Common Dalmatian Costume Adult questions

Answered from the same tracked data.