Dad Keyring

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +299.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.

Searches, last 12 months

51K

Growth, 90 days vs prior 90

+299.0%

Conversion, latest week

9.0%

Market size, estimated

£21Ka year

Peak month

June12.1× the quietest month

Top search term

dad keyring25K searches a year

Listings sell for £4.71 on average, from £2.82 to £11.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £4.71 that is £471 to £1K a year per listing.

Average price

£4.71under the $15 to $100 sweet spot

Price range

£2.82–£11.29

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

£471–£1K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #771 within Luggage & Travel Gear. It carries 123 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

89%

Out of stock, average day

5.5%

Average rank

#771in Luggage & Travel Gear

Average rating

4.63 starsAmazon United Kingdom average 4.36 stars

Average reviews

123per listing

Listings tracked

18

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months