Is cycle shorts for women profitable to sell on Amazon United Kingdom?

The niche generates £49K/yr across 87 tracked products. 3 of 12 products launched in the last 360 days are still selling. 90-day search growth is +259.8%. Flapen's verdict: Worth a look (63/100).

How competitive is the cycle shorts for women niche?

35 brands and 57 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 43% of demand.

What do buyers complain about in cycle shorts for women?

Top complaints mined from reviews: Size-Overall, Transparency, Thickness. The return rate is 2.3%.

When does demand for cycle shorts for women peak?

Demand peaks in May–Jun–Jul–Aug; the busiest month runs 7.8× the quietest.

What does it cost to enter the cycle shorts for women niche?

Listings span £4.40–£40.11; the average listing price is £12.11 (sweet spot $15–$100). The average incumbent carries 5,581 reviews — the moat a new listing must climb.

cycle shorts for women

Worth a look

Shows demand growing +259.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+259.8%

90-day search growth — must beat 0% to launch

Competition

Great21%

top-5 click share — an open shelf

Brand share

Great43%

top-5 brand share — no brand owns this niche

Price range

Good£4.40–£40.11

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.3%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good£12.11

avg listing price — sweet spot $15–$100

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Review moat

Bad5,580.8

avg incumbent reviews — the moat a new listing must climb

Market size

Bad£49K

£49K/yr · 141K searches

Signals Trending No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, cycle shorts for women is a £49K/yr Amazon United Kingdom market (141K searches/yr). The top 5 brands hold 43% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 63/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

cycle shorts for women market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: £36K–£48K; units × avg price
Conversion rate: 2.9%
Avg BSR: #40
Page quality: 0%
Prime: 99%
Sponsored: 97%
Out of stock: 0.6%
Avg brand age: 39 months
Avg seller age: 181 days

Competition & brand share

Clicks spread well past the top 5 (21% combined) — an open shelf where new products get seen.

Brands

35 rising

Sellers

Top-5 brand share

43%

Top 20: 92%

Top-5 click share

21%

Top 20: 53%

Open market

51%

SINOPHANT12%
wirarpa9%
VALANDY8%
INNERSY8%
BLONGW6%
SIMIYA6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +259.8% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 7.8×

Open Trend

Top cycle shorts for women search terms

black cycling shorts women26K/yr +312.0%4.4% conv.
cotton cycling shorts women18K/yr +443.0%1.3% conv.
compression shorts women21K/yr +67.0%0.4% conv.
cotton cycling shorts6K/yr +659.6%0.7% conv.
long cycling shorts women7K/yr +693.4%1.4% conv.
black cycling shorts8K/yr +336.7%2.7% conv.
sinophant shorts4K/yr +542.1%3.1% conv.
womens black cycling shorts5K/yr +580.9%4.2% conv.
lycra shorts7K/yr +150.5%0.2% conv.
navy cycling shorts women5K/yr +374.3%1.0% conv.

All search terms

Top cycle shorts for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SINOPHANT High Waisted Cycling Shorts Women - Tummy Control Buttery Soft Biker Yoga Running Gym Black Workout Athletic Shorts(L-XL 1 Black)

SINOPHANT£6.004.5★2,837 rev

INNERSY Black Cycling Shorts Women Chub Rub Shorts Under Dresses Safety Short Leggings 3 Pack (Large Black)

INNERSY£15.134.5★8,091 rev

TNNZEET Cycling Shorts Women High Waisted Ladies Cycle Leggings for Gym Biker Running (Black L-XL)

TNNZEET£5.544.4★1,010 rev

BLONGW Cycling Shorts Women- High Waisted Biker Shorts Tummy Control Black Yoga Gym Workout Athletic Running Sports Short Leggings UK Gift for WomenBlack L-XL

BLONGW£5.244.3★290 rev

Sanpetix Gym Shorts for Women Black Cycling Shorts for Biker Workout Running Yoga Black 1 Pack LXL

Sanpetix£5.774.3★401 rev

Newest

by launch date

AMIYOYO 3 Pack Cycling Shorts Women with Pockets High Waist Black Gym Shorts Stretchy Running Yoga Workout Leggings

AMIYOYO£13.9151 rev

7mo ago

SINOPHANT 2 Pack Cycling Shorts Women with Pockets High Waist Biker Yoga Running Gym Workout Buttery Soft Athletic Black LXL

SINOPHANT£9.95246 rev

10mo ago

AMIYOYO Cycling Shorts Women 2 Pack High Waisted Biker Yoga Shorts Black Soft Anti Chafing Ladies Safety Pants Gym Running Workout

AMIYOYO£8.28133 rev

1y ago

DDOBB Cycling Shorts Women High Waisted Black Soft Biker Yoga Pants Tummy Control Running Gym Workout Athletic Shorts

DDOBB£5.15142 rev

1y ago

BLONGW Cycling Shorts Women- High Waisted Biker Shorts Tummy Control Black Yoga Gym Workout Athletic Running Sports Short Leggings UK Gift for WomenBlack L-XL

BLONGW£5.24290 rev

2y ago

What buyers say about cycle shorts for women

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall20%

“Really comfortable”

Size-Overall19%

“a flattering fit”

Quality-Overall10%

“The stitching and manufacturing are also of good quality, as is the finish”

Soft Feel8%

“Buttery soft”

Value For Money7%

“Good price”

Pockets/Compartments5%

“Decent size pocket”

Exercise/Sports Suitability4%

“Really comfortable for sports”

Stretchability/Expandability/Elasticity4%

“Great stretch to them”

Material Quality4%

“Good comfortable material”

Transparency2%

“Theyre just about acceptable as opaque”

What buyers complain about

Size-Overall17%

“Very small”

Transparency8%

“See through”

Thickness5%

“The fabric feels slightly thinner than my previous go-to shorts so they feel lighter and more form-fitting”

Material Quality3%

“Change in material”

Compression3%

“No compression”

Thin3%

“Compared to others I have bought these felt very thin”

Stitch/Finish/Polish3%

“the stitching on the leg has come away”

Comfort-Overall3%

“Not what I thought yet are comfortable and look nice”

Quality-Overall2%

“'cheap' I wasn't sure what size to go for as I've found they vary greatly on Amazon”

Exercise/Sports Suitability2%

“any bigger I think would have fallen down whilst running”

Top return reasons

Size-Overall48%

Length10%

Transparency8%

Material Quality7%

Thigh Fit4%

Thin4%

Quality-Overall3%

Waist Fit3%

Advertised Vs Actual Product1%

Pockets/Compartments1%

Common questions

Is cycle shorts for women profitable to sell on Amazon United Kingdom?: The niche generates £49K/yr across 87 tracked products. 3 of 12 products launched in the last 360 days are still selling. 90-day search growth is +259.8%. Flapen's verdict: Worth a look (63/100).
How competitive is the cycle shorts for women niche?: 35 brands and 57 sellers compete. The top 5 products take 21% of clicks and top 5 brands hold 43% of demand.
What do buyers complain about in cycle shorts for women?: Top complaints mined from reviews: Size-Overall, Transparency, Thickness. The return rate is 2.3%.
When does demand for cycle shorts for women peak?: Demand peaks in May–Jun–Jul–Aug; the busiest month runs 7.8× the quietest.
What does it cost to enter the cycle shorts for women niche?: Listings span £4.40–£40.11; the average listing price is £12.11 (sweet spot $15–$100). The average incumbent carries 5,581 reviews — the moat a new listing must climb.