Skip to content

Cricket Hat

a small market ($17K/yr) — Cricket Hat doesn't clear our bar today.

Signals Trending

Flapen Score

49
Skip it
Market size 4Growth 100Conversion 26Competition 57Returns 42Price range 30Avg price 52Brand share 44Review moat 64Quality gap 63
This niche Category average

Is Cricket Hat profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Cricket Hat is a £17K/yr Amazon United Kingdom market (69K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Skip it — 49/100.

Cricket Hat: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +720.2% over the last 90 days and 2.1% of searches end in a purchase.

£17K

revenue / yr

Units sold / yr2K
Search volume / yr+720.2%69K
Conversion rate2.1%
Avg price£12.22

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers13 · 36
Top-5 product click share51%
Open market22%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 30 products

Sponsored placement57%
New entrants (1y)5· 0 succeeded
Avg rating4.4★
Avg reviews921

Top Cricket Hat products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£3K£5K£7K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 flat

Sellers

36

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

51%

Top 20: 86%

Open market

17%

  • Gunn & Moore39%
  • Kookaburra18%
  • GADIEMKENSD9%
  • Buckets of Hats7%
  • Wmcaps6%
  • JAN & JUL4%
  • Open — no brand owns it (7 brands, 17%)

Cricket Hat demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume69KCVR2.1%Products30Brands13Top 5 Brands78%OOS Rate2.7%Rating4.4★Reviews921Avg BSR#527
9K7KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 12.0×

Top Cricket Hat search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • cricket hat30K/yr
  • england cricket hat19K/yr
  • cricket hats for men uk13K/yr
  • cricket sun hat5K/yr
  • cricket hats for men3K/yr

What reviews say buyers love and hate about Cricket Hat

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Quality-Overall18%

Good quality and adjustable fit

Size-Overall15%

It fits perfectly with plenty of adjustment and covers ears, neck and face easily

Value For Money10%

Good price

Comfort-Overall8%

So comfortable

Adjustability/Rotatability/Reclining7%

Well adjustable, fits both large and small heads

What buyers complain about

70% of reviews
Size-Overall35%

Fit Could Be Better

Strap/String Quality13%

The rope strap broke pretty much as soon as it arrived sadly

Quality-Overall9%

As to the hat itself - the build quality is quite cheap

Lining Quality8%

Crown lining could be better

Durability3%

one of the side poppers broke on first use

Cricket Hat return rate & reasons

Why buyers send it back, as a share of all return requests.

3.6%

Return rate

91%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
77%
2Shape/Style
4%
3Color
3%
4Advertised Vs Actual Product
3%
5Width
2%

Common Cricket Hat questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cricket Hat 49/100 on Amazon United Kingdom — Skip it. The niche generates £17K/yr across 30 tracked products. 0 of 5 products launched in the last 360 days are still selling. Search demand moved +720.2% over the last 90 days.
Search demand for Cricket Hat on Amazon United Kingdom peaks in May–Jun–Jul–Aug, where the busiest month runs 12.0× the quietest.