How competitive is the Cricket Bag niche on Amazon United Kingdom?

10 brands and 36 sellers compete in Cricket Bag on Amazon United Kingdom. The top 5 Cricket Bag products take 45% of clicks and its top 5 brands hold 83% of demand.

What do buyers complain about in Cricket Bag?

Cricket Bag buyers on Amazon United Kingdom complain most about Size-Overall, Quality-Overall, Zipper Quality, the themes mined from the niche's reviews. Its return rate is 2.2%.

What does it cost to enter the Cricket Bag niche?

Cricket Bag sells for £34.66 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £12.61–£68.89. The average incumbent carries 94 reviews — the moat a new listing must climb.

Cricket Bag

Cricket Bag shows a thin review moat (94 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Signals Low Review Barrier

Flapen Score

Worth a look

This niche Category average

Is Cricket Bag profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Cricket Bag is a £118K/yr Amazon United Kingdom market (184K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 62/100.

Cricket Bag: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +81.8% over the last 90 days and 1.8% of searches end in a purchase.

£118K

revenue / yr

Units sold / yr3K

Search volume / yr+81.8%184K

Conversion rate1.8%

Avg price£34.66

Who owns the niche?

The top 5 brands hold 83% of demand, so 17% of the market is open.

17%

open market share

Brands · sellers10 · 36

Top-5 product click share45%

Open market17%

Avg brand age54 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 30 products

Top Cricket Bag products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

FORTRESS Original Cricket Duffle Bag [80L/120L Capacity] | Cricket Bag (Junior (80L Capacity))

Price: £36.21
Rating: 3.6/5
Reviews: 2
Age: 1y ago

PROSTYLE SPORTS Cricket Duffle Bag Cricket kit Bag 2023 (Red/Black)

Price: £33.30
Rating: 3.8/5
Reviews: 12
Age: 3y ago

Gunn & Moore GM | Cricket Bag Holdall | Diamond Wheelie | BS55 Range Ben Stokes | Easy Access Double Zip | Volume - 67 litres | Tough 600 Denier Polyester | Black & Blue

Price: £32.18
Rating: 4.2/5
Reviews: 20
Age: 1y ago

Nd Cricket Kit Holdall Wheelie Bag Senior

Price: £28.62
Rating: 4.4/5
Reviews: 9
Age: 8y ago

Kookaburra 9500 Wheelie Cricket Bag - Black/Neon Green 700mm x 310mm x 280mm

Price: £30.37
Rating: 4.1/5
Reviews: 35
Age: 1y ago

Newest

by launch date

Gray Nicolls Team 350 Duffle Bag 2026 - Navy-Royal Duffle

Price: £44.38
Rating: 4.4/5
Reviews: 2
Age: 7mo ago

Gray Nicolls Team 350 Duffle Bag 2026 - Red-Black Duffle

Price: £42.86
Rating: 5.0/5
Reviews: 2
Age: 7mo ago

Kookaburra d6500 Junior Cricket Duffle Bag - Navy/Orange | Ideal for Junior cricketers

Price: £26.49
Rating: 4.0/5
Reviews: 41
Age: 8mo ago

Kookaburra 9500 Wheelie Cricket Bag - Navy & Orange 700mm x 310mm x 280mm

Price: £31.02
Rating: 4.2/5
Reviews: 24
Age: 8mo ago

Gunn & Moore GM Diamond Ben Stokes Duffle Cricket Bag Holdall Sleeve for 1 Bat Adjustable Comfort Straps Volume - 55 litres Tough 600 Denier Polyester Black Grey & Blue BS55

Price: £25.73
Rating: 3.9/5
Reviews: 3
Age: 9mo ago

Competition: brands, sellers & click share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

45%

Top 20: 86%

Open market

12%

PROSTYLE SPORTS21%
FORTRESS21%
Kookaburra17%
Gunn & Moore17%
A2B6%
Gray-Nicolls5%
Open — no brand owns it (4 brands, 12%)

Cricket Bag demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume184KCVR1.8%Products30Brands10Top 5 Brands83%OOS Rate8.6%Rating4.2★Reviews94Avg BSR#59

Peak months: Apr, May, Jun · busiest ÷ quietest = 5.2×

Top Cricket Bag search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

cricket bag92K/yr +87.7%1.2% conv.
cricket bag with wheels17K/yr +121.3%1.5% conv.
cricket kit bag15K/yr +28.2%0.9% conv.
kookaburra cricket bag11K/yr +117.2%1.3% conv.
cricket bags14K/yr +58.1%0.6% conv.
junior cricket bag8K/yr +142.1%1.4% conv.
cricket kit bag for adults men6K/yr +55.3%0.4% conv.
cricket duffle bag7K/yr +48.5%0.9% conv.
cricket bag junior5K/yr +129.7%2.8% conv.
cricket bags wheelie4K/yr +70.8%2.2% conv.

What reviews say buyers love and hate about Cricket Bag

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews

Quality-Overall30%

“Really impressed with build quality capacity and manoverability”

Size-Overall20%

“fits all my sons kit”

Pockets/Compartments11%

“roomy- perfect bag bought after much research”

Storage Capacity5%

“good colour and large capacity,”

Value For Money5%

“Fantastic bag for the price”

What buyers complain about

77% of reviews

Size-Overall19%

“not fit for purpose”

Quality-Overall15%

“Do not buy this quality very poor”

Zipper Quality15%

“the zip aint”

Portability11%

“Travelling was very frustrating it wasnt cheap either”

Durability6%

“Broken rucksack strap within 4 weeks of having”

Cricket Bag return rate & reasons

Why buyers send it back, as a share of all return requests.

2.2%

Return rate

88%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

81%

2Quality-Overall

3Advertised Vs Actual Product

4Zipper Quality

5Defective Material/Parts

Common Cricket Bag questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cricket Bag 62/100 on Amazon United Kingdom — Worth a look. The niche generates £118K/yr across 30 tracked products. 5 of 6 products launched in the last 360 days are still selling. Search demand moved +81.8% over the last 90 days.