Is credit card holder profitable to sell on Amazon United Kingdom?

The niche generates £135K/yr across 65 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -10.4%. Flapen's verdict: Worth a look (50/100).

How competitive is the credit card holder niche?

44 brands and 55 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 45% of demand.

What do buyers complain about in credit card holder?

Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 1.2%.

When does demand for credit card holder peak?

Demand peaks in Aug–Sep–Nov; the busiest month runs 2.0× the quietest.

What does it cost to enter the credit card holder niche?

Listings span £3.47–£21.66; the average listing price is £8.14 (sweet spot $15–$100). The average incumbent carries 7,845 reviews — the moat a new listing must climb.

credit card holder

Worth a look

Shows low returns (1.2%), but soft demand (-10.4% this quarter) keeps it on the watch list.

Returns

Great1.2%

return rate — above 5% kills the launch gate

Brand share

Great45%

top-5 brand share — no brand owns this niche

Competition

Great30%

top-5 click share — an open shelf

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£3.47–£21.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay£135K

£135K/yr · 703K searches

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Review moat

Bad7,844.72

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£8.14

avg listing price — sweet spot $15–$100

Growth

Bad-10.4%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, credit card holder is a £135K/yr Amazon United Kingdom market (703K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Aug–Sep–Nov. Verdict: Worth a look — 50/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

credit card holder market data

Units sold / yr: 15K–20K; avg 250–500/product
Revenue / yr: £122K–£163K; units × avg price
Conversion rate: 2.4%
Avg BSR: #53
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 1.4%
Avg brand age: 37 months
Avg seller age: 180 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

44 falling

Sellers

Top-5 brand share

45%

Top 20: 78%

Top-5 click share

30%

Top 20: 61%

Open market

51%

FurArt19%
Teskyer8%
Oak Leathers7%
POWR5%
Vicloon5%
Pomelo Best4%

Demand & seasonality

Weekly Amazon search volume, last 55 weeks — -10.4% search growth over the last 90 days.

Peak months: Aug, Sep, Nov · busiest ÷ quietest = 2.0×

Open Trend

Top credit card holder search terms

card holder women139K/yr -7.3%0.9% conv.
credit card holder rfid blocking79K/yr -31.2%2.4% conv.
card wallet women72K/yr -14.7%1.5% conv.
leather card holder41K/yr +25.6%0.4% conv.
metal wallet41K/yr +1.3%1.8% conv.
bank card holder35K/yr -8.5%1.9% conv.
rfid card holder for women26K/yr +22.8%1.1% conv.
rfid39K/yr -13.1%1.1% conv.
metal card holder27K/yr -1.1%1.7% conv.
card case25K/yr -12.7%0.2% conv.

All search terms

Top credit card holder products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

FurArt Credit Card Holder Slim RFID Womens Card Wallet

FurArt£6.444.6★49,757 rev

FurArt Bifold Wallet for Women with 9 Slots RFID Blocking ID Window Compact Card Holder Wallet

FurArt£6.594.7★95 rev

Teskyer Women Card Holder Wallet Slim Credit Card Wallets Minimalist RFID Blocking 1 ID Window Holds up to 8 Cards Rose

Teskyer£5.854.6★1,616 rev

Oak Leathers Leather Wallet for Men & Women - RFID Wallet Slim Credit Card Holder 1 ID Window Thin Wallets Front Pocket

Oak Leathers£6.114.2★37,334 rev

POWR Card Holder Wallet RFID Blocking Credit Card Holder Minimalist Wallet Credit Holders RFID for Men Metallic Slim

POWR£9.584.5★18,768 rev

Newest

by launch date

OSDUE Credit Card Holder for Women Men Slim RFID Blocking Debit Card Wallet Soft PU Leather ID Bank Card Case with 26 Thickening Card Slots Travel Business Card Case (Pink)

OSDUE£3.5824 rev

4mo ago

FurArt Bifold Wallet for Women with 9 Slots RFID Blocking ID Window Compact Card Holder Wallet

FurArt£6.5995 rev

6mo ago

Vatan Wallet for Men Slim RFID Blocking Leather Credit Card Holder Wallet for 15 Cards Bifold Minimalist Thin Wallet with 2 ID Windows & Cash Slot with Gift Box (Carbon Fiber Black)

Vatan£9.84403 rev

11mo ago

Pomelo Best Womens RFID Wallet - Vegan Leather Bi-fold Small Ladies Purse with Zipper Coin Pocket & ID Window - Leaf Charm Compact Wallet for Women

Pomelo Best£7.45665 rev

1y ago

LXMY Mens Card Holder Wallet RFID Blocking Credit Card Holder Pop Up Minimalist Slim Metal Wallet with Backplate & Cash Band Suitable Gifts for Men

LXMY£7.46429 rev

1y ago

What buyers say about credit card holder

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall23%

“The build quality feels solid”

Value For Money12%

“Good Value”

Size-Overall11%

“fits everything in”

Advertised Vs Actual Product10%

“As described”

Ease Of Use6%

“Easy to use”

Pockets/Compartments5%

“plenty of card slots”

Color5%

“Good colour”

Design-Overall4%

“good design”

Strength4%

“This wallet is still holding strong”

Durability2%

“mostly reliable”

What buyers complain about

Durability12%

“Broke after 2 week”

Size-Overall12%

“Too small”

Quality-Overall12%

“Poor Quality”

Ease Of Use9%

“Very difficult to open”

Functionality-Overall6%

“Doesn't work”

Value For Money4%

“Waste of money”

Strength3%

“Very flimsy”

Weight Heavy3%

“Its bulky”

Zipper Quality3%

“its zip was beginning to get stiff at the bend”

Leather Quality2%

“IT IS MADE OF LEATHER :”

Top return reasons

Size-Overall37%

Quality-Overall11%

Functionality-Overall6%

Advertised Vs Actual Product5%

Ease Of Use4%

Zipper Quality4%

Pockets/Compartments4%