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Compression Vest Women

Fail

Buyers convert on only 0.8% of searches, so Compression Vest Women is a Fail.

Flapen Score
41
41 / 100
Ranks 1,878 of 2,461 Fashion niches · −7 vs the category median of 48
Market size
£63K/yr401K searches / yr
90-day growth
+1.1%search demand this quarter
Competition
40%top-5 click share · 14 brands · 20 sellers

Flapen Score

Compression Vest Women against its category

The dotted line is the Fashion average. Past it, Compression Vest Women is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Compression Vest Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Compression Vest Women 401K times last year and spent an estimated £63K. The top 5 brands take 88% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 401K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £63K a year.

Searches, last 12 months
401K
Growth, 90 days vs prior 90
+1.1%
Conversion, latest week
0.8%
Market size, estimated
£63Ka year
Top search term
shapermint132K searches a year

02 · Price

A sale here is worth £20.59.

Listings sell for £20.59 on average, from £8.31 to £34.32. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £20.59 that is £0 to £2K a year per listing.

Average price
£20.59inside the $15 to $100 sweet spot
Price range
£8.31–£34.32
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
8.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #61 within Nightwear, Lingerie & Underwear. It carries 11,366 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
7.2%
Average rank
#61in Nightwear, Lingerie & Underwear
Average rating
4.02 starsAmazon United Kingdom average 4.36 stars
Average reviews
11,366per listing
Listings tracked
48

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Compression Vest Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

£0£3K£6K£9K£13K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

20

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

40%

Top 20: 69%

Open market

10%

  • SHAPERMINT79%
  • ONEW3%
  • FeelinGirl3%
  • Lancry2%
  • SHARICCA2%
  • EUYZOU2%
  • Open — no brand owns it (8 brands, 10%)

Search terms

Top Compression Vest Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • shapermint132K/yr
  • shapermint cami uk91K/yr
  • shapermint uk bra58K/yr
  • shapewear cami top8K/yr
  • shapermint uk20K/yr
  • shapermint cami9K/yr
  • shapermint bra14K/yr
  • compression vest women10K/yr
  • shapermint cami uk with built in bra4K/yr
  • shapermint reviews11K/yr

Reviews and returns

What reviews say buyers love and hate about Compression Vest Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall23%+0.44

Not a good fit

Comes up very small in size

Quite tight

Shape/Style8%−0.26

so this style isn't for me

not as flattering as advertised

Not shaping enough for me**

Quality-Overall6%

Poor quality

Rubbish

Horrendous quality

Value For Money5%

Expensive

No value for money

Pricy, Less Effective

Advertised Vs Actual Product5%−0.04

Doesn't do what description says

I feel there is some false advertising

Not what it says on the packet

Love

Comfort-Overall27%+2.52

Good fut very comfortable to wear

Quality and comfort

Comfortable to wear

Size-Overall23%+0.44

Nit true to size

Fits perfectly

it feels like a reasonably snug fitting top

Quality-Overall8%

This is a good quality and comfortable bra

Excellent Quality product

Otherwise, this is exactly the quality I've come to expect from Shapermint products

Shape/Style4%−0.26

they do shape

Brilliant shapewear cool

Flattering Cami That Stays Put All Day for A Sleek Silhouette

Body Support3%+0.59

has also supported my back

Great body suit, really supportive

The support is great

Return

8.0% Return rate 87% Fixable by listing

Size-Overall66%▇████▇

Not a good fit

Comes up very small in size

Quite tight

Chest Fit5%▄█▃▆▅█

the built-in bra also needs to fit over your chest

Does not support the bust

it was impossible to get it over my chest

Comfort-Overall4%▃▃▅█▅▇

Comes up very small in size and very uncomfortable

I normally wear shapewear in the form of high waisted, shape wear pants/shorts which can be a little uncomfortable, so I was eager to try this cami with bra as I figured it would be more convenient and comfortable

Uncomfortable and material that will induce a sweat, this is really a horrid garment

Advertised Vs Actual Product3%█▂▅▄▃▄

Doesn't do what description says

I feel there is some false advertising

Not what it says on the packet

Functionality-Overall3%█▃▃▂▅▄

Doesn't work

cami support top. wife said they dont work

FAQ

Common Compression Vest Women questions

Answered from the same tracked data.