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Clear Poncho

Fail

Prices span $2.76–$10.28, mostly outside the sweet spot, so Clear Poncho is a Fail.

Filters Trending
Flapen Score
49
49 / 100
Top 45% of 2,461 Fashion niches · +1 vs the category median of 48
Market size
£24K/yr43K searches / yr
90-day growth
+622.3%search demand this quarter
Competition
70%top-5 click share · 9 brands · 12 sellers

Flapen Score

Clear Poncho against its category

The dotted line is the Fashion average. Past it, Clear Poncho is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clear Poncho market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Clear Poncho 43K times last year and spent an estimated £24K. The top 5 brands take 90% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 8.8% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved +622.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
+622.3%
Conversion, latest week
8.8%
Market size, estimated
£24Ka year
Peak month
June23.6× the quietest month
Top search term
clear poncho20K searches a year

02 · Price

A sale here is worth £6.37.

Listings sell for £6.37 on average, from £2.76 to £10.28. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £6.37 that is £637 to £2K a year per listing.

Average price
£6.37under the $15 to $100 sweet spot
Price range
£2.76–£10.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£637–£2K
Returns
1.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #41 within Snow & Rainwear. It carries 906 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
4.0%
Average rank
#41in Snow & Rainwear
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
906per listing
Listings tracked
17

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Clear Poncho products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 70% of clicks. A locked shelf that new listings rarely crack.

£0£2K£5K£7K£10K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

12

Est. top-5 brand share

90%

Top 20: 100%

Est. top-5 click share

70%

Top 20: 100%

Open market

5%

  • Aolegoo37%
  • SWOGAA23%
  • Chyaya12%
  • Henrycares12%
  • Cosowe6%
  • Start and Drive Ltd5%
  • Open — no brand owns it (3 brands, 5%)

Demand

Clear Poncho search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 23.6×

Search terms

Top Clear Poncho search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • clear poncho20K/yr
  • clear poncho waterproof adult13K/yr
  • clear rain poncho8K/yr
  • clear ponchos3K/yr

Reviews and returns

What reviews say buyers love and hate about Clear Poncho

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Value For Money”
12%of negative reviews mention “Thickness”
1.7%of orders come back
“Quite thin though”
A buyer, on “Thickness”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Clear Poncho questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data