Christmas Shirts for Men
MaybeThe top 5 brands take only 37% of clicks. But buyers convert on only 0.4% of searches, so Christmas Shirts for Men is a Maybe.
- Flapen Score
- 52 / 100Top 34% of 2,461 Fashion niches · +4 vs the category median of 4852
- Market size
- £29K/yr454K searches / yr
- 90-day growth
- +17.8%search demand this quarter
- Competition
- 21%top-5 click share · 37 brands · 41 sellers
Flapen Score
Christmas Shirts for Men against its category
The dotted line is the Fashion average. Past it, Christmas Shirts for Men is stronger. Inside it, weaker.
Market
The Christmas Shirts for Men market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Christmas Shirts for Men 454K times last year and spent an estimated £29K. The top 5 brands take 37% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
0.4% of searches ended in a purchase last week.
Shoppers searched for this 454K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.
- Searches, last 12 months
- 454K
- Growth, 90 days vs prior 90
- +17.8%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £29Ka year
- Peak month
- December673.2× the quietest month
- Top search term
- christmas shirts for men141K searches a year
02 · Price
A sale here is worth £14.90.
Listings sell for £14.90 on average, from £4.14 to £42.65. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £14.90 that is £0 to £1K a year per listing.
- Average price
- £14.90under the $15 to $100 sweet spot
- Price range
- £4.14–£42.65
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 8.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
46% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 33.8% of listings are out of stock. The average listing ranks #1,792 within Tops, T-Shirts & Shirts. It carries 919 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 46%
- Prime listings
- 88%
- Out of stock, average day
- 33.8%
- Average rank
- #1,792in Tops, T-Shirts & Shirts
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 919per listing
- Listings tracked
- 59
04 · Newcomers
Amazon counts 0 of last year's 26 launches as successful.
26 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 26
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Christmas Shirts for Men products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
VVNTY Mens Christmas Shirt Xmas Button Down Shirts Funny Printed Short Sleeve Party Holiday Top (Blue1 M)
- Price
- £11.33
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 9mo ago
COSAVOROCK Mens Ho Ho Christmas Shirt Short Sleeve Funny Hawaiian Button Shirts HO L
- Price
- £20.07
- Rating
- 4.2/5
- Reviews
- 209
- Age
- 10mo ago
VVNTY Mens Christmas Shirt Xmas Button Down Shirts Funny Printed Short Sleeve Party Holiday Top (Red1 M)
- Price
- £11.63
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 9mo ago
OE Menswear Christmas Hawaiian Shirt Mens Santa Loud Hawaii Reindeer Xmas Tree Party S-4XL (Large Blue)
- Price
- £15.19
- Rating
- 4.3/5
- Reviews
- 100
- Age
- 7y ago
fohemr Men Christmas Hawaiian Floral Shirt Button Down Shirt Santa Claus Funny Printed Short Sleeve Party Holiday Shirt Black X-Large
- Price
- £16.40
- Rating
- 4.6/5
- Reviews
- 556
- Age
- 2y ago
Trending
90-day click momentum
HIHI GLOBAL Holiday Hawaiian Shirt for Men Women Christmas Hawaiian Shirts Festive Summer Beach Short Sleeve Button Down Green-santa Dino L
- Price
- £6.36
- Rating
- 4.5/5
- Reviews
- 90
- Age
- 9mo ago
REDSTAR Mens Hawaiian Shirt Short Sleeve STAG Beach Holiday Beer Bottle Design Fancy Dress Hawaii (XXL Blue)
- Price
- £15.67
- Rating
- 4.4/5
- Reviews
- 762
- Age
- 10y ago
J.VER Hawaiian Shirts for Men Christmas Short Sleeve Shirt Casual Summer Beach Holiday Party Aloha Funky Flower Printed Vacation Tops Flamingo White L
- Price
- £11.81
- Rating
- 4.4/5
- Reviews
- 1,451
- Age
- 3y ago
ELETOP Mens Christmas Shirts Long Sleeve Xmas Printed Funny Funky Dress Shirt Santa Festive Party Casual Button Down Shirts for Men
- Price
- £12.03
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 9mo ago
GRANDWISH Kids Long Sleeve Plaid Cotton Shirt Red Black 4 Years
- Price
- £15.98
- Rating
- 4.6/5
- Reviews
- 707
- Age
- 8y ago
Newest
by launch dateELETOP Mens Christmas Shirts Long Sleeve Xmas Printed Funny Funky Dress Shirt Santa Festive Party Casual Button Down Shirts for Men
- Price
- £12.03
- Rating
- 4.8/5
- Reviews
- 43
- Age
- 9mo ago
VVNTY Mens Christmas Shirt Xmas Button Down Shirts Funny Printed Short Sleeve Party Holiday Top (Blue1 M)
- Price
- £11.33
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 9mo ago
VVNTY Mens Christmas Shirt Xmas Button Down Shirts Funny Printed Short Sleeve Party Holiday Top (Red1 M)
- Price
- £11.63
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 9mo ago
VVNTY Mens Christmas Shirt Xmas Button Down Shirts Funny Printed Short Sleeve Party Holiday Top (Green1 M)
- Price
- £11.52
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 9mo ago
HIHI GLOBAL Holiday Hawaiian Shirt for Men Women Christmas Hawaiian Shirts Festive Summer Beach Short Sleeve Button Down Green-santa Dino L
- Price
- £6.36
- Rating
- 4.5/5
- Reviews
- 90
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 21% of clicks. An open shelf where new products get seen.
Brands
37 rising
Sellers
41
Top-5 brand share
37%
Top 20: 79%
Top-5 click share
21%
Top 20: 58%
Open market
59%
- VVNTY14%
- fohemr7%
- JOGAL6%
- OE Menswear5%
- COSAVOROCK4%
- NebulaGlam4%
Demand
Christmas Shirts for Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 673.2×
Search terms
Top Christmas Shirts for Men search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- christmas shirts for men141K/yr
- christmas shirt76K/yr
- mens christmas shirt61K/yr
- christmas hawaiian shirt7K/yr
- christmas shirts22K/yr
- christmas shirts men12K/yr
- christmas shirt for men5K/yr
- mens christmas shirts18K/yr
- christmas shirt mens13K/yr
- christmas polo shirts for men18K/yr
Reviews and returns
What reviews say buyers love and hate about Christmas Shirts for Men
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Thin material
as it's not cheap
I dropped it to three stars because the breast pockets are narrower than any shirt I've ever had
Love
Suitable for indoor use during Christmas
Good quality
Comfortable
decent thickness
For the price it is good
Return
8.3% Return rate 77% Fixable by listing
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Christmas Shirts for Men questions
Answered from the same tracked data.