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Christmas Jumper Kids

Fail

Shoppers spend only $0 a year here, so Christmas Jumper Kids is a Fail.

Flapen Score
40
40 / 100
Ranks 1,933 of 2,461 Fashion niches · −8 vs the category median of 48
Market size
£0/yr1.4M searches / yr
90-day growth
-60.2%search demand this quarter
Competition
32%top-5 click share · 20 brands · 23 sellers

Flapen Score

Christmas Jumper Kids against its category

The dotted line is the Fashion average. Past it, Christmas Jumper Kids is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Christmas Jumper Kids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Christmas Jumper Kids 1.4M times last year and spent an estimated £0. The top 5 brands take 47% of clicks. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -60.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-60.2%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Peak month
December3463.8× the quietest month
Top search term
christmas jumper boys87K searches a year

02 · Price

A sale here is worth £13.49.

Listings sell for £13.49 on average, from £7.49 to £32.97. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £13.49 that is £0 to £1K a year per listing.

Average price
£13.49under the $15 to $100 sweet spot
Price range
£7.49–£32.97
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
4.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

45% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 18.9% of listings are out of stock. The average listing ranks #205 within Boys. It carries 209 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
45%
Prime listings
65%
Out of stock, average day
18.9%
Average rank
#205in Boys
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
209per listing
Listings tracked
31

04 · Newcomers

Amazon counts 0 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Christmas Jumper Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£0£0£0£01101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

20 rising

Sellers

23

Top-5 brand share

47%

Top 20: 100%

Top-5 click share

32%

Top 20: 84%

Open market

47%

  • Junellz16%
  • SAANS24711%
  • janisramone7%
  • NOROZE7%
  • Disney7%
  • New Camp Ltd6%

Demand

Christmas Jumper Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450K350KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3463.8×

Search terms

Top Christmas Jumper Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • christmas jumper boys87K/yr
  • christmas jumpers for kids72K/yr
  • christmas jumper kids286K/yr
  • christmas jumpers for girls25K/yr
  • kids christmas jumper202K/yr
  • boys christmas jumper222K/yr
  • christmas jumper girls53K/yr
  • girls christmas jumper189K/yr
  • kids christmas jumpers38K/yr
  • christmas jumpers kids18K/yr

Reviews and returns

What reviews say buyers love and hate about Christmas Jumper Kids

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall25%

a touch large on the little one

Love

Quality-Overall75%

Great quality jumper

this is a higher quality than I expected

Beautiful quality

Size-Overall8%

The fit is as expected

Shrinkage Resistance8%

nor has it shrunk

Color8%

The colour hasn't faded with washing

Return

4.3% Return rate 0% Fixable by listing

Material Quality100%▁▁▁▁▁█

FAQ

Common Christmas Jumper Kids questions

Answered from the same tracked data.