cheshire cat costume
Skip itSoft demand (-69.3% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great442.71avg incumbent reviews — the moat a new listing must climb
Avg price
Great£15.10avg listing price — sweet spot $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Price range
Okay£5.55–£23.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Returns
Okay3.9%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£34K£34K/yr · 161K searches
Growth
Bad-69.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, cheshire cat costume is a £34K/yr Amazon United Kingdom market (161K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 36/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
cheshire cat costume market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £30K–£38K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #1,341
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 63%
- Out of stock
- 25.3%
- Avg brand age
- 45 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
29
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
56%
Top 20: 97%
Open market
16%
- Cusghjbsg25%
- FunnyCos24%
- Everglamour17%
- Disney8%
- GLGHMH5%
- SrgPui5%
- Open — no brand owns it (10 brands, 16%)
Demand
Weekly Amazon search volume, last 20 weeks — -69.3% search growth over the last 90 days.Top cheshire cat costume search terms
- cheshire cat costume67K/yr
- cheshire cat33K/yr
- cheshire cat costume adult32K/yr
- cheshire cat costume kids19K/yr
- cheshire cat onesie5K/yr
- cheshire cat accessories6K/yr
Top cheshire cat costume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Everglamour 5055601171920 Onesie/Body Suit Unisex-Adult Multicolor Medium
Everglamour£17.754.3★297 rev

Cusghjbsg Women Halloween Cheshire Cat Cosplay Costume Long Sleeve Stripe Print Contrast Color Slim Jumpsuit Role Play Outfit Romper (Pink Purple A L)
Cusghjbsg£13.574.0★4 rev

FunnyCos Adult Onesie Animal Pajamas Unisex Halloween Cosplay Costume Loungewear Cheshire Cat L
FunnyCos£18.244.1★906 rev

FunnyCos Adult Onesie Animal Pajamas Unisex Halloween Cosplay Costume Loungewear Cheshire Cat M
FunnyCos£17.554.1★906 rev

Cusghjbsg Women Halloween Cheshire Cat Cosplay Costume Long Sleeve Stripe Print Contrast Color Slim Jumpsuit Role Play Outfit Romper (Pink Purple A S)
Cusghjbsg£13.984.0★4 rev
Newest
by launch date
FeMereina Cheshire Cat Costume for Women Halloween Costumes Striped Long Sleeve Shirt and Pants Set Party Cosplay Outfit Dress Up Costume (Fuchsia XL)
FeMereina£9.763 rev

Cheshire Cat Costume Pink and Purple Striped Top Cheshire Cat 4-Piece Set with Ears Tail Gloves and Socks for Halloween Cosplay and Themed Parties
SrgPui£10.4716 rev

Cusghjbsg Women Halloween Cheshire Cat Cosplay Costume Long Sleeve Stripe Print Contrast Color Slim Jumpsuit Role Play Outfit Romper (Pink Purple A L)
Cusghjbsg£13.574 rev

Cusghjbsg Women Halloween Cheshire Cat Cosplay Costume Long Sleeve Stripe Print Contrast Color Slim Jumpsuit Role Play Outfit Romper (Pink Purple A S)
Cusghjbsg£13.984 rev

Cusghjbsg Women Halloween Cheshire Cat Cosplay Costume Long Sleeve Stripe Print Contrast Color Slim Jumpsuit Role Play Outfit Romper (Pink Purple A M)
Cusghjbsg£13.934 rev
Trending
90-day click momentum
Everglamour 5055601171913 Onesie/Body Suit Unisex-Adult Pink Small
Everglamour£16.884.3★

Cusghjbsg Women Halloween Cheshire Cat Cosplay Costume Long Sleeve Stripe Print Contrast Color Slim Jumpsuit Role Play Outfit Romper (Pink Purple A S)
Cusghjbsg£13.984.0★

Cusghjbsg Women Halloween Cheshire Cat Cosplay Costume Long Sleeve Stripe Print Contrast Color Slim Jumpsuit Role Play Outfit Romper (Pink Purple A L)
Cusghjbsg£13.574.0★

Cusghjbsg Women Halloween Cheshire Cat Cosplay Costume Long Sleeve Stripe Print Contrast Color Slim Jumpsuit Role Play Outfit Romper (Pink Purple A M)
Cusghjbsg£13.934.0★

Everglamour 5055601171944 Onesie/Body Suit Unisex-Adult Cartoon X-Large
Everglamour£16.544.3★
What buyers say about cheshire cat costume
What buyers praise and complain about, mined from review topics.What buyers love
“Well made and comfy to wear”
“Fits really well”
“Does the job”
“Then also doubles up as something to lounge around in”
“Comfy to wear”
What buyers complain about
“Thats terrible advertising”
“A bit small in the arms and legs”
Top return reasons
Common questions
- Is cheshire cat costume profitable to sell on Amazon United Kingdom?
- The niche generates £34K/yr across 24 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -69.3%. Flapen's verdict: Skip it (36/100).
- How competitive is the cheshire cat costume niche?
- 16 brands and 29 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in cheshire cat costume?
- Top complaints mined from reviews: Advertised Vs Actual Product, Arm Fit. The return rate is 3.9%.
- What does it cost to enter the cheshire cat costume niche?
- Listings span £5.55–£23.51; the average listing price is £15.10 (sweet spot $15–$100). The average incumbent carries 443 reviews — the moat a new listing must climb.