Chef Jacket
FailPrices span $6.90–$16.64, mostly outside the sweet spot, so Chef Jacket is a Fail.
- Flapen Score
- 44 / 100Ranks 1,609 of 2,461 Fashion niches · −4 vs the category median of 4844
- Market size
- £96K/yr359K searches / yr
- 90-day growth
- -10.6%search demand this quarter
- Competition
- 41%top-5 click share · 11 brands · 28 sellers
Flapen Score
Chef Jacket against its category
The dotted line is the Fashion average. Past it, Chef Jacket is stronger. Inside it, weaker.
Market
The Chef Jacket market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Chef Jacket 359K times last year and spent an estimated £96K. The top 5 brands take 86% of clicks. Demand peaks in Oct. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 359K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £96K a year.
- Searches, last 12 months
- 359K
- Growth, 90 days vs prior 90
- -10.6%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £96Ka year
- Peak month
- October1.6× the quietest month
- Top search term
- chef jacket158K searches a year
02 · Price
A sale here is worth £11.57.
Listings sell for £11.57 on average, from £6.90 to £16.64. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £11.57 that is £1K to £3K a year per listing.
- Average price
- £11.57under the $15 to $100 sweet spot
- Price range
- £6.90–£16.64
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 2.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
90% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #18 within Novelty & Special Use Clothing. It carries 956 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 83%
- Out of stock, average day
- 0.5%
- Average rank
- #18in Novelty & Special Use Clothing
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 956per listing
- Listings tracked
- 41
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Chef Jacket products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Whites Chefs Clothing Boston Unisex Short Sleeve Chefs Jacket White L/Large Chefs Apparel Double Breasted Machine Washable Embroidable Chest Size: 44-46 inch / 112-117 cm B250-L
- Price
- £7.53
- Rating
- 4.5/5
- Reviews
- 894
- Age
- 9y ago

P-H Chef Jacket Short Sleeve Unisex Black and White Visible Button (Black L)
- Price
- £14.09
- Rating
- 3.6/5
- Reviews
- 12
- Age
- 3y ago

P-H Chef Jacket Short Sleeve Hidden Button Unisex Black and White XS to 5XL (Black L)
- Price
- £13.56
- Rating
- 4.1/5
- Reviews
- 41
- Age
- 3y ago

P-H Chef Jacket Traditional Plastic Button Short sleeve Kitchen Workwear (White M)
- Price
- £13.99
- Rating
- 4.4/5
- Reviews
- 23
- Age
- 3y ago

Tibard Short Sleeve Classic Chef Jacket (White Large (Chest 42-44))
- Price
- £11.33
- Rating
- 4.5/5
- Reviews
- 131
- Age
- 2y ago
Trending
estimated 90-day click momentum
P-H Chef Jacket Traditional Plastic Button Short sleeve Kitchen Workwear (White M)
- Price
- £13.99
- Rating
- 4.4/5
- Reviews
- 23
- Age
- 3y ago

P-H Chef Jacket Short Sleeve Hidden Button Unisex Black and White XS to 5XL (Black L)
- Price
- £13.56
- Rating
- 4.1/5
- Reviews
- 41
- Age
- 3y ago

Whites Chefs Clothing Vegas Unisex Polycotton Chefs Jacket Short Sleeve
- Price
- £10.95
- Rating
- 4.2/5
- Reviews
- 800
- Age
- 22y ago

P-H Chef Jacket Short Sleeve Unisex Black and White Visible Button (Black L)
- Price
- £14.09
- Rating
- 3.6/5
- Reviews
- 12
- Age
- 3y ago

DiULi Chef Jacket Unisex Chefs Short Sleeve Jacket Professional Lightweight Chef Jackets Protective Safety Short Sleeve Coat Modern Chesfswear Black-M
- Price
- £7.87
- Rating
- 3.8/5
- Reviews
- 238
- Age
- 1y ago
Newest
by launch date
DiULi Chef Jacket Unisex Chefs Short Sleeve Jacket Professional Lightweight Chef Jackets Protective Safety Short Sleeve Coat Modern Chesfswear Black-M
- Price
- £7.87
- Rating
- 3.8/5
- Reviews
- 238
- Age
- 1y ago

DiULi Chef Jacket Unisex Chefs Short Sleeve Jacket Professional Lightweight Chef Jackets Protective Safety Short Sleeve Coat Modern Chesfswear White-L
- Price
- £7.82
- Rating
- 3.8/5
- Reviews
- 238
- Age
- 1y ago

DiULi Chef Jacket Unisex Chefs Short Sleeve Jacket Professional Lightweight Chef Jackets Protective Safety Short Sleeve Coat Modern Chesfswear Black-XL
- Price
- £7.29
- Rating
- 3.8/5
- Reviews
- 238
- Age
- 1y ago

Tibard Short Sleeve Coolmax Chef Jacket (White Medium (Chest 38-40))
- Price
- £15.20
- Rating
- 4.5/5
- Reviews
- 35
- Age
- 2y ago

Tibard Short Sleeve Classic Chef Jacket (White Large (Chest 42-44))
- Price
- £11.33
- Rating
- 4.5/5
- Reviews
- 131
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
28
Est. top-5 brand share
86%
Top 20: 100%
Est. top-5 click share
41%
Top 20: 81%
Open market
5%
- P-H24%
- Whites Chefs Clothing24%
- Portwest17%
- Tibard13%
- DiULi8%
- Perkin8%
- Open — no brand owns it (5 brands, 5%)
Demand
Chef Jacket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.6×
Search terms
Top Chef Jacket search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- chef jacket158K/yr
- chefs jacket25K/yr
- chef whites24K/yr
- chef jacket mens22K/yr
- chef jacket women17K/yr
- chef jackets17K/yr
- chef whites mens12K/yr
- black chef jacket14K/yr
- short sleeve chef jacket7K/yr
- womens chef jacket7K/yr
Reviews and returns
What reviews say buyers love and hate about Chef Jacket
We read the reviews and the return reasons for every product selling here.
“Cheap crap”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Chef Jacket questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









