charmander plush
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Good£14.15avg listing price — sweet spot $15–$100
Price range
Good£6.84–£26.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,350.16avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-5.8%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand
Market size
Bad£27K£27K/yr · 49K searches
According to Flapen's Amazon United Kingdom niche tracking, charmander plush is a £27K/yr Amazon United Kingdom market (49K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
charmander plush market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £28K–£35K
- units × avg price
- Conversion rate
- 3.9%
- Avg BSR
- #973
- Page quality
- 0%
- Prime
- 81%
- Sponsored
- 71%
- Out of stock
- 6.4%
- Avg brand age
- 42 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
7 rising
Sellers
132
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
53%
Top 20: 87%
Open market
1%
- Pokémon65%
- Zavvi17%
- Jazwares8%
- Funko5%
- 4D Build2%
- Mega Brands2%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 81 weeks — -5.8% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Top charmander plush search terms
- charmander22K/yr
- charmander plush22K/yr
- pokemon charmander6K/yr
Top charmander plush products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Pokemon Boys or Girls Hooded Onesie Charmander Age 5-6 Years
Pokémon£17.254.6★1,204 rev
Pokémon Charmander Plush - 8-Inch Soft Plush with Authentic Details
Pokémon£11.894.8★3,689 rev
Pokemon 8 Inch Plush - Charmander (Sitting)
Pokémon£15.094.8★56 rev
Official Pokémon Pokédex Charmander #0004 T-Shirt Mens Red - M
Zavvi£9.560.0★0 rev
Pokémon Charmander Sleeping Plush - 18-Inch Premium Plush in Sleeping Pose
Jazwares£26.794.8★1,748 rev
Newest
by launch date
Official Pokémon Charmander Evo T-Shirt Mens Red - L
Zavvi£12.410 rev
Official Pokémon Charmander Evo T-Shirt Mens Red - XXL
Zavvi£10.810 rev
Official Pokémon Pokédex Charmander #0004 T-Shirt Mens Red - M
Zavvi£9.560 rev
Official Pokémon Pokédex Charmander #0004 T-Shirt Mens Red - XL
Zavvi£9.970 rev
Official Pokémon Pokédex Charmander #0004 T-Shirt Mens Burgundy - XXL
Zavvi£9.570 rev
Trending
90-day click momentumOfficial Pokémon Charmander Evo T-Shirt Mens Red - L
Zavvi£12.410.0★
Official Pokémon Charmander Evo T-Shirt Mens Red - XXL
Zavvi£10.810.0★
Official Pokémon Pokédex Charmander #0004 T-Shirt Mens Red - XL
Zavvi£9.970.0★
Official Pokémon Pokédex Charmander #0004 T-Shirt Mens Burgundy - XXL
Zavvi£9.570.0★
Official Pokémon Pokédex Charmander #0004 Ringer T-Shirt Black - L
Zavvi£11.040.0★
What buyers say about charmander plush
What buyers praise and complain about, mined from review topics.What buyers love
“Really nice quality socks”
“Just as described”
“Good value for the money”
“Quick build”
“Soft n cuddly”
“so they aren't flimsy”
“Lovely material”
“Excellent product, 100% fits in with the collection”
“my son is really enjoying it”
“Feels durable and good quality”
What buyers complain about
“Also a bit bigger than I expected based on the price”
“However quality is not amazing similar to other recent funko pops and products”
“The limbs look poorly glued on and not seamless”
“Expensive”
Top return reasons
Common questions
- Is charmander plush profitable to sell on Amazon United Kingdom?
- The niche generates £27K/yr across 31 tracked products. 3 of 10 products launched in the last 360 days are still selling. 90-day search growth is -5.8%. Flapen's verdict: Skip it (39/100).
- How competitive is the charmander plush niche?
- 7 brands and 132 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in charmander plush?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 0.8%.
- When does demand for charmander plush peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.9× the quietest.
- What does it cost to enter the charmander plush niche?
- Listings span £6.84–£26.79; the average listing price is £14.15 (sweet spot $15–$100). The average incumbent carries 1,350 reviews — the moat a new listing must climb.