Charizard
FailThe top 5 brands take 97% of clicks, so Charizard is a Fail.
- Flapen Score
- 45 / 100Ranks 1,513 of 2,461 Fashion niches · −3 vs the category median of 4845
- Market size
- £131K/yr221K searches / yr
- 90-day growth
- -11.3%search demand this quarter
- Competition
- 40%top-5 click share · 7 brands · 219 sellers
Flapen Score
Charizard against its category
The dotted line is the Fashion average. Past it, Charizard is stronger. Inside it, weaker.
Market
The Charizard market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Charizard 221K times last year and spent an estimated £131K. The top 5 brands take 97% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -11.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £131K a year.
- Searches, last 12 months
- 221K
- Growth, 90 days vs prior 90
- -11.3%
- Conversion, latest week
- 2.4%
- Market size, estimated
- £131Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- charizard67K searches a year
02 · Price
A sale here is worth £25.29.
Listings sell for £25.29 on average, from £5.45 to £198.63. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £25.29 that is £0 to £3K a year per listing.
- Average price
- £25.29inside the $15 to $100 sweet spot
- Price range
- £5.45–£198.63
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
45% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #462 within Boys. It carries 2,765 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 45%
- Prime listings
- 79%
- Out of stock, average day
- 9.0%
- Average rank
- #462in Boys
- Average rating
- 4.49 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,765per listing
- Listings tracked
- 38
04 · Newcomers
5 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Charizard products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Pokémon Charizard Originals Retro Short Pyjamas 7-8 years
- Price
- £11.67
- Rating
- 4.5/5
- Reviews
- 146
- Age
- 2y ago

Official Pokémon Mega Charizard X T-Shirt Mens Black - M
- Price
- £10.79
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2mo ago

Pokémon TCG: Charizard ex Super-Premium Collection (3 Foil Promo Cards 1 Card-Display Figure & 10 Booster Packs)
- Price
- £64.50
- Rating
- 4.4/5
- Reviews
- 748
- Age
- 1y ago

Pokémon TCG: Mega Charizard Tin - Mega Charizard Y ex (4 boosters & 1 foil promo card)
- Price
- £17.50
- Rating
- 4.7/5
- Reviews
- 589
- Age
- 5mo ago

Pokémon TCG: Mega Charizard Tin - Mega Charizard X ex (4 boosters & 1 foil promo card)
- Price
- £17.47
- Rating
- 4.8/5
- Reviews
- 590
- Age
- 5mo ago
Trending
estimated 90-day click momentum
Official Pokémon Mega Charizard X T-Shirt Mens Black - 4XL
- Price
- £12.25
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2mo ago

Official Pokémon Mega Charizard X T-Shirt Mens Black - M
- Price
- £10.79
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2mo ago

Mega Charizard X & Y ex Card Lot - Pokemon Black Star Promo - Foil MEP 029 030
- Price
- £21.15
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 4mo ago

Pokémon Charizard Originals Retro Short Pyjamas 7-8 years
- Price
- £11.67
- Rating
- 4.5/5
- Reviews
- 146
- Age
- 2y ago

Pokémon Select Mega Charizard Y - 6-Inch Super-Articulated Figure with 15 Plus Points of Articulation
- Price
- £16.85
- Rating
- 4.4/5
- Reviews
- 206
- Age
- 8mo ago
Newest
by launch date
Official Pokémon Mega Charizard X T-Shirt Mens Black - M
- Price
- £10.79
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2mo ago

Official Pokémon Mega Charizard X T-Shirt Mens Black - 4XL
- Price
- £12.25
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2mo ago

Mega Charizard X & Y ex Card Lot - Pokemon Black Star Promo - Foil MEP 029 030
- Price
- £21.15
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 4mo ago

Pokémon TCG: Mega Charizard Tin - Mega Charizard Y ex (4 boosters & 1 foil promo card)
- Price
- £17.50
- Rating
- 4.7/5
- Reviews
- 589
- Age
- 5mo ago

Pokémon TCG: Mega Charizard Tin - Mega Charizard X ex (4 boosters & 1 foil promo card)
- Price
- £17.47
- Rating
- 4.8/5
- Reviews
- 590
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks, no more. An open shelf where new products get seen.
Brands
7 flat
Sellers
219
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
40%
Top 20: 81%
Open market
1%
- Pokémon73%
- Zavvi13%
- HEART FOR CARDS4%
- Jazwares3%
- Titan Cards3%
- Funko2%
- Open — no brand owns it (1 brand, 1%)
Demand
Charizard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Search terms
Top Charizard search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- charizard67K/yr
- charizard pokemon card38K/yr
- pokemon charizard33K/yr
- pokemon cards charizard18K/yr
- charizard box6K/yr
- mega charizard13K/yr
- pokemon charizard box10K/yr
- charizard card8K/yr
- charizard ex11K/yr
- pokemon charizard card5K/yr
Reviews and returns
What reviews say buyers love and hate about Charizard
We read the reviews and the return reasons for every product selling here.
“Was insane as it was actually at market price”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Charizard questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









