Cat Necklace
FailThe top 5 products take 100% of clicks, so Cat Necklace is a Fail.
- Flapen Score
- 29 / 100Ranks 2,364 of 2,461 Fashion niches · −19 vs the category median of 4829
- Market size
- £20K/yr76K searches / yr
- 90-day growth
- -8.8%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 3 sellers
Flapen Score
Cat Necklace against its category
The dotted line is the Fashion average. Past it, Cat Necklace is stronger. Inside it, weaker.
Market
The Cat Necklace market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cat Necklace 76K times last year and spent an estimated £20K. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 29 out of 100, a Fail.
01 · Demand
1.9% of searches ended in a purchase last week.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- -8.8%
- Conversion, latest week
- 1.9%
- Market size, estimated
- £20Ka year
- Peak month
- December4.3× the quietest month
- Top search term
- cat necklace33K searches a year
02 · Price
A sale here is worth £13.78.
Listings sell for £13.78 on average, from £9.13 to £16.54. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £13.78 that is £1K to £3K a year per listing.
- Average price
- £13.78under the $15 to $100 sweet spot
- Price range
- £9.13–£16.54
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #984 within Jewellery. It carries 792 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #984in Jewellery
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 792per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Cat Necklace products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Wonvin Collection Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Cat Necklace)
- Price
- £9.13
- Rating
- 4.4/5
- Reviews
- 3,728
- Age
- 9y ago

Wonvin Collection Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Bracelet+Necklace Set)
- Price
- £14.71
- Rating
- 4.4/5
- Reviews
- 35
- Age
- 7y ago

Wonvin Collection Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Ring+Necklace Set)
- Price
- £14.71
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 2y ago

Heather Needham Sterling Silver Cat Necklace on 18 Silver chain - SIZE: 39mm x 10mm - Gift Boxed. Silver cat pendant. 8114/18
- Price
- £16.54
- Rating
- 4.6/5
- Reviews
- 140
- Age
- 11y ago

Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Earrings+Necklace Set)
- Price
- £13.80
- Rating
- 4.3/5
- Reviews
- 28
- Age
- 7y ago
Trending
90-day click momentum
Wonvin Collection Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Bracelet+Necklace Set)
- Price
- £14.71
- Rating
- 4.4/5
- Reviews
- 35
- Age
- 7y ago

Wonvin Collection Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Ring+Necklace Set)
- Price
- £14.71
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 2y ago

Heather Needham Sterling Silver Cat Necklace on 18 Silver chain - SIZE: 39mm x 10mm - Gift Boxed. Silver cat pendant. 8114/18
- Price
- £16.54
- Rating
- 4.6/5
- Reviews
- 140
- Age
- 11y ago

Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Earrings+Necklace Set)
- Price
- £13.80
- Rating
- 4.3/5
- Reviews
- 28
- Age
- 7y ago

Wonvin Collection Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Cat Necklace)
- Price
- £9.13
- Rating
- 4.4/5
- Reviews
- 3,728
- Age
- 9y ago
Newest
by launch date
Wonvin Collection Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Ring+Necklace Set)
- Price
- £14.71
- Rating
- 4.3/5
- Reviews
- 31
- Age
- 2y ago

Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Earrings+Necklace Set)
- Price
- £13.80
- Rating
- 4.3/5
- Reviews
- 28
- Age
- 7y ago

Wonvin Collection Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Bracelet+Necklace Set)
- Price
- £14.71
- Rating
- 4.4/5
- Reviews
- 35
- Age
- 7y ago

Wonvin Collection Womens 925 sterling silver 3D cute cat Lover Matte surface/smooth pendant necklace (Cat Necklace)
- Price
- £9.13
- Rating
- 4.4/5
- Reviews
- 3,728
- Age
- 9y ago

Heather Needham Sterling Silver Cat Necklace on 18 Silver chain - SIZE: 39mm x 10mm - Gift Boxed. Silver cat pendant. 8114/18
- Price
- £16.54
- Rating
- 4.6/5
- Reviews
- 140
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
3
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Wonvin Collection95%
- Heather Needham Silver5%
- Open — no brand owns it (0%)
Demand
Cat Necklace search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.3×
Search terms
Top Cat Necklace search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cat necklace33K/yr
- cat jewellery for women15K/yr
- cat jewellery12K/yr
- cat necklaces for women11K/yr
- cat pendant5K/yr
Reviews and returns
What reviews say buyers love and hate about Cat Necklace
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not really silver
Absolutely not real silver
Love
Gift
Lovely gift
Perfect for a gift for that special person
Just as advertised
I brought this for a little girl age 10 who is mad on cats she loves this cat chain she could not wait to put it on she loves it
Extremely good quality would recommend to anyone
Good for the price
Great price
Return
0.6% Return rate 33% Fixable by listing
Not really silver
Absolutely not real silver
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cat Necklace questions
Answered from the same tracked data.









