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Cat Boots

Fail

Buyers convert on only 0.6% of searches, so Cat Boots is a Fail.

Flapen Score
47
47 / 100
Ranks 1,282 of 2,461 Fashion niches · −1 vs the category median of 48
Market size
£93K/yr262K searches / yr
90-day growth
-32.7%search demand this quarter
Competition
18%top-5 click share · 19 brands · 81 sellers

Flapen Score

Cat Boots against its category

The dotted line is the Fashion average. Past it, Cat Boots is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cat Boots market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cat Boots 262K times last year and spent an estimated £93K. The top 5 brands take 92% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 262K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -32.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £93K a year.

Searches, last 12 months
262K
Growth, 90 days vs prior 90
-32.7%
Conversion, latest week
0.6%
Market size, estimated
£93Ka year
Peak month
November2.6× the quietest month
Top search term
caterpillar boots77K searches a year

02 · Price

A sale here is worth £59.23.

Listings sell for £59.23 on average, from £10.74 to £151.79. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £59.23 that is £0 to £6K a year per listing.

Average price
£59.23inside the $15 to $100 sweet spot
Price range
£10.74–£151.79
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£6K
Returns
2.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

62% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #499 within Shoes. It carries 946 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
62%
Prime listings
82%
Out of stock, average day
4.9%
Average rank
#499in Shoes
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
946per listing
Listings tracked
124

04 · Newcomers

Amazon counts 0 of last year's 22 launches as successful.

22 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months
22
Successful launches
0Amazon's first-year sales bar
Average brand age
55 months

Products

Top Cat Boots products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 18% of clicks. An open shelf where new products get seen.

£0£2K£4K£6K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 rising

Sellers

81

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

18%

Top 20: 49%

Open market

7%

  • CAT77%
  • GUSAYEX6%
  • Rock Fall5%
  • Xpert2%
  • SAFETY LOONG2%
  • Furuian1%
  • Open — no brand owns it (13 brands, 7%)

Demand

Cat Boots search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Cat Boots search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • caterpillar boots77K/yr
  • cat boots36K/yr
  • cat safety boots19K/yr
  • cat work boots18K/yr
  • caterpillar safety boots men16K/yr
  • cat boots men19K/yr
  • cat shoes for men10K/yr
  • caterpillar work boots19K/yr
  • caterpillar shoes men9K/yr
  • mens caterpillar boots12K/yr

Reviews and returns

What reviews say buyers love and hate about Cat Boots

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability11%−0.12

They broke in easily

Lasted about 2 to 3 weeks

Only lasted 6 months before complete failure

Quality-Overall8%+0.31

Inadequate

poor quality

Very cheaply made

Thickness8%−0.04

I thought theyd be thick boot socks theyre more like office wear socks

Thick

Thinner than I thought

Size-Overall8%+0.44

My normal size would have been tight

go a size up

the size came bigger like 3 sizes more

Comfort-Overall6%+2.17

Uncomfortable

uncomfortable to wear

Uncomfortable to the max

Love

Comfort-Overall29%+2.17

Really comfortable

Comfortable to wear

Good and comfortable boot

Quality-Overall15%+0.31

Excellent product

Good quality box

The quality of build construction is very decent

Size-Overall10%+0.44

great size, fit comfort, worth the money

Excellent fit

even fit across the foot

Value For Money7%

great price

Great value

Excellent value for money

Weight Light5%+0.31

lightweight

The boots are surprisingly lightweight

The design is lightweight

Return

2.0% Return rate 73% Fixable by listing

Size-Overall40%██████

My normal size would have been tight

go a size up

the size came bigger like 3 sizes more

Feet Fit14%▆▅▄▆▇█

to big for my feet

was unable to get them on my feet

so it suits me - many 8s are a little tight in the toe box

Width6%▅▇█▄█▄
Comfort-Overall5%▆▇█▃▅▅

Uncomfortable

uncomfortable to wear

Uncomfortable to the max

Quality-Overall4%▄▄▄█▇▂

Inadequate

poor quality

Very cheaply made

FAQ

Common Cat Boots questions

Answered from the same tracked data.