Butterfly Gifts for Women
FailShoppers spend only $30K a year here, so Butterfly Gifts for Women is a Fail.
- Flapen Score
- 49 / 100Top 45% of 2,461 Fashion niches · +1 vs the category median of 4849
- Market size
- £30K/yr92K searches / yr
- 90-day growth
- -4.8%search demand this quarter
- Competition
- 36%top-5 click share · 51 brands · 58 sellers
Flapen Score
Butterfly Gifts for Women against its category
The dotted line is the Fashion average. Past it, Butterfly Gifts for Women is stronger. Inside it, weaker.
Market
The Butterfly Gifts for Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Butterfly Gifts for Women 92K times last year and spent an estimated £30K. The top 5 brands take 36% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
3.8% of searches ended in a purchase last week.
Shoppers searched for this 92K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.
- Searches, last 12 months
- 92K
- Growth, 90 days vs prior 90
- -4.8%
- Conversion, latest week
- 3.8%
- Market size, estimated
- £30Ka year
- Peak month
- December7.1× the quietest month
- Top search term
- butterfly gifts for women49K searches a year
02 · Price
A sale here is worth £8.85.
Listings sell for £8.85 on average, from £2.38 to £22.30. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £8.85 that is £0 to £885 a year per listing.
- Average price
- £8.85under the $15 to $100 sweet spot
- Price range
- £2.38–£22.30
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£885
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.7% of listings are out of stock. The average listing ranks #805 within Luggage & Travel Gear. It carries 1,861 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 15.7%
- Average rank
- #805in Luggage & Travel Gear
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,861per listing
- Listings tracked
- 54
04 · Newcomers
Amazon counts 2 of last year's 19 launches as successful.
19 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 19
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Butterfly Gifts for Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Butterfly Acrylic Suncatcher Ornament with Greeting Card Stained Glass Window Hanging Inspirational Gifts for Women Handmade Wind Spinners Sun Catchers for Windows for Garden Home Office
- Price
- £5.01
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 5mo ago
UK Seller!!! New Butterfly Print Ladies Celebrity Style Long Scarves Maxi Scarf Stole Wrap Sarong shawls. (Marron/White)
- Price
- £6.90
- Rating
- 4.6/5
- Reviews
- 1,618
- Age
- 10y ago
Butterfly Gifts for Women Angel Ornament of Transformation & Hope Inspirational Gifts for Women Graduates or Those Facing Adversity to Embark on A New Beginning Butterfly Decorations for Home
- Price
- £15.87
- Rating
- 4.9/5
- Reviews
- 32
- Age
- 7mo ago
Winzwon Wind Chimes Mum Christmas Birthday Gifts for Women Grandma Nanny
- Price
- £9.54
- Rating
- 4.6/5
- Reviews
- 4,014
- Age
- 5y ago
HDCRYSTALGIFTS 60mm 3D Butterfly Crystal Ball Figurine Gifts for Women Laser Engraved Butterfly Sunflower Glass Crystal Ball with Stand Animal Glass Ball Ornaments Paperweight Decor Gifts for Lovers
- Price
- £7.17
- Rating
- 4.7/5
- Reviews
- 1,722
- Age
- 3y ago
Trending
90-day click momentum
MINGBOLIN Emotional Support Crochet Butterfly Positive Crochet Animals Emotional Support Gift Positive Crochet Butterfly with Card Butterfly Gifts for Women Get Well Soon Gifts (Powder blue2)
- Price
- £4.99
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
Sun Catchers for Windows Butterfly Garden Ornament Suncatchers Decorative Window Accents for Home Decor 11x11 cm Size
- Price
- £5.08
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Luxury Scented Candles Gifts for Women - Enamel Butterfly & Blue Rose Decorative Glass Jar with Faceted Crystal Lid Natural Soy Wax Aromatherapy Candle for Stress Relief Unique Birthday Mothers Day
- Price
- £13.25
- Rating
- 4.2/5
- Reviews
- 93
- Age
- 5mo ago
Jeasona 5 Pairs Cat Socks for Women 4-7 Cotton Gifts for Cat Lovers Birthday Gifts for Mum Her Girlfriend Christmas Gifts
- Price
- £7.59
- Rating
- 4.7/5
- Reviews
- 14,059
- Age
- 8y ago
STORY OF SHANGHAI 100% Natural Mulberry Silk Scarf | Birthday Gifts for Women with Envelope Wrap & Blank Greeting Card | Multi-use Scarf for Women UK | Ideal Gifts for Mom and Teacher
- Price
- £22.30
- Rating
- 4.6/5
- Reviews
- 6,830
- Age
- 4y ago
Newest
by launch dateMINGBOLIN Emotional Support Crochet Butterfly Positive Crochet Animals Emotional Support Gift Positive Crochet Butterfly with Card Butterfly Gifts for Women Get Well Soon Gifts (Powder blue2)
- Price
- £4.99
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago
Sun Catchers for Windows Butterfly Garden Ornament Suncatchers Decorative Window Accents for Home Decor 11x11 cm Size
- Price
- £5.08
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Luxury Scented Candles Gifts for Women - Enamel Butterfly & Blue Rose Decorative Glass Jar with Faceted Crystal Lid Natural Soy Wax Aromatherapy Candle for Stress Relief Unique Birthday Mothers Day
- Price
- £13.25
- Rating
- 4.2/5
- Reviews
- 93
- Age
- 5mo ago
Butterfly Acrylic Suncatcher Ornament with Greeting Card Stained Glass Window Hanging Inspirational Gifts for Women Handmade Wind Spinners Sun Catchers for Windows for Garden Home Office
- Price
- £5.01
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 5mo ago
Solar Lantern Outdoor Garden Birthday Gifts for Women Mum Wife Grandma 2026 Newest Design Butterfly & Rose Garden Light IP65 Waterproof 800mAh Battery Auto On & Off for Patio Yard Lawn Decorative
- Price
- £13.14
- Rating
- 4.3/5
- Reviews
- 26
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
51 falling
Sellers
58
Top-5 brand share
36%
Top 20: 75%
Top-5 click share
36%
Top 20: 72%
Open market
59%
- Mtbricey10%
- World of Shawls10%
- OneGift6%
- Winzwon5%
- HDCRYSTALGIFTS5%
- Hierein5%
Demand
Butterfly Gifts for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 7.1×
Search terms
Top Butterfly Gifts for Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- butterfly gifts for women49K/yr
- butterfly gifts32K/yr
- butterfly gift11K/yr
Reviews and returns
What reviews say buyers love and hate about Butterfly Gifts for Women
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Quite small
very small scarf
Quite big too
ABIT expensive
It is perhaps a little on the expensive side
Look more expensive than they were
On my second as broke first one
within a week it snapped
has died after one day
The photos do not do this justice
Incorrect information
Not exactly how described
looks very cheap
Absolute rubbish
Poor quality
Love
Good quality
BEAUTIFUL Quality Card
Nicely made card
Cute gift
Beautiful gift
Birthday gift
Excellent value for money
Great value for money
Good price
Beautiful colours
the colours are bright
Pretty colour
Lovely and bright
Lovely light
Lights up great
Return
0.4% Return rate 42% Fixable by listing
Quite small
very small scarf
Quite big too
The photos do not do this justice
Incorrect information
Not exactly how described
ABIT expensive
It is perhaps a little on the expensive side
Look more expensive than they were
I wouldn't be happy with the defect if it was a gift
no gift box
Its a present so I was disappointed
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Butterfly Gifts for Women questions
Answered from the same tracked data.