business card holders
Skip itPrices mostly outside the sweet spot ($2.36–$12.80) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Review moat
Good1,243.79avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay£119K£119K/yr · 283K searches
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Avg price
Bad£5.76avg listing price — sweet spot $15–$100
Price range
Bad£2.36–£12.80cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, business card holders is a £119K/yr Amazon United Kingdom market (283K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 41/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
business card holders market data
- Units sold / yr
- 20K–25K
- avg 500–750/product
- Revenue / yr
- £115K–£144K
- units × avg price
- Conversion rate
- 7.3%
- Avg BSR
- #11
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 74%
- Out of stock
- 14.7%
- Avg brand age
- 40 months
- Avg seller age
- 195 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
34
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
17%
- BABAWOWO33%
- DMFLY16%
- Waylipun13%
- Uniclife11%
- flintronic6%
- Clyndora4%
- Open — no brand owns it (8 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top business card holders search terms
- business card holders157K/yr
- business card holder64K/yr
- business card wallet19K/yr
- business card case10K/yr
- business card stand7K/yr
- business card holder for desk4K/yr
- leather business card holders3K/yr
- business cards holder4K/yr
- business card display4K/yr
- business card holders wallet4K/yr
Top business card holders products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BABAWOWO Business Card Holder Slim RFID-Blocking Card Case with PU Leather & Stainless Steel Magnetic Closure Holds 10-25 Cards for Men & Women (Black Carbon)
BABAWOWO£4.924.5★72 rev
DMFLY Business Card Holder Metal Business Card Case Pocket Card Holder for Women & Men Professional PU Leather Business Card Holders RFID Blocking Name Card Holder Case with Magnetic Clasp
DMFLY£5.104.7★7,991 rev
Uniclife 2 Pack Acrylic Business Card Holder for Desk 1 Slot Clear Business Card Display Stand for Men & Women Desktop Business Card Organizer Card Stand for Office Home Exhibition 60 Card Capacity
Uniclife£6.054.7★669 rev
Waylipun Business Card Holder Professional PU Leather & Stainless Steel Business Name Card Case Keep Business Cards in Immaculate Condition Slim Metal Pocket Card Holder with Magnetic Shut(Blue)
Waylipun£6.794.6★795 rev
DMFLY Business Card Holder Slim Business Card Case for Men & Women Pocket Metal Card Case Professional Stainless Steel Business Card Holders Purse Name Card Holder Buckle Style Shut
DMFLY£5.144.5★4,464 rev
Newest
by launch dateBABAWOWO Business Card Holder Slim RFID-Blocking Card Case with PU Leather & Stainless Steel Magnetic Closure Holds 10-25 Cards for Men & Women (Black Carbon)
BABAWOWO£4.9272 rev
Clyndora 4-Piece Acrylic Business Card Display Set for Professional Desks Exhibitions and Office Use - Holds 30-50 Cards
Clyndora£4.2012 rev
Uniclife 2 Pack Acrylic Business Card Holder for Desk 1 Slot Clear Business Card Display Stand for Men & Women Desktop Business Card Organizer Card Stand for Office Home Exhibition 60 Card Capacity
Uniclife£6.05669 rev
Clear Acrylic Business Card Holder Stand - 2 Pack Desktop Display Organizer for Office Professional Business Card Holders for Desk Countertop Reception Holds 50 Cards Each Transparent Case
Lumivra£3.8814 rev
VULKIT Leather Business Card Holder Case for Men Slim Pocket Business Card Wallet Name Card Case Holder Holds 20 Business Cards Olive 0.55 x 2.67 x 4.25 inches Slim
VULKIT£12.8065 rev
Trending
90-day click momentumBABAWOWO Business Card Holder Slim RFID-Blocking Card Case with PU Leather & Stainless Steel Magnetic Closure Holds 10-25 Cards for Men & Women (Black Carbon)
BABAWOWO£4.924.5★
LXMY Mens Card Holder Wallet RFID Blocking Credit Card Holder Pop Up Minimalist Slim Metal Wallet with Backplate & Cash Band Suitable Gifts for Men
LXMY£7.464.3★
VULKIT Leather Business Card Holder Case for Men Slim Pocket Business Card Wallet Name Card Case Holder Holds 20 Business Cards Olive 0.55 x 2.67 x 4.25 inches Slim
VULKIT£12.804.5★
Clyndora 4-Piece Acrylic Business Card Display Set for Professional Desks Exhibitions and Office Use - Holds 30-50 Cards
Clyndora£4.204.8★
Waylipun Business Card Holder Professional PU Leather & Stainless Steel Business Name Card Case Keep Business Cards in Immaculate Condition Slim Metal Pocket Card Holder with Magnetic Shut(Pink)
Waylipun£6.734.6★
What buyers say about business card holders
What buyers praise and complain about, mined from review topics.What buyers love
“As advertised”
“Excellent product”
“Great value for money — would definitely recommend”
“Fit for purpose, nice”
“very durable”
“easy to use”
“It's sleek and small - super professional”
“Cute and Compact”
“Sturdy”
“quality wallet that fits in my pocket if not carrying a bag”
What buyers complain about
“Cheap”
Top return reasons
Common questions
- Is business card holders profitable to sell on Amazon United Kingdom?
- The niche generates £119K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -9.8%. Flapen's verdict: Skip it (41/100).
- How competitive is the business card holders niche?
- 14 brands and 34 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in business card holders?
- Top complaints mined from reviews: Quality-Overall. The return rate is 0.7%.
- When does demand for business card holders peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the business card holders niche?
- Listings span £2.36–£12.80; the average listing price is £5.76 (sweet spot $15–$100). The average incumbent carries 1,244 reviews — the moat a new listing must climb.