Bucket Hat
PassBucket Hat scores 68 out of 100, a Pass. Shoppers spend $249K a year here, search demand grew +381.3% this quarter, and returns run at 2.9% of orders.
- Flapen Score
- 68 / 100Top 2% of 2,461 Fashion niches · +20 vs the category median of 4868
- Market size
- £249K/yr1.2M searches / yr
- 90-day growth
- +381.3%search demand this quarter
- Competition
- 23%top-5 click share · 49 brands · 64 sellers
Flapen Score
Bucket Hat against its category
The dotted line is the Fashion average. Past it, Bucket Hat is stronger. Inside it, weaker.
Market
The Bucket Hat market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bucket Hat 1.2M times last year and spent an estimated £249K. The top 5 brands take 40% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 68 out of 100, a Pass.
01 · Demand
1.9% of searches ended in a purchase last week.
Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +381.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £249K a year.
- Searches, last 12 months
- 1.2M
- Growth, 90 days vs prior 90
- +381.3%
- Conversion, latest week
- 1.9%
- Market size, estimated
- £249Ka year
- Peak month
- July12.9× the quietest month
- Top search term
- bucket hat487K searches a year
02 · Price
A sale here is worth £10.52.
Listings sell for £10.52 on average, from £4.12 to £23.17. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At £10.52 that is £3K to £5K a year per listing.
- Average price
- £10.52under the $15 to $100 sweet spot
- Price range
- £4.12–£23.17
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£5K
- Returns
- 2.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #115 within Accessories. It carries 945 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 99%
- Out of stock, average day
- 2.7%
- Average rank
- #115in Accessories
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 945per listing
- Listings tracked
- 91
04 · Newcomers
Amazon counts 3 of last year's 19 launches as successful.
19 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 19
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Bucket Hat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Yolev Unisex Bucket Hat Solid Colors Sun Hat with UV Protection Packable Summer Hats for Outdoor Sports (Black)
- Price
- £5.03
- Rating
- 4.3/5
- Reviews
- 461
- Age
- 3y ago

Zylioo X-Large Quick Dry Bucket Hats Big UV/UPF 50 Fishing Hat Oversized Sun Protection Lightweight Summer Outdoor Walking Hat Black
- Price
- £11.37
- Rating
- 4.4/5
- Reviews
- 1,330
- Age
- 4y ago

Umeepar Reversible Smile Face Embroidered Bucket Hat 2 in 1 Packable Beach Sun Hat for Women Men (UK Alpha One Size White/Black)
- Price
- £8.89
- Rating
- 4.4/5
- Reviews
- 513
- Age
- 5y ago

FURTALK Unisex Bucket Hat Mens Womens Sun Hats Vintage Washed Cotton Packable for Travel Fishing Camping Summer Beach Beige M-L
- Price
- £10.83
- Rating
- 4.3/5
- Reviews
- 336
- Age
- 4y ago

Unisex Summer Bucket Hat Wide Brim Sun Hat UPF 50+ Fisherman Hat Sun UV Protection Hat Adjustable Fishing Hat Beach Hat Foldable Outdoor Cap for Women Men Hiking Camping Traveling Hunting Fishing
- Price
- £6.47
- Rating
- 3.8/5
- Reviews
- 387
- Age
- 5y ago
Trending
90-day click momentum
ZJEEACO Reversible Bucket Hat Print Bucket Hats Men Women UV Protection Sun Hat Lightweight Breathable Packable Beach Mens Bucket Hat for Travel Outdoor Activities (Yellow Black Smile)
- Price
- £5.37
- Rating
- 5.0/5
- Reviews
- 17
- Age
- 4mo ago

Zylioo XX-Large Quick Dry Bucket Hats Big UV/UPF 50 Fishing Hat Oversized Sun Protection Lightweight Summer Outdoor Walking Hat Navy Blue
- Price
- £12.22
- Rating
- 4.4/5
- Reviews
- 1,330
- Age
- 2y ago

Columbia Unisex Pine Mountain 2 Bucket Hat Bucket Hat Safari S/M
- Price
- £13.20
- Rating
- 4.4/5
- Reviews
- 360
- Age
- 2y ago

Zylioo X-Large Quick Dry Bucket Hats Big UV/UPF 50 Fishing Hat Oversized Sun Protection Lightweight Summer Outdoor Walking Hat Black
- Price
- £11.37
- Rating
- 4.4/5
- Reviews
- 1,330
- Age
- 4y ago

TOP-EX Cooling Bucket Hats Men Womens UPF 50 Sun Hat UV Protection Wide Brim for Golf & Walking Summer Outdoor Hats Fishing Safari Hat Grey M/L
- Price
- £18.70
- Rating
- 4.4/5
- Reviews
- 91
- Age
- 2y ago
Newest
by launch date
adidas Unisex Sportswear Classic Bucket Hat Black M-L
- Price
- £18.24
- Rating
- 4.3/5
- Reviews
- 58
- Age
- 1mo ago

ZJEEACO Reversible Bucket Hat Print Bucket Hats Men Women UV Protection Sun Hat Lightweight Breathable Packable Beach Mens Bucket Hat for Travel Outdoor Activities (Yellow Black Smile)
- Price
- £5.37
- Rating
- 5.0/5
- Reviews
- 17
- Age
- 4mo ago

Malaxlx Ramen Bucket Hat Beach Sun Hat for Women Men Teens Outdoor Travel Reversible Fishing Hat
- Price
- £8.79
- Rating
- 4.4/5
- Reviews
- 153
- Age
- 1y ago

Zylioo XX-Large Quick Dry Bucket Hats Big UV/UPF 50 Fishing Hat Oversized Sun Protection Lightweight Summer Outdoor Walking Hat Navy Blue
- Price
- £12.22
- Rating
- 4.4/5
- Reviews
- 1,330
- Age
- 2y ago

Zylioo XX-Large Quick Dry Bucket Hats Big UV/UPF 50 Fishing Hat Oversized Sun Protection Lightweight Summer Outdoor Walking Hat
- Price
- £12.14
- Rating
- 4.4/5
- Reviews
- 1,330
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 23% of clicks. An open shelf where new products get seen.
Brands
49 falling
Sellers
64
Top-5 brand share
40%
Top 20: 80%
Top-5 click share
23%
Top 20: 57%
Open market
56%
- Zylioo15%
- Yolev8%
- Columbia7%
- Umeepar5%
- Malaxlx4%
- FURTALK4%
Demand
Bucket Hat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 12.9×
Search terms
Top Bucket Hat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bucket hat487K/yr
- bucket hats men200K/yr
- mens bucket hat80K/yr
- bucket hats women84K/yr
- mens bucket hats46K/yr
- bucket hats42K/yr
- mens bucket hats uk29K/yr
- bucket hat men31K/yr
- womens bucket hat26K/yr
- festival hat22K/yr
Reviews and returns
What reviews say buyers love and hate about Bucket Hat
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
On the small size
did not fit
Larger Than Expected
They are cheap and look it
Poor quality
Disappointed with the quality
not cheap
Priced seems a little high
not worth the £15
States quite clearly that includes a chin strap, does not
although chin strap a little to small
I was a bit less impressed with the material quality of the brim which had a strange texture for me - almost paper like in an odd way
material not as thick a quality as expected
Material thinner than I'd like
Love
Great quality, packed well arrived quickly
Excellent product
Seems well made
Comfortable fit as well
Fits perfectly
fits comfortably for me
Good value
Excellent value for money
excellent value
Comfortable
comfortable to wear
Nice hat and comfortable
it's a very nice colour
the colour is a great neutral
the colours are great
Return
2.9% Return rate 92% Fixable by listing
On the small size
did not fit
Larger Than Expected
got grey
Wrong colour arrived
Awkward shape
no shape whatsoever
They are cheap and look it
Poor quality
Disappointed with the quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bucket Hat questions
Answered from the same tracked data.









