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brown leggings

Skip it

Soft demand (-66.7% this quarter) — this niche doesn't clear our bar today.

Market size 3Growth 0Conversion 9Competition 64Returns 23Price range 48Avg price 47Brand share 57Review moat 24Quality gap 75

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Price range

Okay£5.57–£23.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.59

avg listing price — sweet spot $15–$100

Review moat

Bad6,073.14

avg incumbent reviews — the moat a new listing must climb

Returns

Bad5.5%

return rate — above 5% kills the launch gate

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Market size

Bad£13K

£13K/yr · 165K searches

Growth

Bad-66.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, brown leggings is a £13K/yr Amazon United Kingdom market (165K searches/yr). The top 5 brands hold 71% of demand. Verdict: Skip it — 32/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

brown leggings market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
£35K–£46K
units × avg price
Conversion rate
0.7%
Avg BSR
#38
Page quality
0%
Prime
98%
Sponsored
83%
Out of stock
23.9%
Avg brand age
39 months
Avg seller age
198 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

21

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

47%

Top 20: 80%

Open market

24%

  • VALANDY20%
  • JOYSPELS20%
  • SINOPHANT16%
  • Walifrey9%
  • Leafigure5%
  • Queenie Ke5%

Demand

Weekly Amazon search volume, last 38 weeks — -66.7% search growth over the last 90 days.
6K4KSpike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

Top brown leggings search terms

  • brown leggings women75K/yr
  • brown leggings47K/yr
  • chocolate brown leggings for women uk7K/yr
  • brown gym leggings7K/yr
  • dark brown leggings4K/yr
  • womens brown leggings6K/yr
  • ladies brown leggings5K/yr
  • chocolate brown leggings6K/yr
  • brown leggings for women uk8K/yr
All search terms

Top brown leggings products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£5218%£1K12%£2K16%£2K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about brown leggings

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall18%

“Good fit”

Soft Feel18%

“Lovely soft material”

Comfort-Overall15%

“Feel comfortable”

Quality-Overall9%

“Good Quality, Good quality, Quick delivery”

Color7%

“The colour was beautiful”

Stretchability/Expandability/Elasticity5%

“Great leggings not see through and nice and soft with just enough stretch”

Value For Money5%

“Well worth the money”

Material Quality4%

“Feel nice material”

Pockets/Compartments3%

“extra bonus having pockets for your phone, I wear mine with a long jumper for casual as well as for yoga, would recommend”

Machine Wash Suitability2%

“Wash well and extremely comfortable”

What buyers complain about

Quality-Overall23%

“Not the greatest”

Thickness12%

“Quite thin really”

Material Quality10%

“Cheap quality material”

Exercise/Sports Suitability7%

“Not gym leggings”

Size-Overall7%

“Bigger than I thought”

Stretchability/Expandability/Elasticity6%

“Awful, not stretchy nor do they come up to anywhere near my waist”

Color6%

“they were a strange colour - not to my liking”

Transparency5%

“See through”

Comfort-Overall3%

“not very comfortable”

Thin2%

“Thin material”

Top return reasons

Size-Overall19%
Material Quality15%
Color14%
Thin13%
Transparency8%
Length6%
Quality-Overall4%
Waist Fit3%
Gap/Hole3%
Stitch/Finish/Polish2%

Common questions

Is brown leggings profitable to sell on Amazon United Kingdom?
The niche generates £13K/yr across 42 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -66.7%. Flapen's verdict: Skip it (32/100).
How competitive is the brown leggings niche?
18 brands and 21 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in brown leggings?
Top complaints mined from reviews: Quality-Overall, Thickness, Material Quality. The return rate is 5.5% — above our launch gate.
What does it cost to enter the brown leggings niche?
Listings span £5.57–£23.58; the average listing price is £11.59 (sweet spot $15–$100). The average incumbent carries 6,073 reviews — the moat a new listing must climb.