Brown Bag

Shoppers searched for this 525K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £144K a year.

Searches, last 12 months

525K

Growth, 90 days vs prior 90

-7.3%

Conversion, latest week

1.2%

Market size, estimated

£144Ka year

Peak month

October1.8× the quietest month

Top search term

brown bag64K searches a year

Listings sell for £22.14 on average, from £7.27 to £299.74. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £22.14 that is £0 to £2K a year per listing.

Average price

£22.14inside the $15 to $100 sweet spot

Price range

£7.27–£299.74

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

4.8%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #432 within Handbags & Shoulder Bags. It carries 528 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

95%

Out of stock, average day

5.9%

Average rank

#432in Handbags & Shoulder Bags

Average rating

4.37 starsAmazon United Kingdom average 4.36 stars

Average reviews

528per listing

Listings tracked

132

70 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

70

Successful launches

3Amazon's first-year sales bar

Average brand age

36 months