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Boys School Shorts

Maybe

Search demand grew +281.7% this quarter. But shoppers spend an estimated $27K a year here, so Boys School Shorts is a Maybe.

Flapen Score
61
61 / 100
Top 10% of 2,461 Fashion niches · +13 vs the category median of 48
Market size
£27K/yr235K searches / yr
90-day growth
+281.7%search demand this quarter
Competition
12%top-5 click share · 41 brands · 50 sellers

Flapen Score

Boys School Shorts against its category

The dotted line is the Fashion average. Past it, Boys School Shorts is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boys School Shorts market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Boys School Shorts 235K times last year and spent an estimated £27K. The top 5 brands take 60% of clicks. Demand peaks in Apr–May–Jun–Aug–Sep. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 235K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +281.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.

Searches, last 12 months
235K
Growth, 90 days vs prior 90
+281.7%
Conversion, latest week
0.9%
Market size, estimated
£27Ka year
Peak month
May42.0× the quietest month
Top search term
boys school shorts57K searches a year

02 · Price

A sale here is worth £12.46.

Listings sell for £12.46 on average, from £5.74 to £27.33. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.46 that is £0 to £1K a year per listing.

Average price
£12.46under the $15 to $100 sweet spot
Price range
£5.74–£27.33
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
3.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #137 within Boys. It carries 160 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
73%
Out of stock, average day
10.1%
Average rank
#137in Boys
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
160per listing
Listings tracked
186

04 · Newcomers

1 of last year's 77 launches cleared the first-year sales bar.

77 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
77
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Boys School Shorts products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 12% of clicks, no more. An open shelf where new products get seen.

£0£269£538£807£1K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

41 rising

Sellers

50

Est. top-5 brand share

60%

Top 20: 91%

Est. top-5 click share

12%

Top 20: 32%

Open market

36%

  • Amazon Essentials16%
  • SchoolStitch14%
  • L S U14%
  • Listers Schoolwear10%
  • KEREDA7%
  • KAMDIN5%

Demand

Boys School Shorts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Aug, Sep · busiest ÷ quietest = 42.0×

Search terms

Top Boys School Shorts search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • boys school shorts57K/yr
  • school shorts for boys32K/yr
  • grey school shorts25K/yr
  • boys grey school shorts28K/yr
  • school shorts19K/yr
  • black school shorts14K/yr
  • boys black school shorts10K/yr
  • boys school shorts grey11K/yr
  • grey school shorts boys7K/yr
  • boys school shorts elasticated waist4K/yr

Reviews and returns

What reviews say buyers love and hate about Boys School Shorts

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Size-Overall”
3.2%of orders come back
“small sizing”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Boys School Shorts questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data