Boys School Shoes
FailBuyers convert on only 0.4% of searches, so Boys School Shoes is a Fail.
- Flapen Score
- 49 / 100Top 45% of 2,461 Fashion niches · +1 vs the category median of 4849
- Market size
- £205K/yr1.7M searches / yr
- 90-day growth
- -14.7%search demand this quarter
- Competition
- 12%top-5 click share · 32 brands · 78 sellers
Flapen Score
Boys School Shoes against its category
The dotted line is the Fashion average. Past it, Boys School Shoes is stronger. Inside it, weaker.
Market
The Boys School Shoes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Boys School Shoes 1.7M times last year and spent an estimated £205K. The top 5 brands take 72% of clicks. Demand peaks in Aug–Sep. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £205K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -14.7%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £205Ka year
- Peak month
- August4.1× the quietest month
- Top search term
- boys school shoes321K searches a year
02 · Price
A sale here is worth £27.40.
Listings sell for £27.40 on average, from £7.75 to £56.53. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At £27.40 that is £0 to £3K a year per listing.
- Average price
- £27.40inside the $15 to $100 sweet spot
- Price range
- £7.75–£56.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 9.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #102 within Boys. It carries 1,220 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 88%
- Out of stock, average day
- 2.8%
- Average rank
- #102in Boys
- Average rating
- 4.31 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,220per listing
- Listings tracked
- 184
04 · Newcomers
4 of last year's 31 launches cleared the first-year sales bar.
31 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 31
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Boys School Shoes products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KKTOTO Boys Black School Shoes Girls Trainers Light Weight Fashion Hook and Loop Kids Walking Running Sneaker Size 2 UK
- Price
- £22.97
- Rating
- 3.9/5
- Reviews
- 133
- Age
- 1y ago

Fleetjoy Kids Trainers Boys School Shoes Breathable Girls Running Shoes Uniform Non-Slip Walking Sneakers Tennis All Black 1 UK
- Price
- £18.28
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 9mo ago

Amazon Essentials Boys Black Derby School Shoes Brown 1 UK
- Price
- £17.71
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Kickers Fragma Boys Lace Up School Shoe in Black - Size 6 - Black
- Price
- £34.39
- Rating
- 4.4/5
- Reviews
- 2,073
- Age
- 2y ago

Geox Boys J Riddock Boy I School Uniform Shoe Black*9 UK
- Price
- £14.13
- Rating
- 4.1/5
- Reviews
- 789
- Age
- 2y ago
Trending
estimated 90-day click momentum
Amazon Essentials Boys Black Derby School Shoes Brown 1 UK
- Price
- £17.71
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Amazon Essentials Boys Black Derby School Shoes Brown 10.5 UK Child
- Price
- £19.19
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Fleetjoy Kids Trainers Boys School Shoes Breathable Girls Running Shoes Uniform Non-Slip Walking Sneakers Tennis All Black 1 UK
- Price
- £18.28
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 9mo ago

adidas Unisex Kids Hoops Classic J Shoes Core Black/Core Black/Carbon 3 UK
- Price
- £29.40
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 1mo ago

Trux Rob Boys Easy Fasten Shoe in Black - Size 6 UK - Black
- Price
- £9.98
- Rating
- 3.8/5
- Reviews
- 449
- Age
- 4y ago
Newest
by launch date
adidas Unisex Kids Hoops Classic J Shoes Core Black/Core Black/Carbon 3 UK
- Price
- £29.40
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 1mo ago

adidas Unisex Kids Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/Matte Black 2 UK
- Price
- £26.40
- Rating
- 4.8/5
- Reviews
- 997
- Age
- 1mo ago

Amazon Essentials Boys Black Derby School Shoes Brown 1 UK
- Price
- £17.71
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Amazon Essentials Boys Black Derby School Shoes Brown 10.5 UK Child
- Price
- £19.19
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Fleetjoy Kids Trainers Boys School Shoes Breathable Girls Running Shoes Uniform Non-Slip Walking Sneakers Tennis All Black 1 UK
- Price
- £18.28
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 12% of clicks, no more. An open shelf where new products get seen.
Brands
32 rising
Sellers
78
Est. top-5 brand share
72%
Top 20: 96%
Est. top-5 click share
12%
Top 20: 34%
Open market
23%
- Kickers44%
- KKTOTO9%
- adidas7%
- Trux6%
- Geox6%
- RTOUNT5%
Demand
Boys School Shoes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 4.1×
Search terms
Top Boys School Shoes search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- boys school shoes321K/yr
- school shoes for boys216K/yr
- school shoes212K/yr
- kickers200K/yr
- kickers school shoes boys147K/yr
- kickers school shoes girls166K/yr
- black school shoes66K/yr
- kickers mens shoes52K/yr
- kids school shoes40K/yr
- adidas school shoes for boys28K/yr
Reviews and returns
What reviews say buyers love and hate about Boys School Shoes
We read the reviews and the return reasons for every product selling here.
“fall apart”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Boys School Shoes questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









