Boys School Shoes
FailBuyers convert on only 0.4% of searches, so Boys School Shoes is a Fail.
- Flapen Score
- 49 / 100Top 45% of 2,461 Fashion niches · +1 vs the category median of 4849
- Market size
- £205K/yr1.7M searches / yr
- 90-day growth
- -14.7%search demand this quarter
- Competition
- 12%top-5 click share · 32 brands · 78 sellers
Flapen Score
Boys School Shoes against its category
The dotted line is the Fashion average. Past it, Boys School Shoes is stronger. Inside it, weaker.
Market
The Boys School Shoes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Boys School Shoes 1.7M times last year and spent an estimated £205K. The top 5 brands take 72% of clicks. Demand peaks in Aug–Sep. Flapen scores it 49 out of 100, a Fail.
01 · Demand
0.4% of searches ended in a purchase last week.
Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £205K a year.
- Searches, last 12 months
- 1.7M
- Growth, 90 days vs prior 90
- -14.7%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £205Ka year
- Peak month
- August4.1× the quietest month
- Top search term
- boys school shoes321K searches a year
02 · Price
A sale here is worth £27.40.
Listings sell for £27.40 on average, from £7.75 to £56.53. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 0 to 100 of them. At £27.40 that is £0 to £3K a year per listing.
- Average price
- £27.40inside the $15 to $100 sweet spot
- Price range
- £7.75–£56.53
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 9.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #102 within Boys. It carries 1,220 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 88%
- Out of stock, average day
- 2.8%
- Average rank
- #102in Boys
- Average rating
- 4.31 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,220per listing
- Listings tracked
- 184
04 · Newcomers
Amazon counts 4 of last year's 31 launches as successful.
31 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.
- Launched, last 12 months
- 31
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 53 months
Products
Top Boys School Shoes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
KKTOTO Boys Black School Shoes Girls Trainers Light Weight Fashion Hook and Loop Kids Walking Running Sneaker Size 2 UK
- Price
- £22.97
- Rating
- 3.9/5
- Reviews
- 133
- Age
- 1y ago

Fleetjoy Kids Trainers Boys School Shoes Breathable Girls Running Shoes Uniform Non-Slip Walking Sneakers Tennis All Black 1 UK
- Price
- £18.28
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 9mo ago

Amazon Essentials Boys Black Derby School Shoes Brown 1 UK
- Price
- £17.71
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Kickers Fragma Boys Lace Up School Shoe in Black - Size 6 - Black
- Price
- £34.39
- Rating
- 4.4/5
- Reviews
- 2,073
- Age
- 2y ago

Geox Boys J Riddock Boy I School Uniform Shoe Black*9 UK
- Price
- £14.13
- Rating
- 4.1/5
- Reviews
- 789
- Age
- 2y ago
Trending
90-day click momentum
Amazon Essentials Boys Black Derby School Shoes Brown 1 UK
- Price
- £17.71
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Amazon Essentials Boys Black Derby School Shoes Brown 10.5 UK Child
- Price
- £19.19
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Fleetjoy Kids Trainers Boys School Shoes Breathable Girls Running Shoes Uniform Non-Slip Walking Sneakers Tennis All Black 1 UK
- Price
- £18.28
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 9mo ago

adidas Unisex Kids Hoops Classic J Shoes Core Black/Core Black/Carbon 3 UK
- Price
- £29.40
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 1mo ago

Trux Rob Boys Easy Fasten Shoe in Black - Size 6 UK - Black
- Price
- £9.98
- Rating
- 3.8/5
- Reviews
- 449
- Age
- 4y ago
Newest
by launch date
adidas Unisex Kids Hoops Classic J Shoes Core Black/Core Black/Carbon 3 UK
- Price
- £29.40
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 1mo ago

adidas Unisex Kids Tensaur Sport 3.0 Hook and Loop Kids Shoes Core Black/Matte Black 2 UK
- Price
- £26.40
- Rating
- 4.8/5
- Reviews
- 997
- Age
- 1mo ago

Amazon Essentials Boys Black Derby School Shoes Brown 1 UK
- Price
- £17.71
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Amazon Essentials Boys Black Derby School Shoes Brown 10.5 UK Child
- Price
- £19.19
- Rating
- 4.5/5
- Reviews
- 186
- Age
- 4mo ago

Fleetjoy Kids Trainers Boys School Shoes Breathable Girls Running Shoes Uniform Non-Slip Walking Sneakers Tennis All Black 1 UK
- Price
- £18.28
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 12% of clicks. An open shelf where new products get seen.
Brands
32 rising
Sellers
78
Top-5 brand share
72%
Top 20: 96%
Top-5 click share
12%
Top 20: 34%
Open market
23%
- Kickers44%
- KKTOTO9%
- adidas7%
- Trux6%
- Geox6%
- RTOUNT5%
Demand
Boys School Shoes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep · busiest ÷ quietest = 4.1×
Search terms
Top Boys School Shoes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- boys school shoes321K/yr
- school shoes for boys216K/yr
- school shoes212K/yr
- kickers200K/yr
- kickers school shoes boys147K/yr
- kickers school shoes girls166K/yr
- black school shoes66K/yr
- kickers mens shoes52K/yr
- kids school shoes40K/yr
- adidas school shoes for boys28K/yr
Reviews and returns
What reviews say buyers love and hate about Boys School Shoes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
fall apart
Does not last
- the durability is awful
Not the quality I was expecting
Poor quality
Poor quality maybe fake
It was to tight
Very small fit
Come up a bit bigger in size
Expensive
Waste of money
expensive
within a month of purchasing seams are all coming undone
The seams has come away on one side
Stitching fell apart
Love
Good quality shoes
Quality Shoes
Excellent quality
Very comfortable
Comfortable shoe
Feels comfortable to wear
they fit exactly as expected
Nice shoes and they fit well
Good fit
Good value for money
Amazing shoe amazing price
Good price
And looks durable
Made with durable, high-quality materials, they are built to withstand the toughest playground wear and tear while being remarkably easy to clean and maintain
Strong and durable build
Return
9.2% Return rate 83% Fixable by listing
It was to tight
Very small fit
Come up a bit bigger in size
I could not get my foot in to the shoe
Toe cap to narrow
may not be suitable for very wide feet
However, the comfort is just average
are too painful to walk in
my child mentioned theyre not the most comfortable after wearing them for a full day
Not the quality I was expecting
Poor quality
Poor quality maybe fake
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Boys School Shoes questions
Answered from the same tracked data.









