How competitive is the Boys Hoodies niche on Amazon United Kingdom?

54 brands and 80 sellers compete in Boys Hoodies on Amazon United Kingdom. The top 5 Boys Hoodies products take 13% of clicks and its top 5 brands hold 57% of demand.

What do buyers complain about in Boys Hoodies?

Boys Hoodies buyers on Amazon United Kingdom complain most about Size-Overall, Quality-Overall, Lining Quality, the themes mined from the niche's reviews. Its return rate is 3.3%.

What does it cost to enter the Boys Hoodies niche?

Boys Hoodies sells for £14.28 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £6.88–£70.12. The average incumbent carries 2,873 reviews — the moat a new listing must climb.

Boys Hoodies

a small market ($9K/yr) — Boys Hoodies doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Boys Hoodies profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Boys Hoodies is a £9K/yr Amazon United Kingdom market (274K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 43/100.

Boys Hoodies: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -42.9% over the last 90 days and 0.2% of searches end in a purchase.

£9K

revenue / yr

Units sold / yr3K

Search volume / yr-42.9%274K

Conversion rate0.2%

Avg price£14.28

Who owns the niche?

The top 5 brands hold 57% of demand, so 43% of the market is open.

43%

open market share

Brands · sellers54 · 80

Top-5 product click share13%

Open market43%

Avg brand age44 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 184 products

Top Boys Hoodies products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Amazon Essentials Boys Fleece Sweater Hoodie Sweatshirts Light Brown 10 Years

Price: £7.71
Rating: 4.5/5
Reviews: 10,463
Age: 4y ago

adidas Unisex Kids Essentials Big Logo Hoodie Sweatshirt Black/White 13-14 Years

Price: £16.68
Rating: 4.5/5
Reviews: 443
Age: 1mo ago

Amazon Essentials Boys Fleece Zip-Up Hoodie Sweatshirt Black 9 Years

Price: £9.42
Rating: 4.6/5
Reviews: 10,614
Age: 5y ago

Amazon Essentials Boys Fleece Zip-Up Hoodie Sweatshirt Light Grey Heather 6-7 Years

Price: £8.94
Rating: 4.6/5
Reviews: 10,614
Age: 5y ago

adidas Unisex Kids Entrada 22 Sweat Hoodie Black 11-12 Years

Price: £19.19
Rating: 4.6/5
Reviews: 3,807
Age: 4y ago

Newest

by launch date

adidas Unisex Kids Essentials Big Logo Hoodie Sweatshirt Black/White 13-14 Years

Price: £16.68
Rating: 4.5/5
Reviews: 443
Age: 1mo ago

adidas Unisex Kids Squadra25 Hoody Kids Sweatshirt black/white 5-6 Years

Price: £14.28
Rating: 4.7/5
Reviews: 258
Age: 1mo ago

SharkBebe Boys MEME Hoodies Six Seven Sweatshirts Game Jumper 67 Kids Cotton Pullover Top Hoodie Ages 4-13 Years (UK Age 12 Years 13 Years Regular Black)

Price: £12.97
Rating: 4.6/5
Reviews: 20
Age: 4mo ago

Fringoo Gamer Hoodie for Boys Cotton Rich Soft Hooded Sweatshirt for Boys Gaming Pullover Jumper with Kangaroo Pocket Age 5-13 (UK Age 9 Years 11 Years Regular BLACK - Gamer Boy Thunder)

Price: £12.98
Rating: 4.5/5
Reviews: 5
Age: 5mo ago

Levis Boys Lvb Batwing Screenprint Hoodie 9e8778 Sweatshirt Dress Blues 14 Years

Price: £16.88
Rating: 4.5/5
Reviews: 4,540
Age: 2y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

54 rising

Sellers

Top-5 brand share

57%

Top 20: 87%

Top-5 click share

13%

Top 20: 33%

Open market

39%

Amazon Essentials26%
adidas12%
NIKE9%
A2Z 4 Kids7%
Minecraft4%
Champion4%

Boys Hoodies demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume274KCVR0.2%Products184Brands54Top 5 Brands57%OOS Rate4.2%Rating4.4★Reviews2,873Avg BSR#190

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 9.8×

Top Boys Hoodies search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

boys hoodie41K/yr -38.7%0.2% conv.
boys hoodies40K/yr -41.3%0.1% conv.
boys zip up hoodie12K/yr +13.7%0.3% conv.
kids hoodie25K/yr -42.7%0.3% conv.
boys hoodies 13-14 years21K/yr -54.2%0.8% conv.
nike hoodie boys24K/yr -49.7%0.4% conv.
boys hoodies 11-12years16K/yr -49.8%1.9% conv.
kids hoodies13K/yr -56.5%0.2% conv.
hoodie kids8K/yr -40.8%0.2% conv.
hoodie for boys7K/yr -27.1%0.5% conv.

What reviews say buyers love and hate about Boys Hoodies

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews

Quality-Overall31%

“Looks and feels good quality so made an ideal Christmas gift”

Size-Overall18%

“The fit is true to size”

Gifting Purpose7%

“Great gift idea”

Color6%

“love the colour”

Value For Money6%

“Value for money”

What buyers complain about

66% of reviews

Size-Overall36%

“Go a size up”

Quality-Overall15%

“Poor quality”

Lining Quality4%

“No fleece/soft lining”

Thin2%

“Very thin quality hoodie”

Value For Money2%

“Not worth the money”

Boys Hoodies return rate & reasons

Why buyers send it back, as a share of all return requests.

3.3%

Return rate

82%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

73%

2Thin

3Material Quality

4Quality-Overall

5Color

Common Boys Hoodies questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Boys Hoodies 43/100 on Amazon United Kingdom — Skip it. The niche generates £9K/yr across 184 tracked products. 1 of 50 products launched in the last 360 days are still selling. Search demand moved -42.9% over the last 90 days.