boys hoodies
Skip itA small market ($9K/yr) — this niche doesn't clear our bar today.
Competition
Incredible13%top-5 click share — an open shelf
Price range
Great£6.88–£70.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great57%top-5 brand share — no brand owns this niche
Avg price
Good£14.28avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.3%return rate — above 5% kills the launch gate
Review moat
Okay2,872.96avg incumbent reviews — the moat a new listing must climb
Growth
Bad-42.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Market size
Bad£9K£9K/yr · 274K searches
According to Flapen's Amazon United Kingdom niche tracking, boys hoodies is a £9K/yr Amazon United Kingdom market (274K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
boys hoodies market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- £29K–£36K
- units × avg price
- Conversion rate
- 0.2%
- Avg BSR
- #190
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 76%
- Out of stock
- 4.2%
- Avg brand age
- 44 months
- Avg seller age
- 176 days
Competition & brand share
Clicks spread well past the top 5 (13% combined) — an open shelf where new products get seen.Brands
54 rising
Sellers
80
Top-5 brand share
57%
Top 20: 87%
Top-5 click share
13%
Top 20: 33%
Open market
39%
- Amazon Essentials26%
- adidas12%
- NIKE9%
- A2Z 4 Kids7%
- Minecraft4%
- Champion4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -42.9% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 9.8×
Top boys hoodies search terms
- boys hoodie41K/yr
- boys hoodies40K/yr
- boys zip up hoodie12K/yr
- kids hoodie25K/yr
- boys hoodies 13-14 years21K/yr
- nike hoodie boys24K/yr
- boys hoodies 11-12years16K/yr
- kids hoodies13K/yr
- hoodie kids8K/yr
- hoodie for boys7K/yr
Top boys hoodies products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Essentials Boys Fleece Sweater Hoodie Sweatshirts Light Brown 10 Years
Amazon Essentials£7.714.5★10,463 rev
adidas Unisex Kids Essentials Big Logo Hoodie Sweatshirt Black/White 13-14 Years
adidas£16.684.5★443 rev
Amazon Essentials Boys Fleece Zip-Up Hoodie Sweatshirt Black 9 Years
Amazon Essentials£9.424.6★10,614 rev
Amazon Essentials Boys Fleece Zip-Up Hoodie Sweatshirt Light Grey Heather 6-7 Years
Amazon Essentials£8.944.6★10,614 rev
adidas Unisex Kids Entrada 22 Sweat Hoodie Black 11-12 Years
adidas£19.194.6★3,807 rev
Newest
by launch dateadidas Unisex Kids Essentials Big Logo Hoodie Sweatshirt Black/White 13-14 Years
adidas£16.68443 rev
adidas Unisex Kids Squadra25 Hoody Kids Sweatshirt black/white 5-6 Years
adidas£14.28258 rev
SharkBebe Boys MEME Hoodies Six Seven Sweatshirts Game Jumper 67 Kids Cotton Pullover Top Hoodie Ages 4-13 Years (UK Age 12 Years 13 Years Regular Black)
SharkBebe£12.9720 rev
Fringoo Gamer Hoodie for Boys Cotton Rich Soft Hooded Sweatshirt for Boys Gaming Pullover Jumper with Kangaroo Pocket Age 5-13 (UK Age 9 Years 11 Years Regular BLACK - Gamer Boy Thunder)
Fringoo£12.985 rev
Levis Boys Lvb Batwing Screenprint Hoodie 9e8778 Sweatshirt Dress Blues 14 Years
Levi's£16.884,540 rev
Trending
90-day click momentumFringoo Gamer Hoodie for Boys Cotton Rich Soft Hooded Sweatshirt for Boys Gaming Pullover Jumper with Kangaroo Pocket Age 5-13 (UK Age 9 Years 11 Years Regular BLACK - Gamer Boy Thunder)
Fringoo£12.984.5★
Amazon Essentials Girls Fleece Zip-Up Hoodie Sweatshirt Navy 3 Years
Amazon Essentials£9.434.6★
SharkBebe Boys MEME Hoodies Six Seven Sweatshirts Game Jumper 67 Kids Cotton Pullover Top Hoodie Ages 4-13 Years (UK Age 12 Years 13 Years Regular Black)
SharkBebe£12.974.6★
Amazon Essentials Boys Fleece Zip-Up Hoodie Sweatshirt Blue 2 Years
Amazon Essentials£7.674.6★
Amazon Essentials Boys Fleece Sweater Hoodie Sweatshirts Light Brown 10 Years
Amazon Essentials£7.714.5★
What buyers say about boys hoodies
What buyers praise and complain about, mined from review topics.What buyers love
“Looks and feels good quality so made an ideal Christmas gift”
“The fit is true to size”
“Great gift idea”
“love the colour”
“Value for money”
“The cotton fabric feels soft and comfy, which is perfect for kids who are always on the go”
“Really warm and comfy and a great fit for a 4ft 9 7 stone lady”
“Comfy material, great top”
“its a decent thickness of hoodie also”
“Washes great”
What buyers complain about
“Go a size up”
“Poor quality”
“No fleece/soft lining”
“Very thin quality hoodie”
“Not worth the money”
“Misleading description”
“huge string holes”
“just a shame about the choice of fabric”
“Item worn once, seam on arm coming apart”
“Shame as was really comfortable to wear”
Top return reasons
Common questions
- Is boys hoodies profitable to sell on Amazon United Kingdom?
- The niche generates £9K/yr across 184 tracked products. 1 of 50 products launched in the last 360 days are still selling. 90-day search growth is -42.9%. Flapen's verdict: Skip it (43/100).
- How competitive is the boys hoodies niche?
- 54 brands and 80 sellers compete. The top 5 products take 13% of clicks and top 5 brands hold 57% of demand.
- What do buyers complain about in boys hoodies?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Lining Quality. The return rate is 3.3%.
- When does demand for boys hoodies peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 9.8× the quietest.
- What does it cost to enter the boys hoodies niche?
- Listings span £6.88–£70.12; the average listing price is £14.28 (sweet spot $15–$100). The average incumbent carries 2,873 reviews — the moat a new listing must climb.