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Boys Black Socks

Fail

Prices span $5.25–$12.54, mostly outside the sweet spot, so Boys Black Socks is a Fail.

Flapen Score
43
43 / 100
Ranks 1,718 of 2,461 Fashion niches · −5 vs the category median of 48
Market size
£45K/yr135K searches / yr
90-day growth
+7.5%search demand this quarter
Competition
61%top-5 click share · 13 brands · 14 sellers

Flapen Score

Boys Black Socks against its category

The dotted line is the Fashion average. Past it, Boys Black Socks is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Boys Black Socks market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Boys Black Socks 135K times last year and spent an estimated £45K. The top 5 brands take 79% of clicks. Demand peaks in Aug–Sep. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £45K a year.

Searches, last 12 months
135K
Growth, 90 days vs prior 90
+7.5%
Conversion, latest week
4.1%
Market size, estimated
£45Ka year
Peak month
September4.2× the quietest month
Top search term
boys black socks27K searches a year

02 · Price

A sale here is worth £7.99.

Listings sell for £7.99 on average, from £5.25 to £12.54. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £7.99 that is £799 to £2K a year per listing.

Average price
£7.99under the $15 to $100 sweet spot
Price range
£5.25–£12.54
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£799–£2K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #34 within Boys. It carries 473 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
4.4%
Average rank
#34in Boys
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
473per listing
Listings tracked
21

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Boys Black Socks products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£9K£13K£18K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

14

Est. top-5 brand share

79%

Top 20: 100%

Est. top-5 click share

61%

Top 20: 99%

Open market

16%

  • GENTABY36%
  • A2Z 4 Kids16%
  • The Essentials Wardrobe12%
  • PUTUO7%
  • ZERULETS6%
  • SEEYAN5%
  • Open — no brand owns it (7 brands, 16%)

Demand

Boys Black Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 4.2×

Search terms

Top Boys Black Socks search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • boys black socks27K/yr
  • black school socks17K/yr
  • girls black socks15K/yr
  • kids black socks13K/yr
  • black socks kids13K/yr
  • boys school socks12K/yr
  • school socks boys11K/yr
  • kids school socks4K/yr
  • black socks girls4K/yr
  • girls black ankle socks4K/yr

Reviews and returns

What reviews say buyers love and hate about Boys Black Socks

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Quality-Overall”
0.9%of orders come back
“Terrible quality”
A buyer, on “Quality-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Boys Black Socks questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data