bodysuit
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Competition
Incredible20%top-5 click share — an open shelf
Brand share
Great46%top-5 brand share — no brand owns this niche
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Good£13.72avg listing price — sweet spot $15–$100
Review moat
Good969.3avg incumbent reviews — the moat a new listing must climb
Price range
Good£5.39–£28.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.2%return rate — above 5% kills the launch gate
Market size
Bad£63K£63K/yr · 1.3M searches
Growth
Bad-27.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, bodysuit is a £63K/yr Amazon United Kingdom market (1.3M searches/yr). The top 5 brands hold 46% of demand. Demand peaks in Dec. Verdict: Skip it — 47/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
bodysuit market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- £55K–£69K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #38
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 71%
- Out of stock
- 2.1%
- Avg brand age
- 42 months
- Avg seller age
- 178 days
Competition & brand share
Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.Brands
49 falling
Sellers
58
Top-5 brand share
46%
Top 20: 83%
Top-5 click share
20%
Top 20: 45%
Open market
49%
- SHAPERX15%
- Amazon Essentials10%
- Joyshaper10%
- Navneet6%
- ZENYA5%
- Junlan5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.5% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.8×
Top bodysuit search terms
- bodysuit278K/yr
- womens bodysuits163K/yr
- bodysuits for women uk138K/yr
- lace bodysuit124K/yr
- body suit87K/yr
- body suits women91K/yr
- black bodysuit93K/yr
- black bodysuit women51K/yr
- bodysuit women21K/yr
- bodysuits for women22K/yr
Top bodysuit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SHAPERX Bodysuit for Women Seamless Body Shaper Tummy Control Shapewear Thong Adjustable Strap UK-SZ5215-Black-S/M
SHAPERX£21.524.0★5,748 rev
SHAPERX Bodysuit for Women Tummy Control Shapewear Seamless Shaping Briefs Body Shaper Tank Top UK-SZ5213-Black-S/M
SHAPERX£21.594.0★5,748 rev
Navneet Women Black Bodysuit Lace Bodysuit Sexy Going Out Tops Night Out Clubbing Outfits Coquette Clothes Black S
Navneet£14.253.8★25 rev
Joyshaper Womens Shaping Bodysuits Shapewear Tummy Control Round Neck Tank Tops Slimming Waist Trainer Vest Full Body Shaper Black M
Joyshaper£10.714.2★96 rev
Liang Rou Womens Scoop Neck Top & Bottom Ultra Thin Thermal Underwear Set Black Medium
Liang Rou£16.294.3★1,146 rev
Newest
by launch date
ADUDVLO Womens Sexy Lace Bodysuit Black Long Sleeve Deep V Lingerie Body Suit Going Out Tops Date Night Clubbing Outfits (black L)
ADUDVLO£9.3211 rev
Navneet Women Black Bodysuit Lace Bodysuit Sexy Going Out Tops Night Out Clubbing Outfits Coquette Clothes Black S
Navneet£14.2525 rev
Navneet Women Black Bodysuit Lace Bodysuit Sexy Going Out Tops Night Out Clubbing Outfits Coquette Clothes Black XS
Navneet£14.2025 rev
Joyshaper Shapewear For Women Tummy Control Bodysuit Shaping V Neck Body Shaper Waist Trainer with Adjustable Straps Black M
Joyshaper£12.96179 rev
Joyshaper Shapewear For Women Tummy Control Bodysuit Shaping V Neck Body Shaper Waist Trainer with Adjustable Straps Black L
Joyshaper£12.99179 rev
Trending
90-day click momentum
Amazon Essentials Womens Slim-fit Cami Bodysuit Pack of 2 Black/White XL
Amazon Essentials£6.984.1★
Amazon Essentials Womens Stretch Cotton Jersey Slim-fit T-Shirt Bodysuit Pack of 2 Beige/Light Sage Green M
Amazon Essentials£13.164.3★
SHAPERX Bodysuit for Women Tummy Control Shapewear Seamless Shaping Briefs Body Shaper Tank Top UK-SZ5213-Beige-L/XL
SHAPERX£21.534.0★
Joyshaper Womens Shaping Bodysuits Shapewear Tummy Control Round Neck Tank Tops Slimming Waist Trainer Vest Full Body Shaper Black M
Joyshaper£10.714.2★
SUUKSESS Women Sexy Square Neck Thong Bodysuit Backless Cami Bodysuit Top
SUUKSESS£13.454.4★
What buyers say about bodysuit
What buyers praise and complain about, mined from review topics.What buyers love
“Fits perfectly”
“Very comfortable”
“Excellent and affordable shapewear”
“Super Flattering”
“The material is strong”
“Very warm & comfy to wear”
“Very good value for money”
“I could feel a smooth”
“Quite stretchy”
“Good tummy control”
What buyers complain about
“Way too tight”
“The bust however is too small and presses against the chest”
“This should not be called shape wear”
“it looks second hand”
“doesn't open wide enough”
“Its so thin its see through”
“I'm not sure it would be long enough if you are a taller person”
“Not like advertised”
“Broken after a month”
“Cheap material”
Top return reasons
Common questions
- Is bodysuit profitable to sell on Amazon United Kingdom?
- The niche generates £63K/yr across 111 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -27.5%. Flapen's verdict: Skip it (47/100).
- How competitive is the bodysuit niche?
- 49 brands and 58 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 46% of demand.
- What do buyers complain about in bodysuit?
- Top complaints mined from reviews: Size-Overall, Chest Fit, Shape/Style. The return rate is 6.2% — above our launch gate.
- When does demand for bodysuit peak?
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the bodysuit niche?
- Listings span £5.39–£28.94; the average listing price is £13.72 (sweet spot $15–$100). The average incumbent carries 969 reviews — the moat a new listing must climb.