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bobs burgers

Skip it

A small market ($12K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 20Conversion 8Competition 62Returns 96Price range 35Avg price 44Brand share 45Review moat 89Quality gap 37

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Review moat

Great222.92

avg incumbent reviews — the moat a new listing must climb

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Avg price

Okay£11.30

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£6.05–£19.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-10.9%

90-day search growth — must beat 0% to launch

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad£12K

£12K/yr · 167K searches

According to Flapen's Amazon United Kingdom niche tracking, bobs burgers is a £12K/yr Amazon United Kingdom market (167K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 40/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

bobs burgers market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
£17K–£23K
units × avg price
Conversion rate
0.6%
Avg BSR
#2,835
Page quality
0%
Prime
92%
Sponsored
60%
Out of stock
6.3%
Avg brand age
36 months
Avg seller age
189 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

38

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

48%

Top 20: 93%

Open market

19%

  • AKTAP32%
  • BAUNA15%
  • Funko14%
  • TSOTMO11%
  • SMLHPARTY6%
  • iteeam3%

Demand

Weekly Amazon search volume, last 27 weeks — -10.9% search growth over the last 90 days.
3K2KJan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26

Top bobs burgers search terms

  • bobs burgers132K/yr
  • bobs burgers merchandise25K/yr
  • bobs burgers funko pop10K/yr
All search terms

Top bobs burgers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£3626%£7259%£1K12%£1K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about bobs burgers

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall50%

“Excellent quality”

Advertised Vs Actual Product17%

“As expected”

Brightness/Shine/Glow17%

“That makes it glow for a long time”

Color8%

“Stickers are very vibrant”

What buyers complain about

Size-Overall33%

“bit small than I thought”

Strength17%

“flimsy box”

Quality-Overall7%

“Overall not at all what I was expecting and I'm disappointed”

Material Quality7%

“Very thin material”

Thickness7%

“Very thin material”

Advertised Vs Actual Product7%

“they're not the same shape as in the photo”

Shape/Style7%

“they're not the same shape as in the photo”

Top return reasons

Gifting Purpose40%
Defective Material/Parts20%
Product Condition20%
Print Quality10%
Color10%

Common questions

Is bobs burgers profitable to sell on Amazon United Kingdom?
The niche generates £12K/yr across 25 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -10.9%. Flapen's verdict: Skip it (40/100).
How competitive is the bobs burgers niche?
13 brands and 38 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in bobs burgers?
Top complaints mined from reviews: Size-Overall, Strength, Quality-Overall. The return rate is 0.9%.
What does it cost to enter the bobs burgers niche?
Listings span £6.05–£19.78; the average listing price is £11.30 (sweet spot $15–$100). The average incumbent carries 223 reviews — the moat a new listing must climb.