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Bobs Burgers

a small market ($12K/yr) — Bobs Burgers doesn't clear our bar today.

Flapen Score

40
Skip it
Market size 3Growth 20Conversion 8Competition 62Returns 96Price range 35Avg price 44Brand share 45Review moat 89Quality gap 37
This niche Category average

Is Bobs Burgers profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Bobs Burgers is a £12K/yr Amazon United Kingdom market (167K searches/yr). The top 5 brands hold 78% of demand. Verdict: Skip it — 40/100.

Bobs Burgers: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -10.9% over the last 90 days and 0.6% of searches end in a purchase.

£12K

revenue / yr

Units sold / yr2K
Search volume / yr-10.9%167K
Conversion rate0.6%
Avg price£11.30

Who owns the niche?

The top 5 brands hold 78% of demand, so 22% of the market is open.

22%

open market share

Brands · sellers13 · 38
Top-5 product click share48%
Open market22%
Avg brand age36 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement60%
New entrants (1y)4· 0 succeeded
Avg rating4.5★
Avg reviews223

Top Bobs Burgers products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

£0£362£725£1K£1K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

13 falling

Sellers

38

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

48%

Top 20: 93%

Open market

19%

  • AKTAP32%
  • BAUNA15%
  • Funko14%
  • TSOTMO11%
  • SMLHPARTY6%
  • iteeam3%

Bobs Burgers demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume167KCVR0.6%Products25Brands13Top 5 Brands78%OOS Rate6.3%Rating4.5★Reviews223Avg BSR#2,835
3K2KJan '26Feb '26Mar '26Apr '26May '26Jun '26Jul '26

Top Bobs Burgers search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bobs burgers132K/yr
  • bobs burgers merchandise25K/yr
  • bobs burgers funko pop10K/yr

What reviews say buyers love and hate about Bobs Burgers

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Quality-Overall50%

Excellent quality

Advertised Vs Actual Product17%

As expected

Brightness/Shine/Glow17%

That makes it glow for a long time

Color8%

Stickers are very vibrant

What buyers complain about

83% of reviews
Size-Overall33%

bit small than I thought

Strength17%

flimsy box

Quality-Overall7%

Overall not at all what I was expecting and I'm disappointed

Material Quality7%

Very thin material

Thickness7%

Very thin material

Bobs Burgers return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

10%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gifting Purpose
40%
2Defective Material/Parts
20%
3Product Condition
20%
4Print Quality
10%
5Color
10%

Common Bobs Burgers questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bobs Burgers 40/100 on Amazon United Kingdom — Skip it. The niche generates £12K/yr across 25 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -10.9% over the last 90 days.
Bobs Burgers buyers on Amazon United Kingdom complain most about Size-Overall, Strength, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.9%.