black trainers mens
Worth a lookShows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.9%) keeps it on the watch list.
Competition
Incredible19%top-5 click share — an open shelf
Avg price
Incredible£23.31avg listing price — sweet spot $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Price range
Great£10.60–£39.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Bad-1.2%90-day search growth — must beat 0% to launch
Review moat
Bad5,783.19avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.2%return rate — above 5% kills the launch gate
Market size
Bad£90K£90K/yr · 424K searches
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, black trainers mens is a £90K/yr Amazon United Kingdom market (424K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Feb–Mar. Verdict: Worth a look — 51/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
black trainers mens market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- £70K–£93K
- units × avg price
- Conversion rate
- 0.9%
- Avg BSR
- #137
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 88%
- Out of stock
- 2.4%
- Avg brand age
- 48 months
- Avg seller age
- 174 days
Competition & brand share
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.Brands
41 rising
Sellers
95
Top-5 brand share
51%
Top 20: 86%
Top-5 click share
19%
Top 20: 49%
Open market
44%
- adidas20%
- Skechers9%
- Oltyutc8%
- Amazon Essentials7%
- Shoe Zone7%
- Under Armour5%
Demand & seasonality
Weekly Amazon search volume, last 86 weeks — -1.2% search growth over the last 90 days.Peak months: Feb, Mar · busiest ÷ quietest = 2.3×
Top black trainers mens search terms
- black trainers mens174K/yr
- mens black trainers156K/yr
- black mens trainers32K/yr
- black trainers men20K/yr
- mens trainers black12K/yr
- black sneakers mens12K/yr
- men black trainers9K/yr
- black trainers for men6K/yr
- mens black trainers size 104K/yr
Top black trainers mens products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
XL Mens Black Lace-Up Trainer - Size 7 UK - Black
Shoe Zone£12.293.9★28 rev
Oltyutc Trainers Men Running Walking Shoes Mens Comfortable Breathable Gym Sneakers Workout Athletic Black Size 8 UK(Label Size:42)
Oltyutc£16.254.0★895 rev
ANALEAF Mens Casual Trainers Dress Shoes Breathable Fashion Sneakers
ANALEAF£31.054.3★159 rev
adidas Mens Strutter Shoes Core Black/Core Black/Grey Six 10 UK
adidas£34.414.4★20,350 rev
Amazon Essentials Mens Casual Derby Trainers Black 11 UK
Amazon Essentials£21.294.4★78 rev
Newest
by launch dateAmazon Essentials Mens Casual Derby Trainers Black 11 UK
Amazon Essentials£21.2978 rev
Amazon Essentials Mens Knit Oxford Brogue Smart Casual Trainers Black 6.5 UK
Amazon Essentials£21.5685 rev
XL Mens Black Lace-Up Trainer - Size 7 UK - Black
Shoe Zone£12.2928 rev
CMZSMM Mens Trainers Shoes Running Sneakers Sports Walking Hiking Gym Athletic Fitness Breathable Lightweight Comfortable Outdoor Non Slip Workout Jogging UK Men All Black Size 9(Label Size:43
CMZSMM£16.4977 rev
RJYWGS Trainers Men Women Black Trainers Slip On Gym Running Shoes Lightweight Walking Sports Workout Sneakers Mens Womens Size 9 UK(Label Size:43)
RJYWGS£16.4081 rev
Trending
90-day click momentumAmazon Essentials Mens Casual Derby Trainers Black 11 UK
Amazon Essentials£21.294.4★
Amazon Essentials Mens Knit Oxford Brogue Smart Casual Trainers Black 6.5 UK
Amazon Essentials£21.564.4★
Tvtaop Mens Trainers Road Running Shoes Sneaker Gym Athletic Breathable Outdoor Sports Tennis Fitness Non Slip Lightweight Comfortable Casual Walking Shoes Black 9 UK
Tvtaop£17.164.1★
ANALEAF Mens Casual Trainers Dress Shoes Breathable Fashion Sneakers
ANALEAF£31.054.3★
XL Mens Black Lace-Up Trainer - Size 7 UK - Black
Shoe Zone£12.293.9★
What buyers say about black trainers mens
What buyers praise and complain about, mined from review topics.What buyers love
“Light and comfortable”
“fits great according to the size ordered”
“Great value”
“Good quality”
“The trainers are surprisingly lightweight”
“Very comfy, Perfect for lots of walking in work”
“Does the job”
“very durable”
“It also makes them very convenient for everyday use”
“Comfortable and breathable”
What buyers complain about
“Won't fit”
“Poor quality”
“Fall apart easily”
“Not comfortable”
“he said that they hurt his feet when he's worn them - even just for walking short distances - as they didn't give the same support as ones bought from a genuine store”
“They were very hard”
“terrible for running”
“Glue started coming away after 30mins of use”
“these shoes are much larger than all my other size UK 10 / EUR 45 shoes”
“It is very difficult to”
Top return reasons
Common questions
- Is black trainers mens profitable to sell on Amazon United Kingdom?
- The niche generates £90K/yr across 117 tracked products. 3 of 37 products launched in the last 360 days are still selling. 90-day search growth is -1.2%. Flapen's verdict: Worth a look (51/100).
- How competitive is the black trainers mens niche?
- 41 brands and 95 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 51% of demand.
- What do buyers complain about in black trainers mens?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 5.2% — above our launch gate.
- When does demand for black trainers mens peak?
- Demand peaks in Feb–Mar; the busiest month runs 2.3× the quietest.
- What does it cost to enter the black trainers mens niche?
- Listings span £10.60–£39.68; the average listing price is £23.31 (sweet spot $15–$100). The average incumbent carries 5,783 reviews — the moat a new listing must climb.