How competitive is the Black Trainers Mens niche on Amazon United Kingdom?

41 brands and 95 sellers compete in Black Trainers Mens on Amazon United Kingdom. The top 5 Black Trainers Mens products take 19% of clicks and its top 5 brands hold 51% of demand.

What do buyers complain about in Black Trainers Mens?

Black Trainers Mens buyers on Amazon United Kingdom complain most about Size-Overall, Quality-Overall, Durability, the themes mined from the niche's reviews. Its return rate is 5.2% — above our launch gate.

What does it cost to enter the Black Trainers Mens niche?

Black Trainers Mens sells for £23.31 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £10.60–£39.68. The average incumbent carries 5,783 reviews — the moat a new listing must climb.

Black Trainers Mens

Black Trainers Mens shows a fragmented shelf (top 5 take 19% of clicks), but weak search conversion (0.9%) keeps it on the watch list.

Signals No Dominant Brand High Returns

Flapen Score

Worth a look

This niche Category average

Is Black Trainers Mens profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Black Trainers Mens is a £90K/yr Amazon United Kingdom market (424K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Feb–Mar. Verdict: Worth a look — 51/100.

Black Trainers Mens: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -1.2% over the last 90 days and 0.9% of searches end in a purchase.

£90K

revenue / yr

Units sold / yr4K

Search volume / yr-1.2%424K

Conversion rate0.9%

Avg price£23.31

Who owns the niche?

The top 5 brands hold 51% of demand, so 49% of the market is open.

49%

open market share

Brands · sellers41 · 95

Top-5 product click share19%

Open market49%

Avg brand age48 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 117 products

Top Black Trainers Mens products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

XL Mens Black Lace-Up Trainer - Size 7 UK - Black

Price: £12.29
Rating: 3.9/5
Reviews: 28
Age: 5mo ago

Oltyutc Trainers Men Running Walking Shoes Mens Comfortable Breathable Gym Sneakers Workout Athletic Black Size 8 UK(Label Size:42)

Price: £16.25
Rating: 4.0/5
Reviews: 895
Age: 2y ago

ANALEAF Mens Casual Trainers Dress Shoes Breathable Fashion Sneakers

Price: £31.05
Rating: 4.3/5
Reviews: 159
Age: 10mo ago

adidas Mens Strutter Shoes Core Black/Core Black/Grey Six 10 UK

Price: £34.41
Rating: 4.4/5
Reviews: 20,350
Age: 7y ago

Amazon Essentials Mens Casual Derby Trainers Black 11 UK

Price: £21.29
Rating: 4.4/5
Reviews: 78
Age: 4mo ago

Newest

by launch date

Amazon Essentials Mens Casual Derby Trainers Black 11 UK

Price: £21.29
Rating: 4.4/5
Reviews: 78
Age: 4mo ago

Amazon Essentials Mens Knit Oxford Brogue Smart Casual Trainers Black 6.5 UK

Price: £21.56
Rating: 4.4/5
Reviews: 85
Age: 4mo ago

XL Mens Black Lace-Up Trainer - Size 7 UK - Black

Price: £12.29
Rating: 3.9/5
Reviews: 28
Age: 5mo ago

CMZSMM Mens Trainers Shoes Running Sneakers Sports Walking Hiking Gym Athletic Fitness Breathable Lightweight Comfortable Outdoor Non Slip Workout Jogging UK Men All Black Size 9(Label Size:43

Price: £16.49
Rating: 4.3/5
Reviews: 77
Age: 8mo ago

RJYWGS Trainers Men Women Black Trainers Slip On Gym Running Shoes Lightweight Walking Sports Workout Sneakers Mens Womens Size 9 UK(Label Size:43)

Price: £16.40
Rating: 4.0/5
Reviews: 81
Age: 8mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

41 rising

Sellers

Top-5 brand share

51%

Top 20: 86%

Top-5 click share

19%

Top 20: 49%

Open market

44%

adidas20%
Skechers9%
Oltyutc8%
Amazon Essentials7%
Shoe Zone7%
Under Armour5%

Black Trainers Mens demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume424KCVR0.9%Products117Brands41Top 5 Brands51%OOS Rate2.4%Rating4.3★Reviews5,783Avg BSR#137

Peak months: Feb, Mar · busiest ÷ quietest = 2.3×

Top Black Trainers Mens search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

black trainers mens174K/yr -11.6%0.5% conv.
mens black trainers156K/yr +5.7%0.4% conv.
black mens trainers32K/yr -3.8%0.4% conv.
black trainers men20K/yr +15.2%0.4% conv.
mens trainers black12K/yr +13.3%0.4% conv.
black sneakers mens12K/yr +1.6%0.1% conv.
men black trainers9K/yr +30.9%0.3% conv.
black trainers for men6K/yr +6.1%0.4% conv.
mens black trainers size 104K/yr +46.3%1.0% conv.

What reviews say buyers love and hate about Black Trainers Mens

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews

Comfort-Overall35%

“Light and comfortable”

Size-Overall15%

“fits great according to the size ordered”

Value For Money12%

“Great value”

Quality-Overall11%

“Good quality”

Weight Light5%

“The trainers are surprisingly lightweight”

What buyers complain about

66% of reviews

Size-Overall19%

“Won't fit”

Quality-Overall13%

“Poor quality”

Durability12%

“Fall apart easily”

Comfort-Overall5%

“Not comfortable”

Pain Relief-Overall4%

“he said that they hurt his feet when he's worn them - even just for walking short distances - as they didn't give the same support as ones bought from a genuine store”

Black Trainers Mens return rate & reasons

Why buyers send it back, as a share of all return requests.

5.2%

Return rate

74%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

44%

2Feet Fit

15%

3Width

4Comfort-Overall

5Quality-Overall

Common Black Trainers Mens questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Black Trainers Mens 51/100 on Amazon United Kingdom — Worth a look. The niche generates £90K/yr across 117 tracked products. 3 of 37 products launched in the last 360 days are still selling. Search demand moved -1.2% over the last 90 days.