black shoe laces
Skip itPrices mostly outside the sweet spot ($1.72–$4.86) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£109K£109K/yr · 290K searches
Review moat
Bad5,622avg incumbent reviews — the moat a new listing must climb
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-27.0%90-day search growth — must beat 0% to launch
Avg price
Bad£3.33avg listing price — sweet spot $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad£1.72–£4.86cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, black shoe laces is a £109K/yr Amazon United Kingdom market (290K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Sep. Verdict: Skip it — 35/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
black shoe laces market data
- Units sold / yr
- 30K–40K
- avg 2,500–3,000/product
- Revenue / yr
- £100K–£133K
- units × avg price
- Conversion rate
- 11.3%
- Avg BSR
- #33
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 0.0%
- Avg brand age
- 50 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
24
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
1%
- VSUDO59%
- Cherry Blossom19%
- CUBSER13%
- Ouligay4%
- Gendewiner2%
- Puzeam1%
- Open — no brand owns it (1 brand, 1%)
Demand & seasonality
Weekly Amazon search volume, last 93 weeks — -27.0% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 2.0×
Top black shoe laces search terms
- black shoe laces78K/yr
- shoe laces black59K/yr
- black laces40K/yr
- black laces for trainers22K/yr
- black trainer laces14K/yr
- trainer laces black11K/yr
- black shoe laces for school shoes6K/yr
- black shoelaces7K/yr
- black laces for school shoes7K/yr
- black shoe laces for trainers6K/yr
Top black shoe laces products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VSUDO 130cm Length Flat Black Trainers Shoelace 8mm Wide Black Shoe Laces for Sneakers Premium Trainer Shoe Strings Replacements Athletic Sport Shoelaces for Women or Men (1Pair-Black-130cm)
VSUDO£3.384.5★16,720 rev
Cherry Blossom Twin Pack Black Round Lace 75cm
Cherry Blossom£1.724.4★952 rev
VSUDO 80 cm Waxed Black Shoe Laces 2.5mm Thin Round Laces for Oxford Brogues Derby or Blucher Dress Formal Shoe Replacement Shoelaces for Women or Men (1 Pair-Black-80cm)
VSUDO£3.384.5★8,299 rev
CUBSER Round Shoelaces (2 Pairs) Premium Waxed Durable Thin 3mm Laces for Dress Casual Oxford Shoes (75 CM Black)
CUBSER£4.864.5★4,061 rev
VSUDO 130 cm Round Black Boot Laces 4mm Diameter Shoe Laces for Boots Heavy Duty Outdoor Work & Hiking Shoelaces for Men or Women (1 Pair-Black-130cm)
VSUDO£3.404.4★15,354 rev
Newest
by launch date
Gendewiner 1 Pair Black 130/140/150/160/180 cm Long Round Boots Shoelace Hiking Boots Shoe Laces Replacements for School Football Trainer Laces
Gendewiner£2.18834 rev
Puzeam 2 Pairs Elastic Laces - No Tie Shoelaces for Kids Adults Trainers Shoes Black 120
Puzeam£4.823,182 rev
Cherry Blossom Footwear Flat Lace Shoelaces Black 180cm
Cherry Blossom£2.1722 rev
Ouligay 2 Pairs Flat Black Laces for Trainers Black Shoelace for Trainers 8mm Wide 120cm Long Football Boot Laces for Men Women Adults Kids Walking Running Sports Athletic Shoes
Ouligay£3.30977 rev
Yusimu Round Waxed Black Shoe Laces 2.5mm Thin Shoelaces for Women Men Durable Laces for School Shoes and All Formal Dress Shoes Boots Length 60cm 2 Pairs
Yusimu£4.171,104 rev
Trending
90-day click momentum
VSUDO 140 cm Double Layer Flat Black Shoe Laces for Trainers 9mm Wide Shoelaces for Trainers Sneakers Laces for Women or Men (1 Pair-Black-140cm)
VSUDO£3.124.6★
Yusimu Round Waxed Black Shoe Laces 2.5mm Thin Shoelaces for Women Men Durable Laces for School Shoes and All Formal Dress Shoes Boots Length 60cm 2 Pairs
Yusimu£4.174.3★
VSUDO 120 cm Oval Black Trainer Laces Half Round Black Shoe Laces for Trainers Oval Sport Running Shoelaces for Sneakers Athletic Basketball Shoelaces (1 Pair-Black-120cm)
VSUDO£3.394.6★
VSUDO 120cm Length Flat Black Trainers Shoelace 8mm Wide Black Shoe Laces for Sneakers Premium Trainer Shoe Strings Replacements Athletic Sport Shoelaces for Women or Men (1Pair-Black-120cm)
VSUDO£3.354.5★
VSUDO 47 Inches Black Fine Weave Flat Shoe Lace for Sneaker 5/16 Width Flat Sneaker Shoestring Flat Sneaker Shoelace Flat Shoe String for Running Athletic Shoes (1 Pair-Black-120CM)
VSUDO£3.364.6★
What buyers say about black shoe laces
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality reasonable prices”
“True to description”
“Excellent price”
“perfect fit”
“Strong and sturdy”
“perfect length”
“Very easy to use”
“Good school shoe replacement laces”
“Seem versatile and durable”
“good and long and strong for walking boots”
What buyers complain about
“fray quickly and come undone”
“Cheap”
“Quite long”
“seem there's tiny black”
“Found they are very thin”
“A small expense it may be”
“It feels like a bit of a waste of elastic when cutting to size”
“One small difficulty”
“doesn't work”
“a bit thinner than photo”
Top return reasons
Common questions
- Is black shoe laces profitable to sell on Amazon United Kingdom?
- The niche generates £109K/yr across 14 tracked products. 90-day search growth is -27.0%. Flapen's verdict: Skip it (35/100).
- How competitive is the black shoe laces niche?
- 7 brands and 24 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in black shoe laces?
- Top complaints mined from reviews: Durability, Quality-Overall, Size-Overall. The return rate is 0.4%.
- When does demand for black shoe laces peak?
- Demand peaks in Sep; the busiest month runs 2.0× the quietest.
- What does it cost to enter the black shoe laces niche?
- Listings span £1.72–£4.86; the average listing price is £3.33 (sweet spot $15–$100). The average incumbent carries 5,622 reviews — the moat a new listing must climb.