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62

black sarong

Worth a look

Shows demand growing +203.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 6Growth 97Conversion 62Competition 79Returns 61Price range 29Avg price 25Brand share 80Review moat 76Quality gap 75

Growth

Incredible+203.8%

90-day search growth — must beat 0% to launch

Brand share

Great55%

top-5 brand share — no brand owns this niche

Competition

Great36%

top-5 click share — an open shelf

Review moat

Great473.63

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Returns

Good2.6%

return rate — above 5% kills the launch gate

Price range

Okay£3.43–£19.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£8.90

avg listing price — sweet spot $15–$100

Market size

Bad£24K

£24K/yr · 51K searches

According to Flapen's Amazon United Kingdom niche tracking, black sarong is a £24K/yr Amazon United Kingdom market (51K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in May–Jun–Jul–Aug–Sep. Verdict: Worth a look — 62/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

black sarong market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
£18K–£22K
units × avg price
Conversion rate
5.4%
Avg BSR
#175
Page quality
0%
Prime
96%
Sponsored
86%
Out of stock
4.3%
Avg brand age
30 months
Avg seller age
185 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

25 falling

Sellers

33

Top-5 brand share

55%

Top 20: 96%

Top-5 click share

36%

Top 20: 71%

Open market

39%

  • MUNSKT18%
  • SHU-SHI12%
  • ZUIMEIHQH12%
  • florynova7%
  • CHAINUPON7%
  • Ekouaer5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +203.8% search growth over the last 90 days.
2K2KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 6.8×

Top black sarong search terms

  • black sarong23K/yr
  • white sarong10K/yr
  • cotton sarong9K/yr
  • beach skirts for women uk7K/yr
  • black sarong for women1K/yr
All search terms

Top black sarong products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£9738%£2K12%£3K16%£4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about black sarong

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“The wrap is good quality”

Size-Overall17%

“beautiful sarong fits beautifully”

Value For Money8%

“Great value”

Color7%

“Great size beautiful colours will buy another colour so pleased”

Weight Light6%

“Lightweight and soft fabric for comfort”

Material Quality5%

“The chiffon material is lightweight and breathable, making it really comfortable to wear, especially in the warm weather”

Soft Feel4%

“The material feels soft and breathable, making it comfortable to wear in warm weather without feeling heavy or restrictive”

Shape/Style3%

“it looks very stylish with a bikini”

Stitch/Finish/Polish3%

“It looks exactly like the product photos and the ruffle detail gives it a really cute, feminine finish”

Print Quality3%

“luv the print”

What buyers complain about

Size-Overall15%

“Comes up small”

Value For Money11%

“Looks expensive”

Thickness10%

“interestingly its not quite as sheer as it appears in the photos”

Quality-Overall8%

“The quality is poor”

Advertised Vs Actual Product6%

“The frill at borders is not as much as shown in pictures”

Material Quality6%

“Material is rough”

Ease Of Cleaning2%

“It makes the overall look a bit messy”

Hard Feel2%

“it is a bit rough on the skin”

Transparency1%

“The fabric is not completely opaque”

Top return reasons

Size-Overall23%
Material Quality16%
Quality-Overall13%
Length13%
Color8%
Thin7%
Transparency6%
Advertised Vs Actual Product3%
Stitch/Finish/Polish2%
Gap/Hole1%

Common questions

Is black sarong profitable to sell on Amazon United Kingdom?
The niche generates £24K/yr across 49 tracked products. 0 of 19 products launched in the last 360 days are still selling. 90-day search growth is +203.8%. Flapen's verdict: Worth a look (62/100).
How competitive is the black sarong niche?
25 brands and 33 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 55% of demand.
What do buyers complain about in black sarong?
Top complaints mined from reviews: Size-Overall, Value For Money, Thickness. The return rate is 2.6%.
When does demand for black sarong peak?
Demand peaks in May–Jun–Jul–Aug–Sep; the busiest month runs 6.8× the quietest.
What does it cost to enter the black sarong niche?
Listings span £3.43–£19.81; the average listing price is £8.90 (sweet spot $15–$100). The average incumbent carries 474 reviews — the moat a new listing must climb.