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Black Sarong

Maybe

Search demand grew +203.8% this quarter. But shoppers spend only $24K a year here, so Black Sarong is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 2,461 Fashion niches · +14 vs the category median of 48
Market size
£24K/yr51K searches / yr
90-day growth
+203.8%search demand this quarter
Competition
36%top-5 click share · 25 brands · 33 sellers

Flapen Score

Black Sarong against its category

The dotted line is the Fashion average. Past it, Black Sarong is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Sarong market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Black Sarong 51K times last year and spent an estimated £24K. The top 5 brands take 55% of clicks. Demand peaks in May–Jun–Jul–Aug–Sep. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

5.4% of searches ended in a purchase last week.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved +203.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £24K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+203.8%
Conversion, latest week
5.4%
Market size, estimated
£24Ka year
Peak month
July6.8× the quietest month
Top search term
black sarong23K searches a year

02 · Price

A sale here is worth £8.90.

Listings sell for £8.90 on average, from £3.43 to £19.81. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £8.90 that is £0 to £890 a year per listing.

Average price
£8.90under the $15 to $100 sweet spot
Price range
£3.43–£19.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£890
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #175 within Swim. It carries 474 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
96%
Out of stock, average day
4.3%
Average rank
#175in Swim
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
474per listing
Listings tracked
49

04 · Newcomers

Amazon counts 0 of last year's 19 launches as successful.

19 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
19
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Black Sarong products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

£0£973£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

33

Top-5 brand share

55%

Top 20: 96%

Top-5 click share

36%

Top 20: 71%

Open market

39%

  • MUNSKT18%
  • SHU-SHI12%
  • ZUIMEIHQH12%
  • florynova7%
  • CHAINUPON7%
  • Ekouaer5%

Demand

Black Sarong search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 6.8×

Search terms

Top Black Sarong search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black sarong23K/yr
  • white sarong10K/yr
  • cotton sarong9K/yr
  • beach skirts for women uk7K/yr
  • black sarong for women1K/yr

Reviews and returns

What reviews say buyers love and hate about Black Sarong

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall15%−0.21

Comes up small

Not good value bad fit

Quite short

Value For Money11%

Looks expensive

I think they look a lot more expensive than they are

Not good value bad fit

Thickness10%−0.15

interestingly its not quite as sheer as it appears in the photos

Very sheer and see though

I was concerned it may be poor quality and thin

Quality-Overall8%+0.46

The quality is poor

The quality is average - I dont mean that in a negative way

Advertised Vs Actual Product6%−0.10

The frill at borders is not as much as shown in pictures

No where near as long as in the pictures

interestingly its not quite as sheer as it appears in the photos

Love

Quality-Overall21%+0.46

The wrap is good quality

Good quality

Fairly satisfied with product

Size-Overall17%−0.21

beautiful sarong fits beautifully

generous size

Size wise it was ok

Value For Money8%

Great value

This is an excellent value sarong

Great price too

Color7%+1.14

Great size beautiful colours will buy another colour so pleased

nice dense colour

Beautiful shade of blue

Weight Light6%+0.85

Lightweight and soft fabric for comfort

Good weight,but not heavy

Lightweight

Return

2.6% Return rate 37% Fixable by listing

Size-Overall23%▄▄▆█▅▅

Comes up small

Not good value bad fit

Quite short

Material Quality16%▆▁▆█▅▅

Material is rough

If there is a downside it's the fabric which feels synthetic

One star off because of the fabric texture

Quality-Overall13%▄█▃▂▃▃

The quality is poor

The quality is average - I dont mean that in a negative way

Length13%▃█▃▄▄▅
Color8%█▇▁▃█▃

FAQ

Common Black Sarong questions

Answered from the same tracked data.