Skip to content

Black Funeral Dresses for Women

Maybe

The top 5 products take only 14% of clicks. But returns run at 10.8% of orders, so Black Funeral Dresses for Women is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 2,461 Fashion niches · +5 vs the category median of 48
Market size
£51K/yr444K searches / yr
90-day growth
+42.3%search demand this quarter
Competition
14%top-5 click share · 43 brands · 54 sellers

Flapen Score

Black Funeral Dresses for Women against its category

The dotted line is the Fashion average. Past it, Black Funeral Dresses for Women is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Funeral Dresses for Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Black Funeral Dresses for Women 444K times last year and spent an estimated £51K. The top 5 brands take 65% of clicks. Demand peaks in Jun–Jul. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 444K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +42.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
444K
Growth, 90 days vs prior 90
+42.3%
Conversion, latest week
0.6%
Market size, estimated
£51Ka year
Peak month
July2.2× the quietest month
Top search term
black dress for women funeral108K searches a year

02 · Price

A sale here is worth £18.67.

Listings sell for £18.67 on average, from £7.80 to £45.22. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £18.67 that is £0 to £2K a year per listing.

Average price
£18.67inside the $15 to $100 sweet spot
Price range
£7.80–£45.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
10.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #530 within Dresses. It carries 1,220 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
99%
Out of stock, average day
6.7%
Average rank
#530in Dresses
Average rating
4.22 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,220per listing
Listings tracked
179

04 · Newcomers

Amazon counts 0 of last year's 62 launches as successful.

62 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
62
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Black Funeral Dresses for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 14% of clicks. An open shelf where new products get seen.

£0£1K£2K£3K£4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

43 rising

Sellers

54

Top-5 brand share

65%

Top 20: 92%

Top-5 click share

14%

Top 20: 33%

Open market

31%

  • GRACE KARIN26%
  • GRECERELLE14%
  • AUSELILY13%
  • GORGLITTER7%
  • Zeagoo4%
  • Amazon Essentials4%

Demand

Black Funeral Dresses for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '26Prime Day '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Jul · busiest ÷ quietest = 2.2×

Search terms

Top Black Funeral Dresses for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black dress for women funeral108K/yr
  • black summer dress24K/yr
  • black funeral dresses for women55K/yr
  • black midi dress37K/yr
  • black summer dresses for women16K/yr
  • plus size black dress25K/yr
  • black wrap dress15K/yr
  • black funeral dress13K/yr
  • black dresses for women funeral14K/yr
  • womens black dresses13K/yr

Reviews and returns

What reviews say buyers love and hate about Black Funeral Dresses for Women

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall24%+0.41

Very large

Not large

a bit long

Color6%−0.09

The black colour is dark black

I ordered 2 colours in the same size and they both fit differently

also I ordered the wrong colour

Material Quality6%−0.11

very cheap material

Totally different material from 1st purchase

Not very good quality material

Value For Money4%+0.38

Expensive for what it is

Looks more expensive than price paid

Looks more expensive than it is too

Length4%−0.03

Way too long as a midi length

a bit long

I did find it a bit too long - I am 5ft 3in

Love

Size-Overall30%+0.41

True fit

Excellent fit

it fits exactly as expected

Comfort-Overall10%+1.36

Its comfortable

Comfortable to wear

Really comfortable and kind to skin

Value For Money10%+0.38

Good price

Fantastic value for money

Excellent Value for Money

Material Quality8%−0.11

The material is light and comfortable

Good material

Crisp quality cotton

Shape/Style7%+0.79

Flattering

So flattering

Stunning dress

Return

10.8% Return rate 65% Fixable by listing

Size-Overall40%█▇██▇▇

Very large

Not large

a bit long

Material Quality14%▇█▆▇██

very cheap material

Totally different material from 1st purchase

Not very good quality material

Length9%▆▇█▆▇▅

Way too long as a midi length

a bit long

I did find it a bit too long - I am 5ft 3in

Shape/Style5%▄█▅▅▆▆

give a lumpy silhouette

Frumpy not at all stylish Not suitable for wedding

Chest Fit4%█▃▃▄▄▄

FAQ

Common Black Funeral Dresses for Women questions

Answered from the same tracked data.