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Black Funeral Dresses for Women

Maybe

The top 5 products take only 14% of clicks. But an estimated 10.8% of orders come back, so Black Funeral Dresses for Women is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 2,461 Fashion niches · +5 vs the category median of 48
Market size
£51K/yr444K searches / yr
90-day growth
+42.3%search demand this quarter
Competition
14%top-5 click share · 43 brands · 54 sellers

Flapen Score

Black Funeral Dresses for Women against its category

The dotted line is the Fashion average. Past it, Black Funeral Dresses for Women is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Funeral Dresses for Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Black Funeral Dresses for Women 444K times last year and spent an estimated £51K. The top 5 brands take 65% of clicks. Demand peaks in Jun–Jul. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 444K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +42.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
444K
Growth, 90 days vs prior 90
+42.3%
Conversion, latest week
0.6%
Market size, estimated
£51Ka year
Peak month
July2.2× the quietest month
Top search term
black dress for women funeral108K searches a year

02 · Price

A sale here is worth £18.67.

Listings sell for £18.67 on average, from £7.80 to £45.22. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £18.67 that is £0 to £2K a year per listing.

Average price
£18.67inside the $15 to $100 sweet spot
Price range
£7.80–£45.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
10.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #530 within Dresses. It carries 1,220 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
99%
Out of stock, average day
6.7%
Average rank
#530in Dresses
Average rating
4.22 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,220per listing
Listings tracked
179

04 · Newcomers

0 of last year's 62 launches cleared the first-year sales bar.

62 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
62
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Black Funeral Dresses for Women products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 14% of clicks, no more. An open shelf where new products get seen.

£0£1K£2K£3K£4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

43 rising

Sellers

54

Est. top-5 brand share

65%

Top 20: 92%

Est. top-5 click share

14%

Top 20: 33%

Open market

31%

  • GRACE KARIN26%
  • GRECERELLE14%
  • AUSELILY13%
  • GORGLITTER7%
  • Zeagoo4%
  • Amazon Essentials4%

Demand

Black Funeral Dresses for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '26Prime Day '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Jul · busiest ÷ quietest = 2.2×

Search terms

Top Black Funeral Dresses for Women search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • black dress for women funeral108K/yr
  • black summer dress24K/yr
  • black funeral dresses for women55K/yr
  • black midi dress37K/yr
  • black summer dresses for women16K/yr
  • plus size black dress25K/yr
  • black wrap dress15K/yr
  • black funeral dress13K/yr
  • black dresses for women funeral14K/yr
  • womens black dresses13K/yr

Reviews and returns

What reviews say buyers love and hate about Black Funeral Dresses for Women

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
10.8%of orders come back
“Very large”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Funeral Dresses for Women questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data