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Black Football Socks Kids

Fail

Prices span $3.86–$9.37, mostly outside the sweet spot, so Black Football Socks Kids is a Fail.

Flapen Score
46
46 / 100
Ranks 1,383 of 2,461 Fashion niches · −2 vs the category median of 48
Market size
£23K/yr48K searches / yr
90-day growth
-15.0%search demand this quarter
Competition
48%top-5 click share · 20 brands · 32 sellers

Flapen Score

Black Football Socks Kids against its category

The dotted line is the Fashion average. Past it, Black Football Socks Kids is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Football Socks Kids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Black Football Socks Kids 48K times last year and spent an estimated £23K. The top 5 brands take 52% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

7.1% of searches ended in a purchase last week.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
-15.0%
Conversion, latest week
7.1%
Market size, estimated
£23Ka year
Top search term
black football socks kids22K searches a year

02 · Price

A sale here is worth £6.65.

Listings sell for £6.65 on average, from £3.86 to £9.37. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £6.65 that is £665 to £2K a year per listing.

Average price
£6.65under the $15 to $100 sweet spot
Price range
£3.86–£9.37
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£665–£2K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #156 within Boys. It carries 1,024 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#156in Boys
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,024per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Black Football Socks Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£915£2K£3K£4K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 rising

Sellers

32

Top-5 brand share

52%

Top 20: 100%

Top-5 click share

48%

Top 20: 93%

Open market

42%

  • JOCMIC16%
  • Mitre11%
  • Lanjue10%
  • KOOOGEAR9%
  • Cooraby7%
  • YMYDYFC7%

Demand

Black Football Socks Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '26NovDecJanFebMarAprMayJunJul

Peak months: Oct, Nov · busiest ÷ quietest = 2.5× · 10 of 12 months tracked

Search terms

Top Black Football Socks Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black football socks kids22K/yr
  • kids black football socks12K/yr
  • boys black football socks9K/yr
  • black kids football socks3K/yr
  • black football socks kids 12-32K/yr

Reviews and returns

What reviews say buyers love and hate about Black Football Socks Kids

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability35%−0.26

It unraveled after some time

they are literally falling apart

Fall apart as soon as you wash them

Quality-Overall19%−0.07

Terrible quality, 2 pairs have already come apart

Poor quality

Mediocre

Machine Wash Suitability10%−0.05

They come unthreaded in the wash so dont last

Literally unravelled in the washing machine

Shrinkage Resistance7%

Fraying after wearing once

Gap/Hole7%+0.27

No holes and exceeded expectations

Love

Value For Money17%+0.76

great value for money

great value

Not expensive

Quality-Overall13%−0.07

Good quality

They look well made

Nice quality socks

Exercise/Sports Suitability8%+0.63

Overall these are a great everyday sports sock for kids

This is especially important for sports

Comfortable sports socks for kids

Size-Overall7%+0.31

Fit my child well

Really good fit easy to pull on they wash up great

sizing spot on

Advertised Vs Actual Product6%+0.56

Exactly as described

Exactly what my daughter needed

Return

1.3% Return rate 67% Fixable by listing

Size-Overall61%▆▃▆█▆▇

Very tight, my daughter didnt find them overly comfortable

Quality-Overall12%▂█▂▁▁▃

Terrible quality, 2 pairs have already come apart

Poor quality

Mediocre

Thin6%▇▃▄▁▆█
Durability5%▃▁▃▁█▁

It unraveled after some time

they are literally falling apart

Fall apart as soon as you wash them

Length4%█▁▄▆▁▁

FAQ

Common Black Football Socks Kids questions

Answered from the same tracked data.