Black Beanie
FailDemand is soft, at -69.8% this quarter, so Black Beanie is a Fail.
- Flapen Score
- 45 / 100Ranks 1,513 of 2,461 Fashion niches · −3 vs the category median of 4845
- Market size
- £31K/yr103K searches / yr
- 90-day growth
- -69.8%search demand this quarter
- Competition
- 33%top-5 click share · 41 brands · 118 sellers
Flapen Score
Black Beanie against its category
The dotted line is the Fashion average. Past it, Black Beanie is stronger. Inside it, weaker.
Market
The Black Beanie market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Black Beanie 103K times last year and spent an estimated £31K. The top 5 brands take 44% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
3.7% of searches ended in a purchase last week.
Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -69.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.
- Searches, last 12 months
- 103K
- Growth, 90 days vs prior 90
- -69.8%
- Conversion, latest week
- 3.7%
- Market size, estimated
- £31Ka year
- Peak month
- December15.2× the quietest month
- Top search term
- black beanie54K searches a year
02 · Price
A sale here is worth £8.20.
Listings sell for £8.20 on average, from £3.05 to £19.14. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £8.20 that is £820 to £2K a year per listing.
- Average price
- £8.20under the $15 to $100 sweet spot
- Price range
- £3.05–£19.14
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £820–£2K
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #302 within Accessories. It carries 5,860 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 93%
- Out of stock, average day
- 13.0%
- Average rank
- #302in Accessories
- Average rating
- 4.37 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,860per listing
- Listings tracked
- 59
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Black Beanie products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
ROXUN Mens Winter Hat Kint Beanie Soft Warm Unisex Windproof Skull Cap
- Price
- £8.18
- Rating
- 4.5/5
- Reviews
- 1,094
- Age
- 11mo ago

Beanie Hat Mens Ladies Womens Unisex Slouch Winter Woolly Turn Up Knitted (Black)
- Price
- £3.86
- Rating
- 4.4/5
- Reviews
- 1,284
- Age
- 9y ago

EINSKEY Knit Beanie Thick Soft Acrylic Warm Winter Hat for Men
- Price
- £6.66
- Rating
- 4.4/5
- Reviews
- 369
- Age
- 3y ago

Beechfield - B45 Black Classic Cuffed Beanie Hat - Unisex Winter Hat Classic Knit and One Size Beenie Hat - Double Layer
- Price
- £3.57
- Rating
- 4.5/5
- Reviews
- 2,393
- Age
- 12y ago

Samserot Wool Short Fisherman Beanie for Men Women Knit Cuff Trawler Beanie Caps Winter Warm Hats Black
- Price
- £7.70
- Rating
- 4.6/5
- Reviews
- 72
- Age
- 1y ago
Trending
90-day click momentum
ROXUN Mens Winter Hat Kint Beanie Soft Warm Unisex Windproof Skull Cap
- Price
- £8.18
- Rating
- 4.5/5
- Reviews
- 1,094
- Age
- 11mo ago

Samserot Wool Short Fisherman Beanie for Men Women Knit Cuff Trawler Beanie Caps Winter Warm Hats Black
- Price
- £7.70
- Rating
- 4.6/5
- Reviews
- 72
- Age
- 1y ago

TSKNOMO 2 PCS Wool Short Fisherman Beanie for Men Soft Knit Cuff Trawler Beanie Caps Winter Warm Hats for Women
- Price
- £9.09
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 1y ago

EMPIRELION Lightweight Beanie Hat for Men Women Skull Cap Cycling Helmet Liner Moisture Wicking Running Cap for Sports Gym Sleep All Season Steel Blue Melange
- Price
- £6.95
- Rating
- 4.2/5
- Reviews
- 2,327
- Age
- 7y ago

MELLIEX 2 Packs Skull Caps Beanie Unisex Cycling Helmet Liner Cap Thin Cotton Multifunctional Beanie Hat for Running Sleeping Black
- Price
- £7.67
- Rating
- 4.2/5
- Reviews
- 509
- Age
- 1y ago
Newest
by launch date
SWIMLANCE 2 Packs Unisex Knit Beanie Hat for Men Women UK Classic Warm Winter Beanie Skull Cap Set Black and Grey
- Price
- £9.46
- Rating
- 4.2/5
- Reviews
- 31
- Age
- 10mo ago

ROXUN Mens Winter Hat Kint Beanie Soft Warm Unisex Windproof Skull Cap
- Price
- £8.18
- Rating
- 4.5/5
- Reviews
- 1,094
- Age
- 11mo ago

Keains Unisex Wooly HatThermal Winter HatsWarm Fleece Lining Hats Knit Beanie for Men and WomenGifts for Men Women Dad Black
- Price
- £7.04
- Rating
- 4.5/5
- Reviews
- 116
- Age
- 1y ago

EINSKEY 100% Cotton Skull Caps for Men Multipurpose Daily Wear Beanie Hat
- Price
- £6.16
- Rating
- 4.3/5
- Reviews
- 8,831
- Age
- 1y ago

TSKNOMO 2 PCS Wool Short Fisherman Beanie for Men Soft Knit Cuff Trawler Beanie Caps Winter Warm Hats for Women
- Price
- £9.09
- Rating
- 4.4/5
- Reviews
- 107
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
41 rising
Sellers
118
Top-5 brand share
44%
Top 20: 84%
Top-5 click share
33%
Top 20: 68%
Open market
51%
- EINSKEY12%
- ROXUN10%
- Beechfield10%
- WS UK7%
- Wmcaps5%
- Samserot5%
Demand
Black Beanie search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 15.2×
Search terms
Top Black Beanie search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- black beanie54K/yr
- cotton beanie hat men9K/yr
- thin beanie hat men6K/yr
- black beanie hat6K/yr
- wool beanie8K/yr
- black wooly hat6K/yr
- wool beanie hat men6K/yr
- mens woolen hats4K/yr
- designer beanie hat men6K/yr
Reviews and returns
What reviews say buyers love and hate about Black Beanie
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too small
Little tight
Tight fit
The hat itself is poor quality
Quite cheaply made
POOR QUALITY
This is not value for money
over priced
Waste of money
It is thick
being so thin could probably fit under a baseball cap
is thinner than I expected
Misleading
Not as described
Incorrect description
Love
keeps me warm
Amazing and warm
Warm hat
Excellent quality product
This beanie is good quality
Looks well made
The fit is versatile
Easy fit
Its also not too tight
Comfy and warm
comfortable to wear
The hat is comfortable
Good value for money
Good for the price
Good value for money
Return
2.0% Return rate 78% Fixable by listing
Too small
Little tight
Tight fit
The hat itself is poor quality
Quite cheaply made
POOR QUALITY
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Beanie questions
Answered from the same tracked data.









