Birkenstock Sandals Women

Shoppers searched for this 4.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +297.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £356K a year.

Searches, last 12 months

4.5M

Growth, 90 days vs prior 90

+297.5%

Conversion, latest week

0.3%

Market size, estimated

£356Ka year

Peak month

July16.2× the quietest month

Top search term

skechers sandals for women895K searches a year

Listings sell for £27.09 on average, from £7.42 to £78.56. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £27.09 that is £0 to £3K a year per listing.

Average price

£27.09inside the $15 to $100 sweet spot

Price range

£7.42–£78.56

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

7.5%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #171 within Shoes. It carries 5,932 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

84%

Out of stock, average day

2.0%

Average rank

#171in Shoes

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,932per listing

Listings tracked

144

16 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

16

Successful launches

2Amazon's first-year sales bar

Average brand age

48 months