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Bikini Sets for Women Uk

Pass

Bikini Sets for Women Uk scores 65 out of 100, a Pass. Shoppers spend $246K a year here, search demand grew +129.6% this quarter, and returns run at 8.5% of orders.

Flapen Score
65
65 / 100
Top 4% of 2,461 Fashion niches · +17 vs the category median of 48
Market size
£246K/yr3.1M searches / yr
90-day growth
+129.6%search demand this quarter
Competition
11%top-5 click share · 70 brands · 90 sellers

Flapen Score

Bikini Sets for Women Uk against its category

The dotted line is the Fashion average. Past it, Bikini Sets for Women Uk is stronger. Inside it, weaker.

65Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bikini Sets for Women Uk market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bikini Sets for Women Uk 3.1M times last year and spent an estimated £246K. The top 5 brands take 43% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 65 out of 100, a Pass.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 3.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +129.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £246K a year.

Searches, last 12 months
3.1M
Growth, 90 days vs prior 90
+129.6%
Conversion, latest week
0.5%
Market size, estimated
£246Ka year
Peak month
July5.0× the quietest month
Top search term
bikini747K searches a year

02 · Price

A sale here is worth £15.96.

Listings sell for £15.96 on average, from £5.61 to £27.47. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At £15.96 that is £0 to £2K a year per listing.

Average price
£15.96inside the $15 to $100 sweet spot
Price range
£5.61–£27.47
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
8.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #130 within Swim. It carries 1,453 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
98%
Out of stock, average day
5.1%
Average rank
#130in Swim
Average rating
4.16 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,453per listing
Listings tracked
237

04 · Newcomers

Amazon counts 0 of last year's 120 launches as successful.

120 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
120
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Bikini Sets for Women Uk products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 11% of clicks. An open shelf where new products get seen.

£0£2K£5K£7K£10K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

70 rising

Sellers

90

Top-5 brand share

43%

Top 20: 76%

Top-5 click share

11%

Top 20: 30%

Open market

56%

  • CUPSHE23%
  • SWIMLANCE7%
  • Navneet4%
  • InfiniZer3%
  • ADUDVLO3%
  • Laven & Ivory3%

Demand

Bikini Sets for Women Uk search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 5.0×

Search terms

Top Bikini Sets for Women Uk search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bikini747K/yr
  • bikini sets for women uk840K/yr
  • bikini top194K/yr
  • high waisted bikini set203K/yr
  • bikini set122K/yr
  • womens bikini sets127K/yr
  • bikinis104K/yr
  • cupshe107K/yr
  • bikini sets for women85K/yr
  • black bikini top79K/yr

Reviews and returns

What reviews say buyers love and hate about Bikini Sets for Women Uk

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall32%−0.26

Very small fitting

weird fit

larger than expected

Quality-Overall4%−0.01

Poor quality

didn't look like the quality of the one the model is wearing in the listing

not the best

Chest Fit3%−0.02

The top was a poor fit not much support for bigger bust sizes

but the top was a bit tight around the chest

Too small on the bust

Value For Money3%+0.16

Not worth any amount of money

a little overpriced

Expensive for what they are havent tried them yet so unclear how they will do

Transparency3%−0.08

does not go see-through when wet

See through

Bottoms are see through

Love

Size-Overall23%−0.26

this fits me comfortably

Good fit

I also liked how flattering the fit is

Quality-Overall11%−0.01

it has been well made

Excellent product

It was a really well-made set

Shape/Style9%+0.36

the style is very flattering

Really flattering

Super flattering

Comfort-Overall9%+1.35

Very comfortable

comfortable to wear

The straps are comfortable

Value For Money6%+0.16

Good value

Excellent value

Great value for money

Return

8.5% Return rate 93% Fixable by listing

Size-Overall66%▇██▇▇▇

Very small fitting

weird fit

larger than expected

Chest Fit6%▆▇▆███

The top was a poor fit not much support for bigger bust sizes

but the top was a bit tight around the chest

Too small on the bust

Shape/Style4%█▄▂▄▆▆

Uncomfortable and gave me an odd shape

Style is less like a brief

Not very flattering

Quality-Overall4%▄▄▆██▇

Poor quality

didn't look like the quality of the one the model is wearing in the listing

not the best

Feet Fit3%▅▆▂▅█▇

FAQ

Common Bikini Sets for Women Uk questions

Answered from the same tracked data.