Bikini Bottoms
MaybeSearch demand grew +147.3% this quarter. But shoppers spend an estimated $48K a year here, so Bikini Bottoms is a Maybe.
- Flapen Score
- 59 / 100Top 14% of 2,461 Fashion niches · +11 vs the category median of 4859
- Market size
- £48K/yr393K searches / yr
- 90-day growth
- +147.3%search demand this quarter
- Competition
- 18%top-5 click share · 33 brands · 44 sellers
Flapen Score
Bikini Bottoms against its category
The dotted line is the Fashion average. Past it, Bikini Bottoms is stronger. Inside it, weaker.
Market
The Bikini Bottoms market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bikini Bottoms 393K times last year and spent an estimated £48K. The top 5 brands take 49% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 393K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +147.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.
- Searches, last 12 months
- 393K
- Growth, 90 days vs prior 90
- +147.3%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £48Ka year
- Peak month
- July6.9× the quietest month
- Top search term
- bikini bottoms102K searches a year
02 · Price
A sale here is worth £10.65.
Listings sell for £10.65 on average, from £3.97 to £26.55. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £10.65 that is £0 to £1K a year per listing.
- Average price
- £10.65under the $15 to $100 sweet spot
- Price range
- £3.97–£26.55
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 5.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #98 within Swim. It carries 384 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 99%
- Out of stock, average day
- 5.7%
- Average rank
- #98in Swim
- Average rating
- 4.29 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 384per listing
- Listings tracked
- 131
04 · Newcomers
0 of last year's 65 launches cleared the first-year sales bar.
65 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 65
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Bikini Bottoms products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £7.83
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 4mo ago

WUDEUI Womens Black Bikini Bottoms High Waist Swim Briefs with Side Adjustable Drawstrings Full Coverage Bathing Suit Bottoms for Ladies Girls
- Price
- £8.15
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 8mo ago

BOYSSPAA Womens Bikini Bottoms Adjustable Drawstring with Side Tie Swim Shorts Cheeky Summer Swimwear Soft Stretchy Fabric for Women Girls Teens (UK Alpha M Regular Regular Black)
- Price
- £6.50
- Rating
- 4.4/5
- Reviews
- 122
- Age
- 1y ago

Womens Low Rise Black Bikini Bottoms Full Coverage Ruched Sides Swimsuits Swimwear Bathing Suit BottomBlack S
- Price
- £10.49
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 6mo ago

flintronic Womens Bikini Bottoms Tummy Control Swim Bottoms with Side Drawstrings High Waisted Swimsuits for Women L Black
- Price
- £5.50
- Rating
- 4.4/5
- Reviews
- 227
- Age
- 2y ago
Trending
estimated 90-day click momentum
StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £8.36
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 2mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £7.83
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 4mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £8.30
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 2mo ago

Amazon Essentials Womens High Waist High Leg Bikini Bottom Olive 10
- Price
- £13.07
- Rating
- 4.3/5
- Reviews
- 523
- Age
- 5mo ago

Qoibraze Period Pants for Swimming Low Waisted Black Bikini Bottoms Menstrual Leakproof Swim Shorts 4Ply Period Swimwear for Girls Teens Women (UK Alpha M Regular Regular)
- Price
- £5.28
- Rating
- 4.1/5
- Reviews
- 5
- Age
- 7mo ago
Newest
by launch date
StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £8.36
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 2mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £8.30
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 2mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £7.83
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 4mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £7.77
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 4mo ago

BBXWANG Womens Bikini Bottoms Drawstring Black Bikini Bottoms for Women UK Tie Side Mid Rise Swimwear Bathing Suit (UK Alpha M Regular Regular Black)
- Price
- £8.24
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 18% of clicks, no more. An open shelf where new products get seen.
Brands
33 falling
Sellers
44
Est. top-5 brand share
49%
Top 20: 92%
Est. top-5 click share
18%
Top 20: 45%
Open market
45%
- Ocean Blues13%
- Ekouaer11%
- StreamSafe10%
- SHEKINI8%
- WUDEUI7%
- CRZ YOGA6%
Demand
Bikini Bottoms search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 6.9×
Search terms
Top Bikini Bottoms search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bikini bottoms102K/yr
- black bikini bottoms82K/yr
- high waisted bikini bottoms51K/yr
- bikini bottoms for women uk30K/yr
- navy bikini bottoms19K/yr
- brown bikini bottoms12K/yr
- womens bikini bottoms20K/yr
- black high waisted bikini bottoms9K/yr
- blue bikini bottoms8K/yr
- bikini bottom9K/yr
Reviews and returns
What reviews say buyers love and hate about Bikini Bottoms
We read the reviews and the return reasons for every product selling here.
“Small sizing”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bikini Bottoms questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









