Bikini Bottoms
MaybeSearch demand grew +147.3% this quarter. But shoppers spend only $48K a year here, so Bikini Bottoms is a Maybe.
- Flapen Score
- 59 / 100Top 14% of 2,461 Fashion niches · +11 vs the category median of 4859
- Market size
- £48K/yr393K searches / yr
- 90-day growth
- +147.3%search demand this quarter
- Competition
- 18%top-5 click share · 33 brands · 44 sellers
Flapen Score
Bikini Bottoms against its category
The dotted line is the Fashion average. Past it, Bikini Bottoms is stronger. Inside it, weaker.
Market
The Bikini Bottoms market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bikini Bottoms 393K times last year and spent an estimated £48K. The top 5 brands take 49% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 393K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +147.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.
- Searches, last 12 months
- 393K
- Growth, 90 days vs prior 90
- +147.3%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £48Ka year
- Peak month
- July6.9× the quietest month
- Top search term
- bikini bottoms102K searches a year
02 · Price
A sale here is worth £10.65.
Listings sell for £10.65 on average, from £3.97 to £26.55. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £10.65 that is £0 to £1K a year per listing.
- Average price
- £10.65under the $15 to $100 sweet spot
- Price range
- £3.97–£26.55
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 5.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
92% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #98 within Swim. It carries 384 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 99%
- Out of stock, average day
- 5.7%
- Average rank
- #98in Swim
- Average rating
- 4.29 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 384per listing
- Listings tracked
- 131
04 · Newcomers
Amazon counts 0 of last year's 65 launches as successful.
65 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 65
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Bikini Bottoms products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £7.83
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 4mo ago

WUDEUI Womens Black Bikini Bottoms High Waist Swim Briefs with Side Adjustable Drawstrings Full Coverage Bathing Suit Bottoms for Ladies Girls
- Price
- £8.15
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 8mo ago

BOYSSPAA Womens Bikini Bottoms Adjustable Drawstring with Side Tie Swim Shorts Cheeky Summer Swimwear Soft Stretchy Fabric for Women Girls Teens (UK Alpha M Regular Regular Black)
- Price
- £6.50
- Rating
- 4.4/5
- Reviews
- 122
- Age
- 1y ago

Womens Low Rise Black Bikini Bottoms Full Coverage Ruched Sides Swimsuits Swimwear Bathing Suit BottomBlack S
- Price
- £10.49
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 6mo ago

flintronic Womens Bikini Bottoms Tummy Control Swim Bottoms with Side Drawstrings High Waisted Swimsuits for Women L Black
- Price
- £5.50
- Rating
- 4.4/5
- Reviews
- 227
- Age
- 2y ago
Trending
90-day click momentum
StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £8.36
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 2mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £7.83
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 4mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £8.30
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 2mo ago

Amazon Essentials Womens High Waist High Leg Bikini Bottom Olive 10
- Price
- £13.07
- Rating
- 4.3/5
- Reviews
- 523
- Age
- 5mo ago

Qoibraze Period Pants for Swimming Low Waisted Black Bikini Bottoms Menstrual Leakproof Swim Shorts 4Ply Period Swimwear for Girls Teens Women (UK Alpha M Regular Regular)
- Price
- £5.28
- Rating
- 4.1/5
- Reviews
- 5
- Age
- 7mo ago
Newest
by launch date
StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £8.36
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 2mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £8.30
- Rating
- 4.2/5
- Reviews
- 3
- Age
- 2mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £7.83
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 4mo ago

StreamSafe Black High Waisted Bikini Bottoms Tummy Control for Women UK
- Price
- £7.77
- Rating
- 3.8/5
- Reviews
- 19
- Age
- 4mo ago

BBXWANG Womens Bikini Bottoms Drawstring Black Bikini Bottoms for Women UK Tie Side Mid Rise Swimwear Bathing Suit (UK Alpha M Regular Regular Black)
- Price
- £8.24
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 18% of clicks. An open shelf where new products get seen.
Brands
33 falling
Sellers
44
Top-5 brand share
49%
Top 20: 92%
Top-5 click share
18%
Top 20: 45%
Open market
45%
- Ocean Blues13%
- Ekouaer11%
- StreamSafe10%
- SHEKINI8%
- WUDEUI7%
- CRZ YOGA6%
Demand
Bikini Bottoms search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Aug · busiest ÷ quietest = 6.9×
Search terms
Top Bikini Bottoms search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bikini bottoms102K/yr
- black bikini bottoms82K/yr
- high waisted bikini bottoms51K/yr
- bikini bottoms for women uk30K/yr
- navy bikini bottoms19K/yr
- brown bikini bottoms12K/yr
- womens bikini bottoms20K/yr
- black high waisted bikini bottoms9K/yr
- blue bikini bottoms8K/yr
- bikini bottom9K/yr
Reviews and returns
What reviews say buyers love and hate about Bikini Bottoms
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Small sizing
it was too big
Size down
Higher than shown in the photo
Not as advertised
And found them bit expensive for what they are
definitely not worth the money
I don't think they are a great value
Did not survive the purpose
you can't get the sticky stuff off
Only issue was the glue from hygiene strip stayed on the gusset until put through the washer
the material is SO sticky
Love
this item fitted perfectly exactly as in photo
Flattering fit
Fits snug
Very comfortable
very comfortable to wear
Good fitting and feels comfortable
Great quality bikini that holds up well
Good quality bikini bottoms
Great quality
Super flattering
have a nice flattering look
flattering
totally worth it
Great value for money
Good value
Return
5.8% Return rate 90% Fixable by listing
Small sizing
it was too big
Size down
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bikini Bottoms questions
Answered from the same tracked data.









