Best Friend Keyring
MaybeAn estimated 0.1% of orders come back. But prices span $2.16–$11.58, mostly outside the sweet spot, so Best Friend Keyring is a Maybe.
- Flapen Score
- 52 / 100Top 34% of 2,461 Fashion niches · +4 vs the category median of 4852
- Market size
- £20K/yr74K searches / yr
- 90-day growth
- +2.0%search demand this quarter
- Competition
- 30%top-5 click share · 40 brands · 55 sellers
Flapen Score
Best Friend Keyring against its category
The dotted line is the Fashion average. Past it, Best Friend Keyring is stronger. Inside it, weaker.
Market
The Best Friend Keyring market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Best Friend Keyring 74K times last year and spent an estimated £20K. The top 5 brands take 40% of clicks. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 7.1% of those searches ended in a purchase.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- +2.0%
- Conversion, latest week
- 7.1%
- Market size, estimated
- £20Ka year
- Peak month
- December4.0× the quietest month
- Top search term
- best friend keyring18K searches a year
02 · Price
A sale here is worth £3.89.
Listings sell for £3.89 on average, from £2.16 to £11.58. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £3.89 that is £0 to £389 a year per listing.
- Average price
- £3.89under the $15 to $100 sweet spot
- Price range
- £2.16–£11.58
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£389
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #2,187 within Luggage & Travel Gear. It carries 179 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 6.8%
- Average rank
- #2,187in Luggage & Travel Gear
- Average rating
- 4.61 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 179per listing
- Listings tracked
- 59
04 · Newcomers
0 of last year's 21 launches cleared the first-year sales bar.
21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 21
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 23 months
Products
Top Best Friend Keyring products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Friend Gifts for Women & Girls Friendship Keyring for Best Friend
- Price
- £3.41
- Rating
- 4.6/5
- Reviews
- 884
- Age
- 2y ago

Special Friend Gifts for Women Funny Birthday Christmas Valentines Friendship Gifts for Women Keyring Friend Christmas Valentines Galentines Present Good Best Friends Girls Female
- Price
- £2.88
- Rating
- 4.7/5
- Reviews
- 101
- Age
- 2y ago

CJ&M Friendship Keychain Funny Best Friend Keyring for Women Friends Sisters True Friends Jewelry Gift Sister Gifts from Sister Stainless Steel Keyring Gift for Best Friends
- Price
- £5.84
- Rating
- 4.6/5
- Reviews
- 251
- Age
- 4y ago

AIKOBAA Encouragement Gift for Friends Crystal Keychain with Youve Got This Message Uplifting Friendship Gift with Meaningful Stones Good Luck & Support Present
- Price
- £3.30
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 8mo ago

Perfect Message Friend Gift Birthday Keyring Thinking of You Gift for Women (Tree of Life Keyring)
- Price
- £3.46
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 2mo ago
Trending
estimated 90-day click momentum
Friendship Keyring Gift for Best Friend Women & Teen Girls
- Price
- £3.38
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 2mo ago

Perfect Message Friend Gift Birthday Keyring Thinking of You Gift for Women (Tree of Life Keyring)
- Price
- £3.46
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 2mo ago

AIKOBAA Encouragement Gift for Friends Crystal Keychain with Youve Got This Message Uplifting Friendship Gift with Meaningful Stones Good Luck & Support Present
- Price
- £3.30
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 8mo ago

TTOVEN Friend Gifts Friendship Keyring Gifts for Women Best Friend Christmas Graduation Birthday Gift
- Price
- £4.05
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

Tihnvk Friendship Keyring for Women Friendship Gift True Friends Keychain Christmas Birthday Gift for Besties
- Price
- £3.35
- Rating
- 4.5/5
- Reviews
- 4
- Age
- 11mo ago
Newest
by launch date
Perfect Message Friend Gift Birthday Keyring Thinking of You Gift for Women (Tree of Life Keyring)
- Price
- £3.46
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 2mo ago

Friendship Keyring Gift for Best Friend Women & Teen Girls
- Price
- £3.38
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 2mo ago

TTOVEN Friend Gifts Friendship Keyring Gifts for Women Best Friend Christmas Graduation Birthday Gift
- Price
- £4.05
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 7mo ago

AIKOBAA Encouragement Gift for Friends Crystal Keychain with Youve Got This Message Uplifting Friendship Gift with Meaningful Stones Good Luck & Support Present
- Price
- £3.30
- Rating
- 4.3/5
- Reviews
- 15
- Age
- 8mo ago

Xyvvol Best Friend Birthday Gifts Crystal Best Friend Keyring Meaningful Presents for Best Friends Friendship Gifts for Women Female Work Bestie Colleague Birthday Christmas (Bestie)
- Price
- £4.06
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 30% of clicks, no more. An open shelf where new products get seen.
Brands
40 falling
Sellers
55
Est. top-5 brand share
40%
Top 20: 84%
Est. top-5 click share
30%
Top 20: 68%
Open market
54%
- Ouligay13%
- Generic9%
- Jukeios7%
- HULALA6%
- CJ&M5%
- AIKOBAA5%
Demand
Best Friend Keyring search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 4.0×
Search terms
Top Best Friend Keyring search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- best friend keyring18K/yr
- friendship keyring15K/yr
- friend keyring15K/yr
- friend keyrings for women8K/yr
- friends keyring5K/yr
- friendship keyrings for women6K/yr
- bestie keyring5K/yr
Reviews and returns
What reviews say buyers love and hate about Best Friend Keyring
We read the reviews and the return reasons for every product selling here.
“Hoped card would be larger”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Best Friend Keyring questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









