Ben and Holly Toys

Shoppers searched for this 286K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.

Searches, last 12 months

286K

Growth, 90 days vs prior 90

-21.5%

Conversion, latest week

2.7%

Market size, estimated

£86Ka year

Peak month

November3.3× the quietest month

Top search term

ben and holly98K searches a year

Listings sell for £11.33 on average, from £2.61 to £22.20. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £11.33 that is £6K to £8K a year per listing.

Average price

£11.33under the $15 to $100 sweet spot

Price range

£2.61–£22.20

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

500–750

Revenue per listing a year

£6K–£8K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

14% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 25.5% of listings are out of stock. The average listing ranks #658 within Boys. It carries 1,685 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

14%

Prime listings

79%

Out of stock, average day

25.5%

Average rank

#658in Boys

Average rating

4.59 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,685per listing

Listings tracked

14

The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months