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Beetlejuice Costume

Fail

Shoppers spend only $8K a year here, so Beetlejuice Costume is a Fail.

Flapen Score
36
36 / 100
Ranks 2,138 of 2,461 Fashion niches · −12 vs the category median of 48
Market size
£8K/yr114K searches / yr
90-day growth
-3.7%search demand this quarter
Competition
53%top-5 click share · 11 brands · 36 sellers

Flapen Score

Beetlejuice Costume against its category

The dotted line is the Fashion average. Past it, Beetlejuice Costume is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beetlejuice Costume market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Beetlejuice Costume 114K times last year and spent an estimated £8K. The top 5 brands take 78% of clicks. Demand peaks in Oct–Nov. Flapen scores it 36 out of 100, a Fail.

01 · Demand

0.3% of searches ended in a purchase last week.

Shoppers searched for this 114K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.

Searches, last 12 months
114K
Growth, 90 days vs prior 90
-3.7%
Conversion, latest week
0.3%
Market size, estimated
£8Ka year
Peak month
October99.1× the quietest month
Top search term
beetlejuice costume74K searches a year

02 · Price

A sale here is worth £26.77.

Listings sell for £26.77 on average, from £9.13 to £39.85. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £26.77 that is £0 to £3K a year per listing.

Average price
£26.77inside the $15 to $100 sweet spot
Price range
£9.13–£39.85
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
6.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 18.5% of listings are out of stock. The average listing ranks #4,143 within Accessories. It carries 289 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
68%
Out of stock, average day
18.5%
Average rank
#4,143in Accessories
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
289per listing
Listings tracked
19

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Beetlejuice Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£159£317£476£6341101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 rising

Sellers

36

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

53%

Top 20: 100%

Open market

17%

  • Fun Costumes27%
  • Vanilla Underground16%
  • Smiffys15%
  • Rubies13%
  • I LOVE FANCY DRESS6%
  • Fun Shack5%
  • Open — no brand owns it (5 brands, 17%)

Demand

Beetlejuice Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 99.1×

Search terms

Top Beetlejuice Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • beetlejuice costume74K/yr
  • beetle juice fancy dress11K/yr
  • beetle juice costume adult15K/yr
  • beetle juice costume3K/yr
  • beetlejuice costume men11K/yr

Reviews and returns

What reviews say buyers love and hate about Beetlejuice Costume

What buyers praise, what they complain about and why they send it back, from the reviews.

Return

6.0% Return rate 100% Fixable by listing

Size-Overall100%▁██▁██

FAQ

Common Beetlejuice Costume questions

Answered from the same tracked data.