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36

beetlejuice costume

Skip it

A small market ($8K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 23Conversion 3Competition 53Returns 21Price range 80Avg price 95Brand share 45Review moat 86Quality gap 45

Avg price

Incredible£26.77

avg listing price — sweet spot $15–$100

Review moat

Great289.11

avg incumbent reviews — the moat a new listing must climb

Price range

Great£9.13–£39.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-3.7%

90-day search growth — must beat 0% to launch

Returns

Bad6.0%

return rate — above 5% kills the launch gate

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad£8K

£8K/yr · 114K searches

According to Flapen's Amazon United Kingdom niche tracking, beetlejuice costume is a £8K/yr Amazon United Kingdom market (114K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 36/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

beetlejuice costume market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
£13K–£20K
units × avg price
Conversion rate
0.3%
Avg BSR
#4,143
Page quality
0%
Prime
68%
Sponsored
47%
Out of stock
18.5%
Avg brand age
43 months
Avg seller age
196 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

36

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

53%

Top 20: 100%

Open market

17%

  • Fun Costumes27%
  • Vanilla Underground16%
  • Smiffys15%
  • Rubies13%
  • I LOVE FANCY DRESS6%
  • Fun Shack5%
  • Open — no brand owns it (5 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 93 weeks — -3.7% search growth over the last 90 days.
50K30KSpike '24Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 99.1×

Top beetlejuice costume search terms

  • beetlejuice costume74K/yr
  • beetle juice fancy dress11K/yr
  • beetle juice costume adult15K/yr
  • beetle juice costume3K/yr
  • beetlejuice costume men11K/yr
All search terms

Top beetlejuice costume products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%£1594%£3176%£4768%£6341101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about beetlejuice costume

What buyers praise and complain about, mined from review topics.

Top return reasons

Size-Overall100%

Common questions

Is beetlejuice costume profitable to sell on Amazon United Kingdom?
The niche generates £8K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -3.7%. Flapen's verdict: Skip it (36/100).
How competitive is the beetlejuice costume niche?
11 brands and 36 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 78% of demand.
When does demand for beetlejuice costume peak?
Demand peaks in Oct–Nov; the busiest month runs 99.1× the quietest.
What does it cost to enter the beetlejuice costume niche?
Listings span £9.13–£39.85; the average listing price is £26.77 (sweet spot $15–$100). The average incumbent carries 289 reviews — the moat a new listing must climb.