Bed Jackets for Women
FailDemand is soft, at -51.8% this quarter, so Bed Jackets for Women is a Fail.
- Flapen Score
- 43 / 100Ranks 1,718 of 2,461 Fashion niches · −5 vs the category median of 4843
- Market size
- £22K/yr240K searches / yr
- 90-day growth
- -51.8%search demand this quarter
- Competition
- 22%top-5 click share · 16 brands · 24 sellers
Flapen Score
Bed Jackets for Women against its category
The dotted line is the Fashion average. Past it, Bed Jackets for Women is stronger. Inside it, weaker.
Market
The Bed Jackets for Women market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bed Jackets for Women 240K times last year and spent an estimated £22K. The top 5 brands take 71% of clicks. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 240K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -51.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £22K a year.
- Searches, last 12 months
- 240K
- Growth, 90 days vs prior 90
- -51.8%
- Conversion, latest week
- 0.5%
- Market size, estimated
- £22Ka year
- Peak month
- December10.1× the quietest month
- Top search term
- bed jackets for women68K searches a year
02 · Price
A sale here is worth £16.50.
Listings sell for £16.50 on average, from £7.40 to £23.80. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £16.50 that is £0 to £2K a year per listing.
- Average price
- £16.50inside the $15 to $100 sweet spot
- Price range
- £7.40–£23.80
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 2.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 44% ship with Prime. On an average day, 21.6% of listings are out of stock. The average listing ranks #445 within Sport Specific Clothing. It carries 308 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 44%
- Out of stock, average day
- 21.6%
- Average rank
- #445in Sport Specific Clothing
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 308per listing
- Listings tracked
- 77
04 · Newcomers
0 of last year's 21 launches cleared the first-year sales bar.
21 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 21
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Bed Jackets for Women products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Camille Womens Supersoft Fleece Bed Jacket | Luxury Collared Warm Sleep Coat | Button Up & Long Sleeved | Warm & Cosy All Night Long | Autumn or Winter Wear Over Pyjama Top | Diamond Pink 22-24
- Price
- £21.57
- Rating
- 4.6/5
- Reviews
- 2,176
- Age
- 7y ago

undercover lingerie Womens Fleece Bed Jacket Button Front Bed Jacket with Pockets Fleece for Lounging Sleepwear Pink 10-12
- Price
- £15.02
- Rating
- 4.4/5
- Reviews
- 196
- Age
- 5y ago

Camille Womens Supersoft Fleece Bed Jacket | Luxury Collared Warm Sleep Coat | Button Up & Long Sleeved | Warm & Cosy All Night Long | Autumn or Winter Wear Over Pyjama Top | Diamond Blue 22-24
- Price
- £21.92
- Rating
- 4.6/5
- Reviews
- 2,176
- Age
- 7y ago

Slenderella Polar Fleece Buttoned Bedjacket (16/18 Pink)
- Price
- £20.73
- Rating
- 4.6/5
- Reviews
- 299
- Age
- 5y ago

Slenderella Summer Ribbon Tie 3/4 Sleeve Bedjacket (24/26 mint)
- Price
- £18.57
- Rating
- 4.4/5
- Reviews
- 32
- Age
- 3y ago
Trending
estimated 90-day click momentum
Metzuyan Ladies Long Zip Up Waffle Fleece Bed Jacket Textured Womens Lounge Buttoned Top House Warm Jacket Gown Size Burgundy Size 10-12
- Price
- £12.41
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 10mo ago

Suzy & Me Womens Waffle Lightweight Long Sleeve Zip Bedjacket with Front Pockets (UK Alpha XL Regular Regular CORAL PINK)
- Price
- £19.10
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

INSIGNIA Ladies Bed Jacket Waffle Tradional Summer Short Dressing Gowns Tops ZIP UP (UK Alpha XL Regular Regular Delph Blue)
- Price
- £15.11
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 4mo ago

Slenderella Womens Button Up Coral Fleece Bed Jacket Housecoat with Waffle Detail - XXXL (Raspberry)
- Price
- £18.63
- Rating
- 4.6/5
- Reviews
- 257
- Age
- 5y ago

Metzuyan Ladies Long Zip Up Waffle Fleece Bed Jacket Textured Womens Lounge Buttoned Top House Warm Jacket Gown Size Purple Size 18-20
- Price
- £12.17
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 10mo ago
Newest
by launch date
Suzy & Me Womens Waffle Lightweight Long Sleeve Zip Bedjacket with Front Pockets (UK Alpha XL Regular Regular CORAL PINK)
- Price
- £19.10
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

INSIGNIA Ladies Bed Jacket Waffle Tradional Summer Short Dressing Gowns Tops ZIP UP (UK Alpha XL Regular Regular Delph Blue)
- Price
- £15.11
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 4mo ago

Keepink Women Pajama Tops Cozy Flannel Shirt Fuzzy Fleece Bed Jackets V Neck Button Down Cardigan Sleepwear Long Sleeve Plush Warm Winter Coat With Pockets Comfort Loungewear Homewear
- Price
- £7.40
- Rating
- 4.5/5
- Reviews
- 14
- Age
- 8mo ago

Flannel Bed Jackets for Women Warm Fleece Jacket Thickened V-Neck Fluffy Pyjamas Tops Comfy Pjs Nightwear Ladies Fleece Lounge Wear Cardigan Button Down Pyjamas Autumn Winter Home Clothers Nightwear
- Price
- £9.13
- Rating
- 4.1/5
- Reviews
- 20
- Age
- 8mo ago

Bed Jackets for Women Ladies Fleece Lounge Wear Flannel Button Down Pyjamas Autumn Winter Home Clothers Nightwear (UK Alpha M Regular Regular Beige)
- Price
- £11.13
- Rating
- 3.5/5
- Reviews
- 16
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 22% of clicks, no more. An open shelf where new products get seen.
Brands
16 falling
Sellers
24
Est. top-5 brand share
71%
Top 20: 100%
Est. top-5 click share
22%
Top 20: 53%
Open market
23%
- Slenderella19%
- Undercover18%
- Camille17%
- Suzy & Me9%
- Slumber Hut8%
- Generic6%
Demand
Bed Jackets for Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 10.1×
Search terms
Top Bed Jackets for Women search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bed jackets for women68K/yr
- bed jacket32K/yr
- bed jackets for elderly women35K/yr
- bed jackets31K/yr
- ladies bed jacket17K/yr
- bed jackets for women uk10K/yr
- womens bed jacket9K/yr
- ladies bed jackets8K/yr
- bed jacket for women6K/yr
- fleece bed jacket7K/yr
Reviews and returns
What reviews say buyers love and hate about Bed Jackets for Women
We read the reviews and the return reasons for every product selling here.
“Body too short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bed Jackets for Women questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









